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Carter's | Particl Company Profile

carters.com

Logo for carters.com

Carter's

carters.com

Carter's is classified primarily as a(n)
Baby & Toddler
company.
2 years of historical data available

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Carter's Overview

Particl's database contains the following information about Carter's:

Revenue
In the most recent 6 months, Carter's has earned an estimated 190M in sales revenue from its e-commerce business.
Monitoring
4.8K Products · 26K SKUs/Variants
Data since
Jan 30, 2024
Popularity
Data types
AI Classified Product Types
Reviews
Ratings
Pricing
E-commerce Sales
Emails
Instagram posts
Homepages
Dataset
Online

Carter's's Sales over time

Total earnings of around $190M in sales revenue over the last 6 months from its e-commerce business, and over 17M units sold in volume. Just the last full month's sales during Apr 2025 were $21M in revenue.

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Best Selling Product

Of all Carter's products monitored by Particl in the last month, Baby 5-Pack Short-Sleeve Bodysuits is the best selling, at a price of $14.99. 4.8K products are available on the Particl app, and sortable by sales, sentiment, discount, or any other field.

More data is available in the Particl app
ImageNameSales
Product image for Baby 5-Pack Short-Sleeve Bodysuits
Baby 5-Pack Short-Sleeve Bodysuits
First seen Mar 30, 2024 ·
$999K999K sold
Product image for Baby 5-Pack Short-Sleeve Bodysuits - White
Baby 5-Pack Short-Sleeve Bodysuits - White
First seen Feb 6, 2024 ·
$999K999K sold
Product image for Baby 5-Pack Short-Sleeve Bodysuits
Baby 5-Pack Short-Sleeve Bodysuits
First seen Mar 25, 2024 ·
$999K999K sold
Product image for Baby Dog Print 2-Way Zip Cotton Sleep & Play Pajamas - Pink
Baby Dog Print 2-Way Zip Cotton Sleep & Play Pajamas - Pink
First seen Mar 14, 2025 ·
$56K3.4K sold
Product image for Baby 4-Pack Pull-On Pants
Baby 4-Pack Pull-On Pants
First seen Mar 18, 2024 ·
$46K2.1K sold
Product image for Baby 5-Pack Short-Sleeve Original Bodysuits
Baby 5-Pack Short-Sleeve Original Bodysuits
First seen Jan 31, 2024 ·
$46K4.7K sold
Product image for Baby 5-Pack Short-Sleeve Lemon Bodysuits
Baby 5-Pack Short-Sleeve Lemon Bodysuits
First seen Nov 7, 2024 ·
$44K2.9K sold
Product image for Baby 2-Pack Pull-On Cotton Pants
Baby 2-Pack Pull-On Cotton Pants
First seen Mar 22, 2024 ·
$999K999K sold
Product image for Baby 2-Pack Jumpsuits
Baby 2-Pack Jumpsuits
First seen Mar 30, 2024 ·
$999K999K sold
Product image for Baby Striped Short-Sleeve Romper- Green
Baby Striped Short-Sleeve Romper- Green
First seen Nov 2, 2024 ·
$999K999K sold

Similar Competitors

Gap, The Children's Place, Gymboree, The Children’s Place, Janie and Jack, Kohl's, and more have been identified as similar to Carter's by Particl, based on the types of products they sell, and their online presence.

Product Types

Bottoms is the most common product type of all Carter's products, it made $3.9M in revenue last month alone.
Carter's operates across broader categories like Clothing, Baby Gift Sets, Shoes, and more that Particl classifies. Product types are broken down further in the Particl app.

Tops

Bottoms

One-Pieces

Nightwear

Outerwear

Underwear & Socks

Clothing Gift Sets

Dresses

Swimwear

Casual Shoes

Sandals

Hats

Boots

Hair Accessories

Uniforms

Sunglasses

Receiving Blankets

Swaddling Blankets

Athletic Shoes

Mealtime Accessories

Dress Shoes

Bathing Cleaning

Bathing Robes

Playards

1009

870

587

553

320

222

210

182

153

115

59

51

39

34

33

30

22

18

17

17

13

11

8

3

Company Assets

Particl has collected over 25M promotional assets for companies like Carter's. Social channels like website homepage, Instagram, SMS and email marketing are gathered and processed daily to inform Particl's AI.

Email from Jun 5, 2026
Clearance Sale Starting from $3.99!
Clearance Sale Starting from $3.99!
Email from Jun 4, 2026
Summer Sale Announcement with Discounts and Clearance
Summer Sale Announcement with Discounts and Clearance
Instagram from Jun 4, 2026
The sleeper gown silhouette: timeless for a reason 🤍
The sleeper gown silhouette: timeless for a reason 🤍 over 160 years of know-how in every detail ✨
Email from Jun 3, 2026
Carters Clearance Sale Announcement
Carters Clearance Sale Announcement
Instagram from Jun 3, 2026
Join Us for the Carter’s Baby Expo!
Expecting? New parent? Building your registry? Join us at the Carter’s Baby Expo with Atlanta Parent Magazine for expert advice, baby essentials, product demos, interactive experiences, and answers to all your baby + parenting questions — from safe sleep tips to “what do I actually need?” Drop your questions below & come hang with us 👶🩵🍼   ✨ Light bites + a free gift for the first 50 guests 📍 Carter’s Buckhead Landing: 3330 Piedmont Road NE, Atlanta, GA 30305 🗓 June 6, 2026 ⏰ 11 AM – 1 PM   We hope to see you there 🤍
Email from Jun 2, 2026
Carters Summer Sale Promotions
Carters Summer Sale Promotions
Instagram from Jun 2, 2026
We’re back with our designer, Allison, to talk about one of her favorite new baby essentials: the...
We’re back with our designer, Allison, to talk about one of her favorite new baby essentials: the side snap style 🤍 Inspired by her own experience as a mom, Allison shares why this classic style has remained a go-to for those early weeks - from easier outfit changes to more comfortable newborn moments ✨
Homepage from Jun 2, 2026
New Baby Essentials Collection Promotion
Homepage change from Carter's
Email from Jun 1, 2026
Clearance Sale on New Baby Essentials
Clearance Sale on New Baby Essentials
Instagram from Jun 1, 2026
Some essentials never go out of style 🤍 the timeless side snap style has wrapped around generatio...
Some essentials never go out of style 🤍 the timeless side snap style has wrapped around generations of little ones 🫶 Thoughtfully updated through the years with softer fabrics, easier changes, and gentle newborn details - while staying true to the wrap-style design parents have loved from the start.
Homepage from Jun 1, 2026
New Baby Essentials Collection Launch
Homepage change from Carter's
Email from May 31, 2026
Carters Summer Promotion Email
Carters Summer Promotion Email
Email from May 30, 2026
Summer Styles Promotion Email
Summer Styles Promotion Email
Email from May 29, 2026
Clearance Sale on Baby and Toddler Clothing with New Arrivals
Clearance Sale on Baby and Toddler Clothing with New Arrivals
Instagram from May 29, 2026
Love at first sight goes both ways 🩵
Love at first sight goes both ways 🩵
Email from May 28, 2026
Summer Sale Promotions from Carters
Summer Sale Promotions from Carters
Instagram from May 28, 2026
We’re sitting down with our designer, Allison, to hear how her experience becoming a mom influenc...
We’re sitting down with our designer, Allison, to hear how her experience becoming a mom influenced her design choices for our Baby Essentials. She shares some of the products that she reached for most and a few newborn survival tips ☺️
Homepage from May 28, 2026
New Baby Essentials Collection Promotion
Homepage change from Carter's

Better Data with AI

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