I spy with my e.l.f.ing eye, not one but TWO sweet surprises! ๐ Think you spotted them both? ๐ฌ Drop your guesses below, then head to our broadcast channel to see if you solved it. ๐ฒ Stay tuned, the juicy deets on this drop will be revealed tomorrow! ๐คซ #newdrop #elfcosmetics
elfcosmetics.com
Oct 18, 2025Instagram
Rumor has it we have a major e.l.f.ing sweet toothโฆ ๐ฆท Something ๐ is almost here. ๐ฑ Come back tomorrow for the reveal! ๐ #newdrop #elfcosmetics
elfcosmetics.com
Oct 18, 2025Instagram
The moon and sky hit just different today. ๐ It feels like something sweet is in the air. ๐ Any guesses on what it could be? Comment below! โฌ๏ธ #newdrop #elfcosmetics
elfcosmetics.com
Oct 17, 2025Instagram
Weโre cooking up something e.l.f.ing special, straight from your wishlist. ๐ YOU (yes, you!) dreamed up these Glow Reviver Melting Lip Balm flavors. ๐ But which ones are tricksโฆ and which two are really treats? ๐ฌ Let us know what you think in the comments! ๐ #GlowReviverMeltingBalm #elfcosmetics
elfcosmetics.com
Oct 17, 2025Instagram
Homepage change from e.l.f. Cosmetics
elfcosmetics.com
Oct 17, 2025Homepage
We're feeling our e.l.f. ๐โโ๏ธ Swipe to see looks that we loved from our community this week. โก๏ธ ๐ @nilanirajas ๐ @beauty.by.anitza ๐ @t.tahirah_87 ๐ @naomi.digiovanni ๐ @minalfatimahh ๐ @shayshay.b ๐ @kbgbeauty_makeup ๐ @milka.mua ๐ @softsunpriestess ๐ @tinted_bysony Want to be featured next week? Tag @elfcosmetics and #elfcosmetics in your looks for a chance! ๐ #eyeslipsface #elfingamazing
elfcosmetics.com
Oct 16, 2025Instagram
Your holiday wish is granted! ๐ Introducing our ALL NEW The Glitz is e.l.f.ing Glitzing 24-Day Advent Calendar: now available exclusively on elfcosmetics.com and the e.l.f. app for Beauty Squad Loyalty Members (itโs free & easy to join!) ๐ Why you'll love it: โจ Unwrap 24 days of makeup and skincare surprises โจ Includes limited-edition holiday shades โจ Get glowing skin and create festive-as-e.l.f. holiday looks โจ The ultimate gift for the holiday season โจ Get it for $95 (a $168 value!) ๐ฑ Treat your e.l.f. or someone special and shop now on elfcosmetics.com and the e.l.f. app! ๐ฅฐ #AdventCalendar #elfcosmetics
elfcosmetics.com
Oct 16, 2025Instagram
Homepage change from e.l.f. Cosmetics
elfcosmetics.com
Oct 16, 2025Homepage
Vitamin C + E + Ferulic
elfcosmetics.com
Oct 16, 2025Meta Ads
Weโre e.l.f.ing obsessed with ๐ Glitzshow Shadow Stick, the return of our O FACE Shimmer Balm, and 4 new shades of Fine As Fleck Glitter Eyeshadow. โผ๏ธ Available NOW on elfcosmetics.com and the e.l.f. app! ๐ Glitzshow Shadow Stick ($8): โจ New and limited-edition metallic eyeshadow stick โจ Delivers high-intensity pigment with a super reflective foil and shimmer finish โจ Smooth and creamy feel โจ Buildable, blendable and long-lasting formula โจ Available in 6 shades: Prismaddict, Glimmercore, Royal Foil, So Gleamy, Lavish Affair and Hot Glam Fine As Fleck Glitter Eyeshadow ($7): ๐ Long-lasting, sheer glitter eyeshadow topper ๐ Packed with micro-fine glitter flecks for an eye-catching, party-ready vibe ๐ Smooth formula for all the glitz without the grit ๐ Can be worn alone or layered on top of your go-to e.l.f. eyeshadows ๐ Available in 4 NEW shades: So Metal, Certified Platinum, Hypebiscus and Tan-talize O FACE Shimmer Balm ($10): ๐ Limited-edition ultra-luxe lip balm ๐ Delivers a sheer veil of shimmer and pearlescent finish ๐ Glides on smooth for comfortable wear ๐ Moisturizing and nourishing formula ๐ Yummy vanilla scent ๐ Available in 2 shades: Choco-litty and Pearlfection Ready to get your sparkle back? ๐คฉ Shop these faves NOW on elfcosmetics.com! ๐ Glitzshow Shadow Stick: ๐บ๐ธ: Coming exclusively to @targetstyle online October 26 and in-store November 2 ๐จ๐ฆ: Coming to @shoppersbeauty October 19 ๐ฌ๐ง: Coming exclusively to @superdrug November 5 ๐ฒ๐ฝ: Coming to @sephoramx October 28 ๐: Coming to @douglasitalia October 27, Coming to @mein_rossmann, @etos and @saetherbeauty November 17 Fine As Fleck Glitter Eyeshadow: ๐บ๐ธ: Coming online to @targetstyle, @ultabeauty, @walmart and @amazon winter 2025, Coming in-store to @targetstyle and @ultabeauty early 2026 ๐ฌ๐ง: Coming to @superdrug, @bootsuk, @asos and @amazonuk early 2026 ๐: Coming to Coming to @amazon.it and @douglasitalia October 27, Coming to @mein_rossmann, @amazonde and @etos fall 2025, Coming to @kruidvat, @kruidvat.belgie, @amazon.nl, and @amazon.belgium 2026 #GlitzshowShadowStick #FineAsFleckEyeshadow #OFACEShimmerBalm
elfcosmetics.com
Oct 15, 2025Instagram
Shop @elfcosmetics ๐ Glow Reviver Plumping Lip Oil online and in store exclusively @ultabeauty! ๐งก Itโs your fave e.l.f.fordable lip oil โ now with a crave-worthy cooling tingle for a plumped-up pout. โ๏ธ Why youโll love it: โจ The viral e.l.f. Glow Reviver Lip Oil now with a cool, tingly twist โจ Gives lips a sheer wash of color in glossy and glimmer finishes โจ Infused with nourishing ingredients and a fresh, minty scent โจ Plush, oversized cushion applicator hugs lips Available in 8 all-new shades: ๐ซง Burst Bubble ๐ Dreamsicle ๐ Ultraviolet ๐ Major Mauve ๐ธ Piggy Bank ๐ฅบ Apricot Feelings ๐ธ Papayarazzi โ๏ธ Espresso Tonic Shop now for only $9 @ultabeauty and elfcosmetics.com! ๐ #GlowReviverPlumpingLipOil #elfcosmetics #ultahaul
elfcosmetics.com
Oct 15, 2025Instagram
Homepage change from e.l.f. Cosmetics
elfcosmetics.com
Oct 15, 2025Homepage
Your plump just leveled up! ๐ NEW Glow Reviver Plumping Lip Oil is available in all new shades on elfcosmetics.com and the e.l.f. app. ๐ Itโs your fave ultra-glossy lip oil, now with a cooling tingle for a plumped-up pout. โ๏ธ It gives a sheer wash of color in glossy and glimmer finishes, perfect to wear alone or layer over lipstick. โจ Infused with nourishing ingredients, the plush applicator hugs your lips for smooth, effortless application. ๐ Plus, get 2 of ours for even LESS than 1 of theirs โ all for only $9! ๐ Collect all 8 NEW shades: ๐ซง Burst Bubble โ๏ธ Espresso Tonic ๐ Ultraviolet ๐ Dreamsicle ๐ฅบ Apricot Feelings ๐ Major Mauve ๐ธ Piggy Bank ๐ธ Papayarazzi It gets e.l.f.ing better! ๐ฑ You can snag Burst Bubble, Ultraviolet and TWO kit exclusive shades (๐ฃ Talk That Taupe and ๐ท Heavy Petal) in our Glow Reviver Plumping Lip Oil Kit for $32 (a $36 value!)โผ๏ธ Shop this ๐ lip drip for $9 NOW on elfcosmetics.com! ๐ #GlowReviverPlumpingLipOil #elfcosmetics
elfcosmetics.com
Oct 14, 2025Instagram
This just glitz different. ๐คฉ Introducing the ๐ and limited-edition Glitzshow Shadow Stick: available for only $8 on elfcosmetics.com and the e.l.f. app! ๐ Why youโll love it: โจ Metallic eyeshadow stick delivers high-intensity pigment โจ Super reflective foil and shimmer finish โจ Smooth and creamy feel โจ Buildable, blendable and long-lasting formula Available in 6 shimmery shades: ๐ Prismaddict ๐ Royal Foil โจ Glimmer Core ๐ฅ Hot Glam ๐คฉ So Gleamy ๐ฎ Lavish Affair Add some sparkle to your look and shop now on elfcosmetics.com! ๐ ๐บ๐ธ: Coming exclusively to @targetstyle online October 26 and in-store November 2 ๐จ๐ฆ: Coming to @shoppersbeauty October 19 ๐ฌ๐ง: Coming exclusively to @superdrug November 5 ๐ฒ๐ฝ: Coming to @sephoramx October 28 ๐: Coming to @douglasitalia October 27, Coming to @mein_rossmann, @etos and @saetherbeauty November 17 #GlitzshowShadowStick #elfcosmetics
elfcosmetics.com
Oct 14, 2025Instagram
Glitz about to get real! ๐ Meet the ๐ and limited-edition Glitzshow Shadow Stick: available NOW on elfcosmetics.com and the e.l.f. app! ๐ Why youโll love it: โจ Metallic eyeshadow stick delivers high-intensity pigment โจ Super reflective foil and shimmer finish โจ Smooth and creamy feel โจ Buildable, blendable and long-lasting formula Available in 6 shimmery shades: ๐ Prismaddict ๐ Royal Foil โจ Glimmer Core ๐ฅ Hot Glam ๐คฉ So Gleamy ๐ฎ Lavish Affair Shop this sparkly fave for $8 NOW on elfcosmetics.com! โจ ๐บ๐ธ: Coming exclusively to @targetstyle online October 26 and in-store November 2 ๐จ๐ฆ: Coming to @shoppersbeauty October 19 ๐ฌ๐ง: Coming exclusively to @superdrug November 5 ๐ฒ๐ฝ: Coming to @sephoramx October 28 ๐: Coming to @douglasitalia October 27, Coming to @mein_rossmann, @etos and @saetherbeauty November 17 #GlitzshowShadowStick #elfcosmetics
elfcosmetics.com
Oct 13, 2025Instagram
Turn up the twinkle with ๐ must-haves! ๐คฉ Introducing Glitzshow Shadow Stick, the return of our O FACE Shimmer Balm and 4 new shades of Fine As Fleck Glitter Eyeshadow. โผ๏ธ Now available on elfcosmetics.com and the e.l.f. app! ๐ Glitzshow Shadow Stick ($8): โจ New and limited-edition metallic eyeshadow stick โจ Delivers high-intensity pigment with a super reflective foil and shimmer finish โจ Smooth and creamy feel โจ Buildable, blendable and long-lasting formula โจ Available in 6 shades: Prismaddict, Glimmercore, Royal Foil, So Gleamy, Lavish Affair and Hot Glam O FACE Shimmer Balm ($10): ๐ Limited-edition ultra-luxe lip balm ๐ Delivers a sheer veil of shimmer and pearlescent finish ๐ Glides on smooth for comfortable wear ๐ Moisturizing and nourishing formula ๐ Yummy vanilla scent ๐ Available in 2 shades: Choco-litty and Pearlfection Fine As Fleck Glitter Eyeshadow ($7): ๐ Long-lasting, sheer glitter eyeshadow topper ๐ Packed with micro-fine glitter flecks for an eye-catching, party-ready vibe ๐ Smooth formula for all the glitz without the grit ๐ Can be worn alone or layered on top of your go-to e.l.f. eyeshadows ๐ Available in 4 NEW shades: So Metal, Certified Platinum, Hypebiscus and Tan-talize Snag these shimmery faves NOW on elfcosmetics.com! ๐ Glitzshow Shadow Stick: ๐บ๐ธ: Coming exclusively to @targetstyle online October 26 and in-store November 2 ๐จ๐ฆ: Coming to @shoppersbeauty October 19 ๐ฌ๐ง: Coming exclusively to @superdrug November 5 ๐ฒ๐ฝ: Coming to @sephoramx October 28 ๐: Coming to @douglasitalia October 27, Coming to @mein_rossmann, @etos and @saetherbeauty November 17 O FACE Shimmer Balm: ๐บ๐ธ: Coming online to @targetstyle, @ultabeauty, @walmart and @cvspharmacy October 26 ๐จ๐ฆ: Coming to @shoppersbeauty October 19 ๐ฌ๐ง: Coming exclusively to @superdrug November 5 ๐ฒ๐ฝ: Coming to @sephoramx October 28 ๐: Coming to @douglasitalia October 27, Coming to @mein_rossmann and @etos November 17 #GlitzshowShadowStick #FineAsFleckEyeshadow #OFACEShimmerBalm #elfcosmetics
elfcosmetics.com
Oct 13, 2025Instagram
These balms understood the assignment. ๐๐ Which Glow Reviver Melting Lip Balm matches your vibe? ๐ค โฌ๏ธ Why youโll love it: ๐ Long-lasting, nourishing lip balm with a buttery soft formula ๐ Adds a wash of buildable color and a glossy finish ๐ Formulated with 10% hydrating butters for supple lips ๐ Lip-hugging tip for smooth application ๐ Get 2 of ours for even LESS than 1 of theirs Available in 7 mouthwatering flavors: ๐ Wild Cherry ๐ฌ Yummy Gummy ๐ง Vanilla Toffee ๐ฐ Strawberry Shortcake ๐ง Blackberry Sorbet ๐ Vanilla Soft Serve โ๏ธ Java Chip Shop this $9 lippie now on elfcosmetics.com! ๐ #GlowReviverMeltingLipBalm #elfcosmetics
elfcosmetics.com
Oct 12, 2025Instagram
Your next @elfskincare obsession just dropped ๐ Two NEW kits just landed - each packed with the essentials your skin will fall for. โ Wake the e.l.f. Up! Skincare Kit ($20) Your four-step morning routine for bright, bouncy, protected skin: ๐ซง Clean Freak Daily Cleanser ๐ Vitamin C + E + Ferulic Serum ๐ฆ Holy Hydration! Daily Moisturizer ๐งด Suntouchable Invisible Sunscreen SPF 35 โจ Best & Obsessed Skincare Kit ($25) Five fan-favorite minis that deliver hydration and glow anywhere you go: ๐งผ Holy Hydration! Makeup Melting Cleansing Balm ๐ Vitamin C + E + Ferulic Serum ๐ง Thirst Burst Drops โ๏ธ Bronzing Drops ๐ Suntouchable Whoa Glow SPF 30 Both kits available now at elfskin.com ๐ฉต ๐บ๐ธ: Coming to @amazon October 19, @walmart October 19, @ultabeauty online October 19 and in store February 1, and @targetstyle online October 19 and in store October 26 ๐ Coming to @walgreens November 1 2025 (Best & Obsessed) ๐จ๐ฆ: Coming to @amazonca October 19 2025 ๐ฒ๐ฝ: Coming to @sephoramx online December 2025 and in store January 2026 ๐ฌ๐ง: Coming to @amazonuk and @asos October 19 2025 ๐: Coming to @amazonde, @amazonit, @amazonnl, @amazonbe, and @amazonie October 19 2025 ๐ Coming to @mein_rossmann and via @saether October 19 2025 #elfskin #eyeslipsface #skincare
elfcosmetics.com
Oct 11, 2025Instagram
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