Hettas | Particl Company Profile

We’re teaming up with @forallmothersorg for the MomForward Movement — a celebration of movement, motherhood, and community 💜👟 Join us across Canada this May for a series of empowering run meetups — and don’t miss your chance to enter our giveaway for a free pair of Hettas!⁠ ⁠ How to enter: ⁠ ✔️ Like this post⁠ ✔️ Follow @wear_hettas + @forallmothersorg⁠ ✔️ Comment a shoutout to a mom who inspires you

Women aren’t a niche. We’re not an afterthought. ⁠ Hettas are made with your movement in mind - finally.⁠

Unlock your best run with proper stretching. It's not just about flexibility; it's about optimizing your performance and maximizing your stride.

The gap is real—and so is our commitment to closing it. ⁠ ⁠ At Hettas, we're funding female-focused research, supporting programs to keep girls and mothers in sport, and pushing for equal pay, leadership, and visibility for women in athletics.⁠ ⁠ This is more than sport—it’s equity in motion.

EXCITING NEWS‼️ I’m officially partnering with @wear_hettas ! A brand built by women, for women, creating running shoes designed from the ground up with us in mind. Thank you @wear_hettas for the support. I can’t wait to keep running in your shoes and showing what’s possible! #unsponsoredathlete #professionaltrackandfield #partnershipopportunity #trackandfield #sportmotivation 📸: @jrods_creations

Today marks our final training run after 12 weeks of running with purpose! As part of the Running Online Injury Prevention Feasibility Study by SFU RUN LAB @sfurunlab in partnership with Hettas @wear_hettas , we followed a structured plan with 4 runs per week — testing out the pebax-plated Hettas shoes, building consistency, and learning more about injury prevention along the way. The highlight? Sharing the journey with amazing women, lots of laughs, and a seriously responsive ride on every run. Shoutout to @raecliff @jhawkinss and @zenaidakwong for coaching us along this journey ❤️ Next stop: 21.1 km at the BMO Half Marathon this Sunday! 🏅🍌 Socks by @outwaysocks #BMOHalfMarathon #HettasRun #SFURunLab #RunningStudy #RunWithPurpose #TeamHettas #WomenWhoRun #RunHappy #bmovm #bmomarathon

I’ve been in desperate need of new running shoes. Meet Hettas: performance running shoes built by women, for women, backed by real science. Designed around female biomechanics, not men’s- these shoes feature VeloPropulsion tech, a Pebax plate for energy return, and dual-insole options for a custom fit. Tested by 60+ women over 22 runs, and backed by a 3-year research partnership with biomechanics experts. Because your body isn’t an afterthought, it’s the blueprint. #RunLikeAWoman #HettasRunning #BuiltForHer #UnbreakableFemaleAthlete

Homepage change from Hettas

I’ve been loving to explore in my new @wear_hettas Alma Cruise lately. So far I love how light weight and supportive they are on all terrains for my everyday runs. By now you know I’m a “girls girl” so it’s a bonus that these shoes were designed for women through female physiology and running research. Winning! #hettas #womensrunning #womensrunningcommunity

Homepage change from Hettas

Meet Leah Kaplan: adaptive triathlete, disability advocate, and all-around force. Born with a congenital disability, she’s never let it define her—racking up age group wins, podium finishes, and now training for her first Ironman. 🏊‍♀️🚴‍♀️🏃‍♀️ But Leah’s journey is more than medals. She’s breaking barriers, challenging what athletes should look like, and showing up unapologetically. From sharing the raw realities of training with a disability to working with @moveunitedsport and @cafoundation, she’s all about visibility, equity, and community. With her eyes on the Boston Marathon, Leah’s making every stride count. Because movement belongs to every body—and she’s here to prove it

Faster. Further. For life. Only 6% of sports and exercise research focuses on female athletes. That’s not just a gap—it’s a problem. Especially when it comes to preventing injuries and supporting long-term performance.⁠ ⁠ At Hettas, every decision and every dollar is committed to advancing research in women’s biomechanics—so women can stay strong, healthy, and injury-free for the long run.

Laced up and locked in. Alma Tempo stays ready so you don’t have to get ready 💪🏽 #hettas #almatempo