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Melissa & Doug | Particl Company Profile

melissaanddoug.com

Logo for melissaanddoug.com

Melissa & Doug

melissaanddoug.com

Melissa & Doug is classified primarily as a(n)
Baby & Toddler
company.
a year of historical data available

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Melissa & Doug Overview

Particl's database contains the following information about Melissa & Doug:

Monitoring
906 Products · 912 SKUs/Variants
Data since
May 13, 2024
Popularity
Data types
AI Classified Product Types
Reviews
Ratings
Pricing
Instagram posts
Dataset
Online

Best Selling Product

Of all Melissa & Doug products monitored by Particl in the last month, Blockables™ Farm Play Set is the best selling, at a price of $30. 906 products are available on the Particl app, and sortable by sales, sentiment, discount, or any other field.

More data is available in the Particl app
ImageNameSales
Product image for Blockables™ Farm Play Set
Blockables™ Farm Play Set
First seen Mar 29, 2025 ·
$999K999K sold
Product image for Wooden Toy Chest (Honey)
Wooden Toy Chest (Honey)
First seen May 11, 2024 ·
$999K999K sold
Product image for Standard Unit Blocks
Standard Unit Blocks
First seen May 11, 2024 ·
$999K999K sold
Product image for Classic Wooden Fire Truck Play Set
Classic Wooden Fire Truck Play Set
First seen May 11, 2024 ·
$32513 sold
Product image for Double-Sided Magnetic Tabletop Easel
Double-Sided Magnetic Tabletop Easel
First seen May 11, 2024 ·
$3186 sold
Product image for Wooden Shape Sorting Grocery Cart
Wooden Shape Sorting Grocery Cart
First seen May 11, 2024 ·
$3004 sold
Product image for Fresh Mart Grocery Store
Fresh Mart Grocery Store
First seen May 11, 2024 ·
$2951 sold
Product image for Food Truck Play Tent
Food Truck Play Tent
First seen May 11, 2024 ·
$999K999K sold
Product image for Snacks & Sweets Food Cart
Snacks & Sweets Food Cart
First seen May 11, 2024 ·
$999K999K sold
Product image for Deluxe Wooden Standing Art Easel
Deluxe Wooden Standing Art Easel
First seen May 11, 2024 ·
$999K999K sold

Similar Competitors

Green Kid Crafts, Fat Brain Toys, LeapFrog, and more have been identified as similar to Melissa & Doug by Particl, based on the types of products they sell, and their online presence.

Product Types

Toy Figures & Playsets is the most common product type of all Melissa & Doug products, it made $8.3K in revenue last month alone.
Melissa & Doug operates across broader categories like Toys, Baby Toys & Activity Equipment, Games, and more that Particl classifies. Product types are broken down further in the Particl app.

Arts & Crafts

Pretend Play

Learning Toys

Puzzle Games

Toy Vehicles

Soft Toys

Toy Figures & Playsets

Stacking & Sorting Toys

Educational Games

Science & Discovery Toys

Musical Toys

Push & Pull Toys

Office Paper Products

Activity Centers

Costume Kits

Baby Storage Furniture

Outdoor Games

Floor Decor

Baby Seating

Art

Baby Play Furniture

Baby Tables

Bed Throws

Outdoor Play Furniture

Activity Mats

Family Games

Toy Cars & Trucks

Playsets

Party Favors

Outdoor Sports Equipment

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Company Assets

Particl has collected over 25M promotional assets for companies like Melissa & Doug. Social channels like website homepage, Instagram, SMS and email marketing are gathered and processed daily to inform Particl's AI.

Instagram from May 9, 2025
When it comes to finding toys that my kids will actually play with, I’m always brought back to @melissaanddougtoys
When it comes to finding toys that my kids will actually play with, I’m always brought back to @melissaanddougtoys. #ad Their toys have been played with by my eldest and now by my youngest. I recently picked up their vet and dentist play sets knowing my kiddos will enjoy hours of imaginative play. Melissa & Doug toys are a true testament to their high quality that they are known for and are made to last. And for the price point you really can’t go wrong. They will always be a family favourite and I know they’ll be used to create lasting memories for years to come. #SpinMaster #MelissaAndDoug
Instagram from May 8, 2025
How we de-stress at Melissa & Doug
How we de-stress at Melissa & Doug...
Instagram from May 7, 2025
It's Screen-Free Week
It's Screen-Free Week! We're always all about screen-free play, but in honor of this week, here are some ideas for toys that kept one of our team members' three-year-old busy (and screen-free!) all day! 🦷🏠
Instagram from May 6, 2025
For all the teachers out there: Happy Teacher Appreciation Day
For all the teachers out there: Happy Teacher Appreciation Day! We're so thankful for all you do for your students, and we're honored that so many of you have let Melissa & Doug toys be a part of your classroom. 👩‍🏫🍎🎉
Instagram from May 5, 2025
Coloring activity, or magic
Coloring activity, or magic? With Water WOW!, it's kind of both!💧🖍
Instagram from May 4, 2025
This is such a great toy for little ones for pretend play
This is such a great toy for little ones for pretend play! We absolutely love @melissaanddougtoys ! They are so colorful! So thoughtful and inspires creativity and imagination 🥰 #kidsactivities #kidstoy #toys #mellisaanddoug #pretendplay #pretendplaytoys
Instagram from May 4, 2025
What's better than grilling with Dad
What's better than grilling with Dad? *Pretending* to grill with Dad! 🌭🍔 🍕
Instagram from May 3, 2025
With the new @msrachelforlittles Wooden Phonics Alphabet Sound Puzzle, your kiddo might not be the only one brushing up on their phonics
With the new @msrachelforlittles Wooden Phonics Alphabet Sound Puzzle, your kiddo might not be the only one brushing up on their phonics... 🔠
Instagram from May 2, 2025
🚨 Giveaway alert
🚨 Giveaway alert! 🚨 Click below or visit the link in bio now through the end of May to enter for your chance to win our Blockables Collection giveaway! #melissaanddougtoys #woodentoys #blockables #snapandplay #giveaway
Instagram from May 2, 2025
🎉 GIVEAWAY🎉 This month, we’re teaming up with four amazing brands that are ready to help your kiddo thrive with a month-long giveaway
🎉 GIVEAWAY🎉 This month, we’re teaming up with four amazing brands that are ready to help your kiddo thrive with a month-long giveaway! We’re giving away a Growing Years “Milestones Kit” to FIVE lucky winners each Friday from May 9 to May 30, 2025, featuring: 📏 A Horizon Organic Growing Years growth chart 👕 An udderly adorable t-shirt (size options available) 🧩 A @melissaanddougtoys Barnyard Jumbo Animals Puzzle and Market Basket Spill & Fill 👟A pair of @seekairun First Walker Shoes (size and color options available) 🧼@motherloveherb’s Oatmeal Soap Bar, 7oz Unscented Baby & All Foaming Castile Soap and 32oz Refill 🥤A @nubyusa 3-Stage Training Cup Set with Handles and Mushroom Bobble Head Teether Toy How to enter: 🐄 Follow @horizonorganic, @melissaanddougtoys, @seekairun, @motherloveherb and @nubyusa 🐄 Like this post 🐄 Comment with the milestone you are most excited to celebrate with your child Rules 👇 To qualify for this giveaway and have your username entered in a random drawing, you must follow @horizonorganic, @melissaanddougtoys, @seekairun, @motherloveherb and @nubyusa, like this post, or comment with the milestone you are most excited to celebrate with your child on Instagram or via an email to social@horizon.com by 11:59pm MT on Thursday, May 8, 2025, May 15, 2025, May 22, 2025, or May 29 2025, before the scheduled Friday drawings. Open to U.S. residents 18+ only. No purchase is necessary to enter or win. Odds of winning depend on the number of eligible entries received. This giveaway is in no way sponsored, endorsed, administered by, or associated with Instagram. Horizon Organic will randomly select and contact the winners via Direct Message on Instagram on May 9, 16, 23 and 30, 2025. Please only respond to messages sent from our @HorizonOrganic account with a verified blue check mark. We will NOT request any credit card information or create a page for you to follow to make you eligible for this drawing or to win the giveaway. Participants in the drawing will be eligible to receive the above for a total value of $195.
Instagram from Apr 30, 2025
Who knew a vending machine could be this fun
Who knew a vending machine could be this fun?! 🥨 🍪
Instagram from Apr 30, 2025
AD| 
🚑👩‍⚕️Melissa & Doug👩‍⚕️🚑
Oh no - Elsie’s favourite bear Grumpy has hurt himself…
AD| 🚑👩‍⚕️Melissa & Doug👩‍⚕️🚑 Oh no - Elsie’s favourite bear Grumpy has hurt himself….😩🤦‍♀️ Luckily Dr Elsie is on hand to make him feel better with her new @melissaanddouguk Dr’s Kit and Boo Boos & Bandages set. Phew - that was a close one. 🤣🚨 Elsie is loving these cute sets from @melissaanddouguk - they have everything all budding young Drs need to keep their toys healthy! 🚑👩‍⚕️🚑👩‍⚕️ Do your little ones love to play at being Drs? . . . . . #melissaanddoug #melissaanddouguk #melissaanddougtoys #timelesstoysendlesspossibilities #doctors #imaginativeplay #giftideas #giftsforkids #giftsforgirls #pretendplay
Instagram from Apr 29, 2025
Because one kiddo's cleaning products and pots and pans are another's musical instruments
Because one kiddo's cleaning products and pots and pans are another's musical instruments... 🧹🎵 Give us a glimpse behind the music — we want to see how your littles rock out with their Melissa & Doug toys!
Instagram from Apr 28, 2025
Why settle for one when you can mix and match all four
Why settle for one when you can mix and match all four? Just one reason why we love our Blockables™ sets — they're all compatible with each other, so kiddos can combine farm, town, safari, and vehicles blocks to create one massive pretend world! 🏡🐖🦏
Instagram from Apr 25, 2025
Happy National Park Week
Happy National Park Week! Since we love to be on theme, our littles will be playing with the Melissa & Doug National Park Foundation Collection. We're talking puzzles, stickers, pretend hiking sets, and more — all designed to inspire a love of the outdoors. Get exploring! 🏞 @nationalparkfoundation

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