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Will & Bear - AU | Particl Company Profile

willandbear.com

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Will & Bear - AU

willandbear.com

Will & Bear - AU is classified primarily as a(n)
Apparel & Accessories
company.
2 years of historical data available

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Will & Bear - AU Overview

Particl's database contains the following information about Will & Bear - AU:

Revenue
In the most recent 6 months, Will & Bear - AU has earned an estimated 1.4M in sales revenue from its e-commerce business.
Monitoring
105 Products · 261 SKUs/Variants
Data since
May 12, 2024
Popularity
Data types
AI Classified Product Types
Reviews
Ratings
Pricing
E-commerce Sales
Instagram posts
Homepages
Dataset
Online

Will & Bear - AU's Sales over time

Total earnings of around $1.4M in sales revenue over the last 6 months from its e-commerce business, and over 15K units sold in volume. Just the last full month's sales during Jun 2026 were $298K in revenue.

A primary line with lower and upper confidence bounds.

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Best Selling Product

Of all Will & Bear - AU products monitored by Particl in the last month, William Oak | Crushable Travel Hat is the best selling, at a price of $129. 105 products are available on the Particl app, and sortable by sales, sentiment, discount, or any other field.

More data is available in the Particl app
ImageNameSales
Product image for William Oak | Crushable Travel Hat
William Oak | Crushable Travel Hat
First seen May 11, 2024 ·
$999K999K sold
Product image for William Brown | Crushable Travel Hat
William Brown | Crushable Travel Hat
First seen May 11, 2024 ·
$999K999K sold
Product image for Sunny Husk | Women’s Straw Bucket Hat
Sunny Husk | Women’s Straw Bucket Hat
First seen May 7, 2024 ·
$999K999K sold
Product image for Calloway Fawn | Felt Fedora Hat
Calloway Fawn | Felt Fedora Hat
First seen May 7, 2024 ·
$10K73 sold
Product image for Sunny Sand | Crushable Straw Bucket Hat
Sunny Sand | Crushable Straw Bucket Hat
First seen May 10, 2024 ·
$9.9K83 sold
Product image for William Cream | Crushable Travel Hat | White Felt Fedora Hat
William Cream | Crushable Travel Hat | White Felt Fedora Hat
First seen Oct 22, 2024 ·
$9.4K73 sold
Product image for Explorer Taupe | Brown Country Hat
Explorer Taupe | Brown Country Hat
First seen May 11, 2024 ·
$8.9K56 sold
Product image for Buck Cream | White Cowboy Hat Felt
Buck Cream | White Cowboy Hat Felt
First seen Mar 15, 2025 ·
$999K999K sold
Product image for Buck Smoke | Black Felt Cowboy Hat
Buck Smoke | Black Felt Cowboy Hat
First seen May 11, 2024 ·
$999K999K sold
Product image for Calloway Cream | White Felt Sun Hat
Calloway Cream | White Felt Sun Hat
First seen May 7, 2024 ·
$999K999K sold

Similar Competitors

Brixton, Yellow108, Lack of Color, and more have been identified as similar to Will & Bear - AU by Particl, based on the types of products they sell, and their online presence.

AI-Generated News & Events

Particl's AI-powered platform generates news and events for Will & Bear - AU based on their promotions, marketing, and Particl's proprietary data. Recently, Will & Bear - AU has been up to the following:

No significant events detected in the last month

Product Types

Hats is the most common product type of all Will & Bear - AU products, it made $222K in revenue last month alone.
Will & Bear - AU operates across broader categories like Clothing Accessories, Party & Celebration, Luggage Accessories, and more that Particl classifies. Product types are broken down further in the Particl app.

Hats

94

Company Assets

Particl has collected over 25M promotional assets for companies like Will & Bear - AU. Social channels like website homepage, Instagram, SMS and email marketing are gathered and processed daily to inform Particl's AI.

Instagram from Jul 31, 2026
Discover the Dusty Packable Hat - Your Travel Essential
One hat. Endless adventures. 🤠 The Dusty Packable Hat is made for life on the move. Its packable design means you can fold it into your suitcase or weekender without compromising its shape, making it the perfect travel companion. Why you’ll love it • Packs flat for easy travel • Regains its shape after unpacking • Lightweight and comfortable for all-day wear • Timeless style that pairs with every outfit • Ready for road trips, weekends away, beach days and everything in between Wherever you’re headed, the Dusty Packable Hat is designed to go with you. #WillAndBear #DustyPackable #PackableHat #TravelEssentials #AdventureStyle
Homepage from Jul 31, 2026
Homepage change from Will & Bear
Instagram from Jul 30, 2026
For all your sun protection and hat essentials, explore our range today. 🤠
For all your sun protection and hat essentials, explore our range today. 🤠 #willandbear #hats #goldcoast #summer
Instagram from Jul 29, 2026
Your beanie, on rotation. Explore the range today. 👀❄️
Your beanie, on rotation. Explore the range today. 👀❄️ #willandbear #beanie #cold #winter #adventure
Instagram from Jul 28, 2026
Your favourite straw cowboy hat is back in stock 🤠
Your favourite straw cowboy hat is back in stock 🤠 #cowboy #straw #hat #euro #summer
Homepage from Jul 28, 2026
Homepage change from Will & Bear
Instagram from Jul 27, 2026
For the road ahead.
For the road ahead. @foldinthemap #adventure #camping #hat #travel #hat
Instagram from Jul 24, 2026
Cold mornings call for a good beanie. ❄️
Cold mornings call for a good beanie. ❄️ Built for everyday adventures, from sunrise coffee runs to weekends in the wild. Shop our winter range online and in-store. #beanie #cold #winter #adventure #camping
Instagram from Jul 23, 2026
Happiness is a new hat for every adventure. 🤠 Shop online or visit us in-store today.
Happiness is a new hat for every adventure. 🤠 Shop online or visit us in-store today. #willandbear #hatsfortheroad #hats #camping #adventure
Instagram from Jul 22, 2026
Adventure starts young 🤠
Adventure starts young 🤠 Made for little explorers with big imaginations. From backyard adventures to family road trips and beach days, our kids’ hats are built to keep up with every moment. Find the perfect fit for your little adventurer. #WillAndBear #KidsHats #LittleAdventurers #FamilyAdventures #outdoorkids
Instagram from Jul 21, 2026
Back as one of our best sellers! 🤎
Back as one of our best sellers! 🤎 Our Hat Holder is keeping hats safe everywhere from road trips to holidays and everyday adventures. Where are you taking yours? 🚗✈️ #travel #hack #traveltips #car #hatholder
Instagram from Jul 20, 2026
🤠 And the winner is… TASMAN BROWN!
🤠 And the winner is… TASMAN BROWN! The votes are in, and it was a close one but Brown came out on top. Stay tuned… our all-new Adventure Backpack is coming soon, and we can’t wait to share it with you. #bag #backpack #new #travel #adventure
Instagram from Jul 17, 2026
Meet Little Buck 🤠
Meet Little Buck 🤠 The cowboy hat made for little adventurers with big imaginations. Whether they’re exploring the backyard, heading to the beach, or joining you on the next road trip, Little Buck is made for every adventure. #WillAndBear #LittleBuck #KidsStyle #FamilyAdventures #AdventureReady
Homepage from Jul 17, 2026
Homepage change from Will & Bear
Instagram from Jul 16, 2026
Introducing Little Buck Cowboy Hat - Family Matching Adventure
LITTLE BUCK IS HERE 🤠 Our best-selling Buck Cowboy Hat, now made for little legends. Made for matching moments, the Little Buck lets the whole family get in on the adventure. Match with Mum, Dad or your favourite little sidekick in our iconic Buck Cowboy Hat — now available in adult and kids sizes. For little explorers, on big adventures. 🌵 Shop the matching adult + kids Buck Cowboy Hats now. #WillAndBear #LittleBuck #KidsCowboyHat #MatchingHats MiniMeStyle FamilyMatching CowboyKids LittleExplorer
Instagram from Jul 14, 2026
Visit our flagship store in Currumbin, QLD, and explore the full Will & Bear range in person.
Visit our flagship store in Currumbin, QLD, and explore the full Will & Bear range in person. Open Wednesday–Sunday, 9am–3pm. ☀️ #willandbear #hatsfortheroad #hats #cowboy #goldcoast

Better Data with AI

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