We’ve seen it in movies. We’ve heard it in conversations. We’ve even normalised it without questioning it. Dusky heroes? Acceptable. Dusky heroines? Suddenly, everyone has an opinion. Our ‘akkas’ are here to ask the uncomfortable question: Why does a woman’s skin tone still matter so much? Beauty isn’t a shade card. A person isn’t a complexion. Look beyond the colour. Look at the person. Kudos to @keerthi for initiating this critical conversation. colourism in India, colorism in India, skin tone discrimination, skin tone bias, fairness obsession, fair skin bias, dusky skin, dusky skin tone, Indian skin tones, beauty standards in India, unrealistic beauty standards, societal beauty standards #Vilvah #ForTheRealYou #SkinTone #DuskySkin #IndianSkinTones InclusiveBeauty