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Sourdough Sparrow | Particl Company Profile

sourdoughsparrow.com

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Sourdough Sparrow

sourdoughsparrow.com

Sourdough Sparrow is classified primarily as a(n)
Food & Beverage
company.
6 months of historical data available

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Sourdough Sparrow Overview

Particl's database contains the following information about Sourdough Sparrow:

Revenue
In the most recent 6 months, Sourdough Sparrow has earned an estimated 165K in sales revenue from its e-commerce business.
Monitoring
16 Products · 137 SKUs/Variants
Data since
Dec 5, 2024
Popularity
Data types
AI Classified Product Types
Pricing
E-commerce Sales
Homepages
Instagram posts
Dataset
Online

Sourdough Sparrow's Sales over time

Total earnings of around $165K in sales revenue last month from its e-commerce business, and over 6.5K units sold in volume.

All in the Particl app.
No credit card required.

Best Selling Product

Of all Sourdough Sparrow products monitored by Particl in the last month, EDEN | ORGANIC 38+ Year Old Dehydrated Sourdough Starter is the best selling, at a price of $15. 16 products are available on the Particl app, and sortable by sales, sentiment, discount, or any other field.

More data is available in the Particl app
ImageNameSales
Product image for EDEN | ORGANIC 38+ Year Old Dehydrated Sourdough Starter
EDEN | ORGANIC 38+ Year Old Dehydrated Sourdough Starter
First seen Dec 8, 2024 ·
$999K999K sold
Product image for The Art of Sourdough PHYSICAL Cookbook (PRE-ORDER ONLY: PLEASE READ LISTING)
The Art of Sourdough PHYSICAL Cookbook (PRE-ORDER ONLY: PLEASE READ LISTING)
First seen Dec 8, 2024 ·
$999K999K sold
Product image for "On My Healing Sourdough Journey" Embroidered Crewneck Sweatshirt
"On My Healing Sourdough Journey" Embroidered Crewneck Sweatshirt
First seen Dec 8, 2024 ·
$999K999K sold
Product image for "In My Healing Sourdough Era" Embroidered Crewneck Sweatshirt
"In My Healing Sourdough Era" Embroidered Crewneck Sweatshirt
First seen Dec 8, 2024 ·
$2.8K57 sold
Product image for "Sourdough University" Unisex Crewneck Sweatshirt
"Sourdough University" Unisex Crewneck Sweatshirt
First seen Dec 8, 2024 ·
$2K48 sold
Product image for "Sourdough University" Unisex Hoodie Sweatshirt
"Sourdough University" Unisex Hoodie Sweatshirt
First seen Dec 8, 2024 ·
$1.7K35 sold
Product image for The Art of Sourdough DIGITAL Cookbook
The Art of Sourdough DIGITAL Cookbook
First seen Dec 8, 2024 ·
$1.3K45 sold
Product image for Beginners Sourdough Journey Bundle (Digital Course + Eden Starter + Physical Cookbook)-PRE-ORDER
Beginners Sourdough Journey Bundle (Digital Course + Eden Starter + Physical Cookbook)-PRE-ORDER
First seen Dec 8, 2024 ·
$999K999K sold
Product image for "Sourdough Baker in Training" Youth Crewneck Sweatshirt
"Sourdough Baker in Training" Youth Crewneck Sweatshirt
First seen Dec 8, 2024 ·
$999K999K sold
Product image for Mastering the Art of Sourdough (Beginner's Course)
Mastering the Art of Sourdough (Beginner's Course)
First seen Dec 8, 2024 ·
$999K999K sold

Similar Competitors

King Arthur Baking, Breadtopia, Sourdoughhome, and more have been identified as similar to Sourdough Sparrow by Particl, based on the types of products they sell, and their online presence.

AI-Generated News & Events

Particl's AI-powered platform generates news and events for Sourdough Sparrow based on their promotions, marketing, and Particl's proprietary data. Recently, Sourdough Sparrow has been up to the following:

No significant events detected in the last month

Product Types

Outerwear is the most common product type of all Sourdough Sparrow products, it made $11K in revenue last month alone.
Sourdough Sparrow operates across broader categories like Clothing, Books, Food Items, and more that Particl classifies. Product types are broken down further in the Particl app.

Outerwear

Cookbooks, Food & Wine

4

3

Company Assets

Particl has collected over 25M promotional assets for companies like Sourdough Sparrow. Social channels like website homepage, Instagram, SMS and email marketing are gathered and processed daily to inform Particl's AI.

Homepage from May 11, 2025
Homepage change from Sourdough Sparrow
Instagram from May 10, 2025
Limited Drop of Artisan Heirloom Bread Boards
You’re new #1 retailer for “board corn”. I can’t take Tanner anywhere….🤪🤣. These will be in the shop, asap! We’re doing a limited drop for 12 of these artisan heirloom USA made hardwood bread boards. All unique, branded and numbered made by our dear friends @bridgeandvinecreative. Each piece is either Walnut, Cherry or Maple, make them non-porous and the perfect surface for cutting sourdough bread on or serving some beautiful homemade baked treats or meals. Can’t wait to get them up for you!! Wanted to have the up for Mother’s Day, but that didn’t happen, so sorry! P.S. Tanner’s dry humor and “spicy” jokes is what has kept me falling more in love with him as every year passes. Happy 18th Anniversary to my love today, 5/10. 🫶🏻 . . . #breadboards #sourdough #marriagehumor
Instagram from May 9, 2025
Thank you @sourdoughsparrow for creating the BEST sourdough discard chocolate chip cookie recipe I have ever tasted
Thank you @sourdoughsparrow for creating the BEST sourdough discard chocolate chip cookie recipe I have ever tasted! I make these for every sourdough class I teach, and sometimes I think my returning students really just come back for more cookies 🙂‍↕️ I converted Amanda’s original volume measurements to weighed ingredients and the full recipe is below: Ingredients: 3 sticks (339g) butter, browned 500g all purpose flour 12g baking soda 12g arrowroot powder or corn starch 6g salt 400g brown sugar 100g granulated sugar 1 egg 1 egg yolk 1 TBSP vanilla extract 220g sourdough discard 250g semi-sweet chocolate chips 250g milk chocolate chips Flaky sea salt, for sprinkling Directions: In a saucepan over medium heat, melt and cook the butter until it smells toasty and is caramel in color. Let it cool slightly. Whisk together flour, baking soda, arrowroot powder, and salt. Set aside. Mix browned butter with sugars, then add the egg, egg yolk, and vanilla and mix again. You can do this with a sturdy whisk, wooden spoon, or in a stand mixer with the paddle attachment. Pour in sourdough discard. Mix well. Gradually mix in the dry ingredients, about 1 cup at a time, just until incorporated. Gently mix in chocolate chips. I usually do this by hand. Chill dough for 30min or up to 2 days. Preheat oven to 375. Roll the chilled dough into balls about 85g each and place them 3 inches apart on a lined baking sheet. Sprinkle with flaky sea salt and bake for 12-14 min. Enjoy! 😘🍪
Instagram from May 7, 2025
Resounding, yes because my husband made it 🥹❤️
Resounding, yes because my husband made it 🥹❤️. To say I’m absolutely in love with this family heirloom is an understatement. What an honor to cook and bake sourdough for my family so we can eat around this memory and connection maker. In 2020 we created a carpentry business from scratch (Tanner was all self taught) but we felt compelled to shut it down in late 2022 and create @sourdoughsparrow in early 2023. We haven’t had a non busy minute, since. All you small business owners understand, I’m sure. 🤪 Now after 5 years, Tanner finally built us a white oak dining table from scratch, no plans…just designed it himself and figured it out in his mind as he went (my brain doesn’t understand that) and it’s the most gorgeous thing I’ve ever seen. He designed and had the legs made @tablelegsdotcom and they were amazing to work with. So grateful to have been married to this man for almost 18 years, come this Saturday. ☺️ He truly is the best and one of the most talented people I know. It makes me emotional knowing one of our kids will get this someday. 🥹 Should he start selling tables again? 😂😍🥰 . . #marriedlife #diningtabledecor #sourdoughbread #smallbusinessowners #heirloom
Instagram from May 4, 2025
50% Off Birthday Sale for Lumebox Pro
She just wants me for my @lumeboxpro and delectable saffron lattes and I’m happy to oblige. 😉🤪🤣❤️🥰 Love you @brit.any.rose22! Only 24 hours left for @lumeboxpro 50% off birthday sale! This is the perfect Mother’s Day gift for that special woman in your life. Hands down our most used tool in our holistic toolbox and this is why 👇🏻 Here’s why Red Light Therapy (RLT) is such an incredible tool for all ages. It has over 2,000 clinical studies proving its effectiveness. This non-invasive treatment uses low level wavelengths of red light and NIR to deeply penetrate the skin and stimulate your cells at the the mitochondrial level. This is a big deal because this is the powerhouse of your cells that aids in producing collagen (you severely slow down at 25), reduces inflammation in the body, and accelerates healing on MANY levels. The benefits are extensive and when used daily can: 🏋🏻 Enhance muscle recovery 😴 Improve sleep 💪🏻 Reduce joint pain + tissue repair 😫 Reduce and help with oxidative stress (think high cortisol) 🧖🏻‍♀️ Rejuvenate skin and improve acne 🫁 Targets organs 👴🏻 Aides in hair regrowth 🩸 Wound care 👀 Eye health 🤧 General illness 🥰❄️ Boosts mood & helps with winter blues ☀️🌙 Balances circadian rhythms 🍎 Thyroid support (hypo and hyper) 💆🏻‍♀️ Deep Relaxation ….and so much more!! Why I choose @lumeboxpro for my RLT: ❤️ Portable ❤️ Easy to use ❤️ FDA approved ❤️ HSA/FSA approved ❤️ 80% lower EMF’s than the leading brand ❤️ Offers Red + NIR light for deeper penetration into cells ❤️ Third party tested for safety, irradiance, and EMF ❤️ Covers more surface area than other portable devices Comment “RED LIGHT” to get 50% off, today. Make sure you’re following me [@sourdoughsparrow] to get my exclusive DM’d link. I know you and your family will love this as much as mine does. My kids just grab this without even being prompted because they KNOW it works. Worth every penny!! . . . . #redlighttherapy #lumebox #holisticmama #antiinflammatory #holistichealthcare #momofsix #sisterlove❤️
Instagram from May 3, 2025
It’s a win-win 😉 Shop our Mother’s Day sale and get 20% off our Sourdough Beginner’s Bundle through 5/5
It’s a win-win 😉 Shop our Mother’s Day sale and get 20% off our Sourdough Beginner’s Bundle through 5/5. No code needed, discount applied at checkout. Our bundle includes: + Our famous 38+ year maintained sourdough starter, “Eden” that’s in over 30k peoples homes and has 5k+ ⭐️⭐️⭐️⭐️⭐️ reviews. + Our “Art of Sourdough” Cookbook that includes EVERYTHING you saw in this video plus 50+ more sourdough only recipes using active and inactive starter (never commercial active yeast) so the recipes are more gut friendly and better for people with gluten-intolerance, like me. + Our Beginner’s Sourdough Online Course that teaches you how to make sourdough with a simpler ancestral approach. Giving the gift of sourdough is a life skill that can be learned for years to come and passed down to future generations. It is truly the way we are supposed to eat bread. That’s why it’s not just a “trend” but a way of life. 🫶🏻 Follow @sourdoughsparrow and comment BUNDLE and I’ll DM you a link to grab it 20% off this weekend. If you want the full effect, add on our Ultimate Supply Kit Bundle so that they have everything they need to start, supply wise. Cheers to happy, healthy and healing baking XOXO -Amanda . . . #sourdoughbaking #sourdoughforbeginners #sourdoughjourney #sourdoughcookbook #ancestralskills #glutenintolerance
Instagram from May 2, 2025
What FIVE of you you’ll win + how to enter 👇🏻

🌾 25lb bag of @centralmilling organic Artisan Bakers Craft Plus Bread flour 
🌾 Our 38+ year maintained “Eden” starter that rehydrates in just 5 days at home (over 30k shipped all over the world
What FIVE of you you’ll win + how to enter 👇🏻 🌾 25lb bag of @centralmilling organic Artisan Bakers Craft Plus Bread flour 🌾 Our 38+ year maintained “Eden” starter that rehydrates in just 5 days at home (over 30k shipped all over the world with 5k+ ⭐️⭐️⭐️⭐️⭐️ reviews) 🌾 Many of the sourdough supplies you’ll need to begin: -Locking lid sealed jars, walnut stirring spoon & dough whisk -Banneton proofing baskets, lame, and dough scrapers 🌾 Our “Art of Sourdough” Sourdough cookbook with over 65+ active and inactive starter recipes (no active yeast) that’s Beginner friendly. 🌾 Our Beginners Course to help jumpstart your knowledge How to enter: + LIKE & SAVE THIS POST + FOLLOW @sourdoughsparrow + COMMENT WHY YOU’VE WANTED TO START MAKING SOURDOUGH Extra points: + TAG A FRIEND/FAMILY TO NOMINATE + SHARE THIS POST TO STORIES That’s it! We will announce the FIVE winners on 5/5 on stories and in this post. So make sure you have us added to your favorites list by clicking the follow tab and clicking the star. That way you won’t miss it! Thank you for being here and we hope this blesses five of you who desperately need it, like I did when I first started out for health reasons and finding healing from three back-to back second trimester miscarriages. 🥹❤️ Wishing you the best of luck!!! 🫶🏻 Sending love, Manda . . . #sourdough #sourdoughjourney #mothersday #mothersdaygiveaway *IG is in no way affiliated with this giveaway. Must be 18 or older to enter. US only. We wish we could do international for this one but the flour is so heavy!! 😅 Hopefully, next time.
Instagram from May 1, 2025
Here’s why Red Light Therapy (RLT) is such an incredible tool for all ages
Our favorite holistic tool is 50% off through 5/5! @lumeboxpro usually sells out before the last day, so if you want to snag this deal, I would grab yours asap. I bought ours on their birthday sale 🤗 and it’s the best investment our family has made for our holistic toolbox this past year. We use it daily for everything you’ve seen in the video and so much more. Winter blues hit me hard this year and this portable red light device helped me so much. Here’s why Red Light Therapy (RLT) is such an incredible tool for all ages. It has over 2,000 clinical studies proving its effectiveness. This non-invasive treatment uses low level wavelengths of red light and NIR to deeply penetrate the skin and stimulate your cells at the the mitochondrial level. This is a big deal because this is the powerhouse of your cells that aids in producing collagen (you severely slow down at 25), reduces inflammation in the body, and accelerates healing on MANY levels. The benefits are extensive and when used daily can: 🏋🏻 Enhance muscle recovery 😴 Improve sleep 💪🏻 Reduce joint pain + tissue repair 😫 Reduce and help with oxidative stress (think high cortisol) 🧖🏻‍♀️ Rejuvenate skin and improve acne 🫁 Targets organs 👴🏻 Aides in hair regrowth 🩸 Wound care 👀 Eye health 🤧 General illness 🥰❄️ Boosts mood & helps with winter blues ☀️🌙 Balances circadian rhythms 🍎 Thyroid support (hypo and hyper) 💆🏻‍♀️ Deep Relaxation ….and so much more!! Why I choose @lumeboxpro for my RLT: ❤️ Portable ❤️ Easy to use ❤️ FDA approved ❤️ HSA/FSA approved ❤️ 80% lower EMF’s than the leading brand ❤️ Offers Red + NIR light for deeper penetration into cells ❤️ Third party tested for safety, irradiance, and EMF ❤️ Covers more surface area than other portable devices Comment “RED LIGHT” to get 50% off, today. Make sure you’re following me [@sourdoughsparrow] to get my exclusive DM’d link. I know you and your family will love this as much as mine does. My kids just grab this without even being prompted because they KNOW it works. Worth every penny!! . . . . #redlight #redlighttherapy #lumebox #holistichealth #holisticmedicine #holisticmama
Instagram from Apr 29, 2025
It’s time to make Discard Banana Bread “muffers” 🤪

One of my families FAVORITE recipes in our cookbook and for good reason
It’s time to make Discard Banana Bread “muffers” 🤪 One of my families FAVORITE recipes in our cookbook and for good reason. They’re mainly a cupcake without the frosting…maybe I should turn these into cupcakes. 😅 For 65+ more sourdough recipes, using only active or inactive sourdough starter (no commercial yeast) comment COOKBOOK and I’ll DM you a link to grab our physical cookbook that just got restocked!! Some of my favorite Spring/Summer recipes in the cookbook are: 🍓Discard Dutch Baby w/homemade berry compote & fresh whipped cream 🫐 Discard Lemon Blueberry Muffins w/ streusel topping 🍊 Mimi’s Orange Rolls w/cream cheese frosting 🍋 Sugared Lemon Lavender & Lemon Blueberry Artisan Loaves 🍕 15 mins Discard Pizza crust with heirloom tomatoes + basil for lunch on repeat 💜 Discard lemon lavender sugar cookies 🕊️ Olive Oil Citrus discard cake …..and so much more!!! If you’re looking for ways to make your recipes more nutrient dense and eat breads and baked goods without the side effects of gluten, then this cookbook is for you! As someone who is gluten-intolerant, sourdough CHANGED my life so I can literally “have my cake and eat it too”. ☺️ Cheers to happy + healing baking! XOXO -Manda . . . #sourdoughbaking #glutenintolerance #bananabreadrecipe
Instagram from Apr 25, 2025
Comment EDEN and I’ll DM you a link to grab our 38+ year maintained sourdough starter we named “Eden” after the baby girl we sadly lost in 2022 in a second trimester miscarriage to carry on her legacy
Comment EDEN and I’ll DM you a link to grab our 38+ year maintained sourdough starter we named “Eden” after the baby girl we sadly lost in 2022 in a second trimester miscarriage to carry on her legacy. So grateful that over 40k of you have purchased your own baby Eden and have tremendous success starting your journey with her. She truly is MAGICAL! ✨ . . . . #sourdoughforbeginners #dehydratedsourdoughstarter #sourdoughstarter #sourdoughjourney #sourdoughschool #sourdoughbaking
Instagram from Apr 19, 2025
LAST RUN for 75% off our sweatshirts
LAST RUN for 75% off our sweatshirts. 🤗 These were so fun to make for you and so many of you have told us how much you love the style and fit. I created “On my Healing Sourdough Journey” and “In My Healing Sourdough Era” because making sourdough truly healed me from three back-to-back second trimester miscarriages in 2022-2023. I wear these proudly knowing that so many of you have endured similar trials and if not, we all need some healing. 😘 Sourdough University was just for fun and so fun to pair with some wide leg jeans and sneakers for “mom errands”. I’m wearing a small in these videos but we still have lots of colors and styles in Adult XS-XL. PLUS, we have our KIDS “Sourdough Baker in Training” crewnecks and hoodies so you and your littles can match. Our kids love them and get compliments everywhere they wear them. My teenage son even wears his to school and all his friends have asked for one. 😅 Comment SWEATSHIRT to get 75% off, no code needed, discount applied at checkout. This will be the last run we do of these, so once they’re sold out, they’re gone!! So snag them while you can. 🥰 True to size, but if you want a more oversized look, size up. As always, thanks for the love and support. 🫶🏻 We love you and happy sourdough baking. . . . . #sourdoughera #sourdough #sourdoughlove #sourdoughbaking #sourdoughstarter #sourdoughbread
Instagram from Apr 18, 2025
Sourdough is as close to homesteading as I can get right now
Sourdough is as close to homesteading as I can get right now. Someday we’ll have a farmhouse with land and animals, but until then I’ll keep wearing @christydawn dresses and bake as often as I can. 🥰😘🤗 Ready to start your sourdough journey but are afraid or having trouble making your own starter? We got you! 😘 Here’s what some of our customers have said: “Oh my goodness! I read the reviews, but I never expected such a robust sourdough starter. If you are on the fence, don’t hesitate. This starter is wonderful! I made the first loaf of bread today. I’m talking first loaf EVER today and I’m hooked!” -Laura M. ☆☆☆☆☆ “Love this! I’m not new to sourdough, but I’m not an expert. I had been struggling with my own starter for a while and had just given up after about 6 months of trying to get something that resembled a loaf. It’s been a year since then and I decided I wanted to try again, and I came across this starter, with all of the promising reviews I decided I wasn’t going to start mine from scratch again but try the dehydrated Eden to start me off this time. I’m so happy I did! I was finally able to make a darn near perfect sourdough loaf. I am so happy! The only downside is that the loaf I made was finished within the day because everyone in my family loved it so much!” -Jennifer B. ☆☆☆☆☆ “I previously bought a different (well known) brand dehydrated starter. I followed their directions to a T and still was unable to successfully make bread with it for weeks. And even then, my results with the bread were very inconsistent. I was hesitant to try another dehydrated starter, but I am SO glad I took a chance on Eden. I was so surprised to see a ton of activity on DAY TWO. However, I (impatiently) waited until day five, after feeding, to bake bread. Eden also had a lovely, mature smell. Eden CONSISTENTLY peaked around 4-5 hours, after a feeding. Something I never saw with the other starter I attempted using.” -Danielle T. ☆☆☆☆☆ Comment EDEN and I’ll send you a link to grab some of her for your sourdough journey. 🫶🏻 . . . #sourdoughstarter #sourdoughforbeginners #sourdoughjourney #aspiringhomesteader #christydawn #regenerativeliving
Instagram from Apr 15, 2025
I’m just a girl
I’m just a girl. ☺️💪🏻😘 We drove up to the mill at Central Milling yesterday and restocked our kitchen full of 50lb and 25lb Artisan Bakers Craft (PLUS) organic bread flour, which is my all time favorite if I’m not fresh milling my own Einkorn grain. The higher protein really helps develop a better gluten network in the bread, IMO. Also, we got these 25lb bags for $20!!!! Yes, you read that right. It was totally worth the 4-hour roundtrip to Logan, UT. 😉 We grabbed a BUNCH of 25 pounders to giveaway to you in a giveaway this week (US only). We can’t wait! Make sure you’re following @sourdoughsparrow and have us marked as “favorites” so you don’t miss it! For those of you who will ask, the 2-gallon jars were from Target. They sadly no longer have 2-gallon ones for sale but have 1 gallon and 1/2 gallon glass jars. I love these for storing flour, grains, or even our Eden starter. They’re perfect for starters that stay on the counter and don’t get placed in the fridge. If you’re not going to feed your starter daily, I would grab one of our locking lid Le Parfait jars in our shop so you can keep mold spores out and other harmful bacteria for your starter. Happy baking!! XOXO -Manda . . . . #sourdough #organicbreadflour #sourdoughbaking #flour #centralmilling

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