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Darn Tough - GB | Particl Company Profile

darntough.uk

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Darn Tough - GB

darntough.uk

Darn Tough - GB is classified primarily as a(n)
Apparel & Accessories
company.
2 years of historical data available

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Darn Tough - GB Overview

Particl's database contains the following information about Darn Tough - GB:

Revenue
In the most recent 6 months, Darn Tough - GB has earned an estimated 2M in sales revenue from its e-commerce business.
Monitoring
148 Products · 880 SKUs/Variants
Data since
May 13, 2024
Popularity
Data types
AI Classified Product Types
Reviews
Ratings
Pricing
E-commerce Sales
Instagram posts
Homepages
Dataset
Online

Darn Tough - GB's Sales over time

Total earnings of around $2M in sales revenue over the last 6 months from its e-commerce business, and over 63K units sold in volume. Just the last full month's sales during Apr 2025 were $218K in revenue.

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Free trial available.

Best Selling Product

Of all Darn Tough - GB products monitored by Particl in the last month, Men's Hiker Micro Crew Midweight Hiking Sock is the best selling, at a price of $29. 148 products are available on the Particl app, and sortable by sales, sentiment, discount, or any other field.

More data is available in the Particl app
ImageNameSales
Product image for Men's Hiker Micro Crew  Midweight Hiking Sock
Men's Hiker Micro Crew Midweight Hiking Sock
First seen May 11, 2024 ·
$999K999K sold
Product image for Men's and Women's Hiker Micro Crew 2-Pack Hiking Socks
Men's and Women's Hiker Micro Crew 2-Pack Hiking Socks
First seen May 11, 2024 ·
$999K999K sold
Product image for Men's Hiker Variety 3-Pack
Men's Hiker Variety 3-Pack
First seen May 11, 2024 ·
$999K999K sold
Product image for Men's and Women's Bear 2-Pack Hiking Socks
Men's and Women's Bear 2-Pack Hiking Socks
First seen May 11, 2024 ·
$10K166 sold
Product image for Men's Hiker Micro Crew 3-Pack
Men's Hiker Micro Crew 3-Pack
First seen May 11, 2024 ·
$6.9K79 sold
Product image for Men's Hiker Boot Full Cushion Midweight Hiking Sock
Men's Hiker Boot Full Cushion Midweight Hiking Sock
First seen May 11, 2024 ·
$6.8K201 sold
Product image for Men's Light Hiker Micro Crew  Lightweight Hiking Sock
Men's Light Hiker Micro Crew Lightweight Hiking Sock
First seen Oct 22, 2024 ·
$5.8K208 sold
Product image for Men's The Standard Crew  Lightweight Lifestyle Sock
Men's The Standard Crew Lightweight Lifestyle Sock
First seen May 11, 2024 ·
$999K999K sold
Product image for Men's Hiker Quarter  Midweight Hiking Sock
Men's Hiker Quarter Midweight Hiking Sock
First seen May 11, 2024 ·
$999K999K sold
Product image for Men's Sunset Ridge Micro Crew  Lightweight Hiking Sock
Men's Sunset Ridge Micro Crew Lightweight Hiking Sock
First seen May 10, 2024 ·
$999K999K sold

Similar Competitors

Bombas, SmartWool, Wigwam Socks, Stance, Thorlo Inc, FEAT, and more have been identified as similar to Darn Tough - GB by Particl, based on the types of products they sell, and their online presence.

AI-Generated News & Events

Particl's AI-powered platform generates news and events for Darn Tough - GB based on their promotions, marketing, and Particl's proprietary data. Recently, Darn Tough - GB has been up to the following:

Product Types

Underwear & Socks is the most common product type of all Darn Tough - GB products, it made $217K in revenue last month alone.
Darn Tough - GB operates across broader categories like Clothing, Shoe Accessories, Clothing Accessories, and more that Particl classifies. Product types are broken down further in the Particl app.

Underwear & Socks

143

Company Assets

Particl has collected over 25M promotional assets for companies like Darn Tough - GB. Social channels like website homepage, Instagram, SMS and email marketing are gathered and processed daily to inform Particl's AI.

Instagram from Jun 4, 2026
Gift Ideas for Fathers Day
We make ‘em like they used to. Show dad you’ve listened to all his advice over the years by gifting him socks Guaranteed for Life. Make it a two and he might even shed a tear.
Homepage from Jun 4, 2026
Homepage Promotion for Free Shipping on Orders Over £50
Homepage change from Darn Tough
Homepage from Jun 3, 2026
Homepage Promotion for Free Shipping
Homepage change from Darn Tough
Instagram from Jun 1, 2026
El knows how to match a sock to an outfit—or an outfit to a sock, for that matter. Her style is f...
El knows how to match a sock to an outfit—or an outfit to a sock, for that matter. Her style is fresh and that’s why anyone would be lucky to receive a hand-selected sock from El. If you’re giving a pair of Darn Toughs for a birthday, she has opinions. You may want to take notes. 🧦 El's Pick: Prism Micro Crew in Black 🧦 When selecting a sock that goes with everything, she says a black sock is a safe bet, but just a solid black sock lacks personality. This is where the Prism Run sock comes in. The hint of color on the leg really El-evates the look. Outside of outfitting ankles, El loves hiking Camle’s Hump with her Golden Retriever, Daisy. She’s a big fan of a good creek. Daisy, too.
Homepage from Jun 1, 2026
Homepage Promotion for Free Shipping
Homepage change from Darn Tough
Homepage from May 29, 2026
Homepage Promotion for Free Shipping
Homepage change from Darn Tough
Instagram from May 28, 2026
Nothing bonds relay teams like chasing miles through a Vermont downpour. Huge respect to every ru...
Nothing bonds relay teams like chasing miles through a Vermont downpour. Huge respect to every runner who showed up, dug in, and kept moving at the Vermont City Marathon. Tough conditions make tough crews. Just the way we like it.
Homepage from May 28, 2026
Homepage Promotion for Free Shipping
Homepage change from Darn Tough
Instagram from May 26, 2026
Shane’s simple pleasure is cruisin’ Vermont back roads. And as a lifelong Vermonter, he knows how...
Shane’s simple pleasure is cruisin’ Vermont back roads. And as a lifelong Vermonter, he knows how to get there from here. 🧦 Shane's Pick: Hiker Micro Crew (1466) in Spruce 🧦 This is Shane’s 7th birthday celebration here at Darn Tough. Which officially makes Darn Tough his longest, and as he put it, “most fulfilling” career. When asked what sock he wants to receive for his birthday, without a breath, Shane rattles, “1466.” So versatile, you’ll find Shane draining 3’s in them at the local court or pulling off to the side of the road with them kicked up on the dash. That’s a darn good way to admire the foliage.
Homepage from May 25, 2026
Homepage change from Darn Tough
Instagram from May 24, 2026
In 2004, we knit Darn Tough's first ever sock, handing out 3,500 pairs at the Vermont City Marath...
In 2004, we knit Darn Tough's first ever sock, handing out 3,500 pairs at the Vermont City Marathon. It was a Hail Mary with no marketing, backed by a promise: if you can wear out our socks, we'll replace them for free. Today, we celebrate 22 years of knitting the toughest Merino Wool socks. Turns out that Hail Mary worked.
Instagram from May 23, 2026
Birthdays. Laps around the sun. Call it what you want. We’re calling it a long run.
Birthdays. Laps around the sun. Call it what you want. We’re calling it a long run. To honor 22 years of knitting the toughest Merino Wool socks, we caught up with our staff who share birthdays close to ours. For this round of Staff Picks, we checked in with our birthday-month crew to see what socks they’re choosing for the big day.
Instagram from May 20, 2026
In the spirit of running and using everything you got to hit your goal, we’ve knit running socks ...
In the spirit of running and using everything you got to hit your goal, we’ve knit running socks that do the same. These limited no show socks make use of yarns in our overstock inventory – raw materials with nowhere to go. Except on your feet, and a lifetime of miles ahead. Unconditionally guaranteed for life, just not guaranteed to ever be knit again. Blink and you might miss 'em.
Instagram from May 18, 2026
Travis moves between worlds. From the knitting room floor to mixing sound after hours. He brings ...
Travis moves between worlds. From the knitting room floor to mixing sound after hours. He brings the best vibes to second shift. 🧦 Travis' Pick: Spaced Out Micro Crew in Walnut 🧦 Travis has an appreciation for texture, rhythm, and atmosphere—the stuff you don’t always see, but definitely feel. That’s why Travis’ favorite artist is Anderson .Paak, and why he mentions that he loves a good conspiracy theory too. When Travis isn’t theorizing, he’s out on the golf course tracking UFOs on his own. The Spaced Out works for Travis. A little rhythm, a little range, and comfortable wherever he lands.
Instagram from May 13, 2026
Breaking down the most underrated piece of gear you own.
Breaking down the most underrated piece of gear you own.
Homepage from May 12, 2026
Homepage Promotional Banner
Homepage change from Darn Tough
Instagram from May 10, 2026
As you settle in to celebrate a mother in your life this year, take time to reflect on all the ‘D...
As you settle in to celebrate a mother in your life this year, take time to reflect on all the ‘Darn It’ moments she has handled—long before anyone noticed. See how Darn Tough moms do it. Link in bio.
Homepage from May 9, 2026
Homepage Promotional Offer for Shipping
Homepage change from Darn Tough

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