Our shawls began with a trip to India, where we first reached for them as protection from the heat and sun. When we realised how loved the designs were, we set out to find the very factories that made them. Over the years, we’ve worked closely with our weaving partners to refine every detail - from the yarn itself to the stitches and finishing touches that often go unnoticed, but make all the difference. In this series, #BehindTheShawl, we’ll take you behind the scenes of the craftsmanship, thought and years of work that have gone into building our supply chain, so we can bring you a better shawl 🤍 Swipe through for Chapter One.

Channel/Medium:
Instagram
onAug 1, 2026
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The Ordinary Co

theordinary.co

Our shawls began with a trip to India, where we first reached for them as protection from the hea...
Aug 1, 2026, 2:15 AM

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