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Groovy Girls® are back with so many of the iconic features (soft bodies, yarn hair, retro vibe) and all the fun outfits and accessories! As a 90s kid, these were some of my favorite dolls, and I can’t help but feel all the nostalgia now that they’re making a comeback and being able to watch my daughter discover the same magic I loved growing up is such a special feeling now as a mom! Explore Groovy Girls® today at manhattantoy.com to experience your own full circle moment! #groovygirlsnextgen #nostalgia #ad

Did you hear the secret? 🤫🐴 Your favorite childhood doll is BACK!⁠ ⁠ When @officialgroovygirls returned, the nostalgia hit me instantly. Now, watching my kids dive into unstructured play with them is the ultimate parenting win. ✨⁠ ⁠ We welcomed Daisy, Iris, and Blossom the Groovy Horse into our toy lineup. From Daisy’s styled black hair and Iris’s retro outfit to Blossom’s soft mane, these inclusive soft dolls are perfect for everyone. I love seeing how much my daughter and my son enjoy them—proving that imaginative doll play is for every child! 🧑‍🤝‍🧑🌈⁠ ⁠ Open-ended, screen-free play is so vital for childhood development. It builds empathy, communication, and fine motor skills naturally.⁠ ⁠ Want to bring this childhood magic to your playroom?⁠ ⁠ 👇 Comment “GROOVY” and I’ll DM you the link to explore Groovy Girls® 🦄✨⁠ .⁠ .⁠ .⁠ .⁠ .⁠ #groovygirlsnextgen #nostalgia #manhattantoy #screenfreeplay #imaginativeplay @manhattantoy⁠

Some toys just never go out of style. 💖 Watching my girls fall in love with Groovy Girls® just like I did is the sweetest full-circle moment. Their imaginations have been going nonstop ever since! ✨ Explore Groovy Girls® today at manhattantoy.com @officialgroovygirls @manhattantoy #nostalgia #groovygirls #girlmom #groovygirlsnextgen #ad

My girls love changing their outfits and playing pretend with their Groovy Girls. 💕 Seeing them enjoy these dolls brings back so much nostalgia now that Groovy Girls are making a comeback. These soft dolls and their adorable pets have given us countless hours of imaginative fun, and it’s been so special to share a favorite from my own childhood with my girls while making new memories together. #groovygirls #nostalgia The pets are so cute ! I love that they are soft so the girls can sleep with them! Countless hours of fun changing their clothes and playing pretend! Daisy 🌼 and Rose 🌹

Taking my daughter to get her first Groovy Girls® doll feels like a full circle moment… Do you remember going to pick out your first Groovy Girl? #girlmom #groovygirlsnextgen #motherdaughter #millennial #nostalgia

Groovy Girls® are so back! @manhattantoy has brought back the nostalgic @officialgroovygirls dolls! If you’re like me you remember these dolls from your childhood. Endless hours of imaginative play. If you’ve never heard of Groovy Girls dolls let me tell you about them! They are a soft bodied doll that makes them double as perfect bedtime buddies. They are awesome for your child’s development with features like the magnetic hands that can help develop motor skills and coordination. There is countless hours of fun to be had! Total mom win! Explore Groovy Girls® today at manhattantoy.com 💛 #groovygirlsnextgen #nostalgia

Groovy Girls® have been around longer than you might think 🤔 Since 1999, our doll designs have been evolving and changing to keep up with current toy trends, pop culture, age demographics, and what kids gravitate towards. But at the heart of all the Groovy eras is the same magic, whimsy, and fun. Is there a year that stands out to you as the Groovy Girls® YOU remember? #groovygirlsnextgen #toycollector #groovygirlevolution #vintagetoys

I can’t believe I get to share this part of my childhood with Elliana. 🥹💕 I surprised her with these Groovy Girls® as an early birthday gift, and watching her jump right into creating stories, brushing their yarn hair, and getting them ready for a sleepover brought back so many memories of my own Groovy Girl, Liza. I love seeing her slow down, use her imagination, and just be a kid. Those moments of unstructured play are so important, and knowing she’s building confidence and social skills while having fun makes it even sweeter. If you grew up with Groovy Girls®, you’re going to love seeing them back. 💖 Explore them at manhattantoy.com. @manhattantoy @officialgroovygirls @momfluence #groovygirlsnextgen #ManhattanToy #ImaginativePlay #nostagia #MomLife

There’s something really special about watching my girls play with the same Groovy Girls® I grew up loving. 🩷 It’s so special watching them play and use their imagination with these dolls, it brought me right back to being their age again 💕💕 Explore the next generation of Groovy Girls® today at Manhattantoy.com! #ad #groovygirls #groovygirlsnextgen #nostalgia

Elsie has been loving Groovy Girls® and all the fun ways to play with them. She loves styling them, and creating fun adventures for them to go on! The @officialgroovygirls by @manhattantoy really are such a cute and nostalgic girlhood staple. I love that us Moms can go back to toys we know encourage creative and unstructured play, because we had them too! From language skills to social emotional skills, kids do not even realize they are learning! Win-win.

Playing with Groovy Girls® again has been such a full-circle moment for me. 💕 I remember playing with them for hours with my little sister, making up stories and taking them on endless adventures. Getting to watch my daughter create those same kinds of memories now is so special. One of the things I’ve always loved about Groovy Girls® is that they aren’t baby dolls—they encourage imaginative storytelling while still feeling so sweet, innocent, and age-appropriate. I love that they let little girls stay little a little longer, embracing creativity and pretend play. Her absolute favorite is the pet horse, and it goes everywhere with us during playtime! Between styling their soft yarn hair, using their magnetic hands with all the fun accessories, and dreaming up new adventures, these dolls keep her imagination going for hours. As a parent, I also love that this kind of unstructured play supports creativity, problem-solving, language development, and social-emotional skills. It truly feels like a parenting win while she’s simply having fun. If you grew up loving Groovy Girls® like I did, you’ll understand the nostalgia. And if they’re new to your family, I know you’ll see why they’ve been loved for generations. ✨ Explore Groovy Girls® at manhattantoy.com! @manhattantoy @officialgroovygirls #GroovyGirls #ManhattanToy #ImaginativePlay #PlayBasedLearning #ParentingWin

Groovy Girls® from generations past are so excited to welcome the new girls into their world! For as long as Groovy Girls® have been around, the core of friendship, fun, and play has stayed true. We’d like to think that for all the memories you made with your Groovy Girl, there’s a young girl today who will make the same memories with hers. Did you have a Groovy Girl growing up? What’s something you remember that you think the next generation would love as well? #groovygirls #groovygirlsnextgen #nostalgic #girlhood #dolls

✨Celebrating the little moments that grow into lifelong memories. ❤️🤍💙 Thank you for letting us be a part of your family's journey. Have a safe and happy 4th of July! #indepedenceday #4thofjuly #family #holiday #imaginationsatplay

The people have spoken… 👀 We are elated to hear that our groovy community is just as excited as we are about the Groovy Girls comeback! 🥰 The Groovy Girls hold such a special place in the memories and hearts of so many people, we take the time to read EVERY comment and listen to what you have to say. After all, they’re back because of YOU! Thank you so much for your enthusiasm, what do you remember from your time with the Groovy Girls? #GroovyGirlsNextGen #toysofinstagram #millenialmom #childhoodmemories #nostalgic

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