e.l.f. Cosmetics | Particl Company Profile
e.l.f. Cosmetics
elfcosmetics.com
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e.l.f. Cosmetics Overview
Particl's database contains the following information about e.l.f. Cosmetics:
- Revenue
- In the most recent 6 months, e.l.f. Cosmetics has earned an estimated 993M in sales revenue from its e-commerce business.
- Monitoring
- 237 Products · 729 SKUs/Variants
- Data since
- May 1, 2024
- Popularity
- Data types
- AI Classified Product TypesReviewsRatingsPricingE-commerce SalesHomepagesInstagram posts
- Dataset
- Online
e.l.f. Cosmetics's Sales over time
Total earnings of around $993M in sales revenue over the last 6 months from its e-commerce business, and over 1.9M units sold in volume. Just the last full month's sales during Apr 2025 were $1.3M in revenue.
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Best Selling Product
Of all e.l.f. Cosmetics products monitored by Particl in the last month, Glow Reviver Melting Lip Balm is the best selling, at a price of $9. 237 products are available on the Particl app, and sortable by sales, sentiment, discount, or any other field.
| Image | Name | Sales |
|---|---|---|
 | Glow Reviver Melting Lip Balm First seen Apr 6, 2025 | $999K999K sold |
 | Glow Reviver Lip Oil First seen Jul 15, 2024 | $999K999K sold |
Glow Reviver Lip Oil Glimmer First seen Nov 23, 2024 | $999K999K sold | |
 | Halo Glow Liquid Filter First seen Apr 22, 2024 | $50K3.5K sold |
 | Hydrating Camo Concealer First seen Apr 22, 2024 | $46K6.6K sold |
 | Soft Glam Satin Foundation First seen Jul 15, 2024 | $37K4.6K sold |
 | Pout Clout Lip Plumping Pen First seen Jul 15, 2024 | $36K4.5K sold |
 | Camo Liquid Blush First seen Jul 15, 2024 | $999K999K sold |
 | Cream Glide Lip Liner First seen Jul 15, 2024 | $999K999K sold |
 | Halo Glow Powder Filter First seen Dec 19, 2024 | $999K999K sold |
Similar Competitors
Maybelline New York, Sephora USA, Ulta Beauty, and more have been identified as similar to e.l.f. Cosmetics by Particl, based on the types of products they sell, and their online presence.
AI-Generated News & Events
Particl's AI-powered platform generates news and events for e.l.f. Cosmetics based on their promotions, marketing, and Particl's proprietary data. Recently, e.l.f. Cosmetics has been up to the following:
Product Types
Cosmetics is the most common product type of all e.l.f. Cosmetics products, it made $1.1M in revenue last month alone.
e.l.f. Cosmetics operates across broader categories like Personal Care, Health Care, General Office Supplies, and more that Particl classifies. Product types are broken down further in the Particl app.
Cosmetics
Skin Care
Skin Care
183
47
4
Company Assets
Particl has collected over 25M promotional assets for companies like e.l.f. Cosmetics. Social channels like website homepage, Instagram, SMS and email marketing are gathered and processed daily to inform Particl's AI.
Better Data with AI
Particl AI tracks sales, inventory, pricing, assortment, and sentiment across all of e-commerce. Quickly identify profitable opportunities in the market.
Explore emails, ads, and more
Agencies and marketers can cut through the noise and find the best ads, campaigns, and social media content about e.l.f. Cosmetics all in one place. Take it a step further in the Particl app to see how those campaigns are performing.