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ROKA | Particl Company Profile

rokasports.com

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ROKA

rokasports.com

ROKA is classified primarily as a(n)
Sporting Goods
company.
a year of historical data available

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ROKA Overview

Particl's database contains the following information about ROKA:

Revenue
In the most recent 6 months, ROKA has earned an estimated 94M in sales revenue from its e-commerce business.
Monitoring
391 Products · 3.8K SKUs/Variants
Data since
May 12, 2024
Popularity
Data types
AI Classified Product Types
Reviews
Ratings
Pricing
E-commerce Sales
Instagram posts
Homepages
Dataset
Online

ROKA's Sales over time

Total earnings of around $94M in sales revenue last month from its e-commerce business, and over 973K units sold in volume.

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Best Selling Product

Of all ROKA products monitored by Particl in the last month, Rory 2.0 Prescription Sunglasses is the best selling, at a price of $219.09. 391 products are available on the Particl app, and sortable by sales, sentiment, discount, or any other field.

More data is available in the Particl app
ImageNameSales
Product image for Rory 2.0 Prescription Sunglasses
Rory 2.0 Prescription Sunglasses
First seen May 10, 2024 ·
$999K999K sold
Product image for Barton 2.0 Prescription Sunglasses
Barton 2.0 Prescription Sunglasses
First seen May 10, 2024 ·
$999K999K sold
Product image for Oslo 2.0 Prescription Sunglasses
Oslo 2.0 Prescription Sunglasses
First seen May 10, 2024 ·
$999K999K sold
Product image for Barton 2.0 Sunglasses
Barton 2.0 Sunglasses
First seen May 10, 2024 ·
$682K3.6K sold
Product image for Hunter 2.0 Prescription Sunglasses
Hunter 2.0 Prescription Sunglasses
First seen May 10, 2024 ·
$537K1.8K sold
Product image for Barton 2.0 Wind Down™ (Non-prescription)
Barton 2.0 Wind Down™ (Non-prescription)
First seen Oct 31, 2024 ·
$468K2.8K sold
Product image for Replacement Nose Pads
Replacement Nose Pads
First seen May 11, 2024 ·
$464K46K sold
Product image for Rory 2.0 Eyeglasses
Rory 2.0 Eyeglasses
First seen May 10, 2024 ·
$999K999K sold
Product image for Rory 2.0 Wind Down™ Eyeglasses
Rory 2.0 Wind Down™ Eyeglasses
First seen Dec 8, 2024 ·
$999K999K sold
Product image for Rory 2.0 Sunglasses
Rory 2.0 Sunglasses
First seen May 8, 2024 ·
$999K999K sold

Similar Competitors

JULBO, Smith, Oakley, and more have been identified as similar to ROKA by Particl, based on the types of products they sell, and their online presence.

Product Types

Sunglasses is the most common product type of all ROKA products, it made $9.9M in revenue last month alone.
ROKA operates across broader categories like Clothing Accessories, Optics, Health Care, and more that Particl classifies. Product types are broken down further in the Particl app.

Sunglasses

Optical Lenses

Vision Care

115

113

39

Company Assets

Particl has collected over 25M promotional assets for companies like ROKA. Social channels like website homepage, Instagram, SMS and email marketing are gathered and processed daily to inform Particl's AI.

Instagram from Mar 19, 2025
Spring Sale Announcement
Spring Sale 🔛 12-day forecast: sunny and above normal sale conditions expected. Savings up to 40% off. Shop now at the link in bio🔗
Instagram from Mar 18, 2025
When you spot the race photographer
When you spot the race photographer... 🏃‍♀️: @runfitzyrun 👓: Rory 2.0
Instagram from Mar 17, 2025
MAVERICK MONDAY 🕶️

Our active community is tackling goals, day-in and day-out
MAVERICK MONDAY 🕶️ Our active community is tackling goals, day-in and day-out. Seeking challenges, all in an effort to unlock our true potential. What goals are you chasing? Let us know in the comments below, and tag @roka for your chance to be featured!
Instagram from Mar 14, 2025
Like a diamond, the more clarity we have, the more value we bring 💎 

Always know what you’re training for, there’s nothing more motivating than a simple reason to keep pushing 💪🏻 

🕶️ @roka 
📸 @hollycharlesphotography_ 
#teamcharlesbarclay
Like a diamond, the more clarity we have, the more value we bring 💎 Always know what you’re training for, there’s nothing more motivating than a simple reason to keep pushing 💪🏻 🕶️ @roka 📸 @hollycharlesphotography_ #teamcharlesbarclay #fridayvibes
Instagram from Mar 14, 2025
San Remo Air: pro cyclist approved 😎

@sofithevilla has been testing the new San Remo Air, and her recent 🥇 is testament to this winning new style:

“The San Remo has such a cool retro vibe—super stylish but still crazy light, so you’re not
San Remo Air: pro cyclist approved 😎 @sofithevilla has been testing the new San Remo Air, and her recent 🥇 is testament to this winning new style: “The San Remo has such a cool retro vibe—super stylish but still crazy light, so you’re not sacrificing performance. ROKA nailed it with the details too, like the titanium core arms and gecko padding that keep them secure no matter how hard you’re riding.”
Instagram from Mar 13, 2025
San Remo Air: retro vibes 🤝 award-winning performance

Weighing in at only 25 grams, the San Remo Air is incredibly lightweight for all day comfort and perfectly suited for activities that demand full lens protection and excellent retention
San Remo Air: retro vibes 🤝 award-winning performance Weighing in at only 25 grams, the San Remo Air is incredibly lightweight for all day comfort and perfectly suited for activities that demand full lens protection and excellent retention. Explore the San Remo Air today at the link in bio🔗
Homepage from Mar 13, 2025
New ROKA Sunglasses Launch
Homepage change from ROKA
Instagram from Mar 12, 2025
🆕: San Remo Air 💨☀️🌵

The ultimate fusion of performance and style, it’s an all-around workhorse no matter how you wear it
🆕: San Remo Air 💨☀️🌵 The ultimate fusion of performance and style, it’s an all-around workhorse no matter how you wear it. San Remo Air looks as good as it performs – which is pretty damn good. Shop now at the link in bio 🔗
Instagram from Mar 11, 2025
Keep your cool
Keep your cool. Tomorrow, it’s time for some fresh A I R.
Instagram from Mar 10, 2025
MAVERICK MONDAY 🕶️

Our active community is tackling goals, day-in and day-out
MAVERICK MONDAY 🕶️ Our active community is tackling goals, day-in and day-out. Seeking challenges, all in an effort to unlock our true potential. What goals are you chasing? Let us know in the comments below, and tag @roka for your chance to be featured!
Instagram from Mar 9, 2025
Get back in (Circadian) rhythm 🕗

The hustle never hits pause, especially when you lose an hour
Get back in (Circadian) rhythm 🕗 The hustle never hits pause, especially when you lose an hour. Quality rest is your secret weapon — Wind Down at night to crush your day. Shop Wind Down at the link in bio 🔗
Homepage from Mar 8, 2025
Upcoming Product Launch: Wind Down™ Sunglasses
Homepage change from ROKA
Homepage from Mar 7, 2025
Introducing ROKAs New Line of Prescription Sunglasses
Homepage change from ROKA
Instagram from Mar 6, 2025
Sports bra weather 🔛

🏃‍♀️: @hopehillruns
🕶️: Oslo 2
Sports bra weather 🔛 🏃‍♀️: @hopehillruns 🕶️: Oslo 2.0

Better Data with AI

Particl AI tracks sales, inventory, pricing, assortment, and sentiment across all of e-commerce. Quickly identify profitable opportunities in the market.

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Explore emails, ads, and more

Agencies and marketers can cut through the noise and find the best ads, campaigns, and social media content about ROKA all in one place, completely free. Take it a step further in the Particl app to see how those campaigns are performing.

Frequently asked questions

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