A small insight into the making of our Hand Embroidered Collection which launches Tuesday, October 14th. The collection is a special assortment of workwear and western leather jackets with handcrafted layering of embroidery, sequin work, ornamental beads, and mirror embelishments. Each piece undergoing dozens of hours of work, executed by skilled artisians in Pakistan. Rooted in FOUND’s dual influences, these garments serve as cultural memory-keepers, celebrating the eccentricity of South Asian occasion wear while juxtaposed against the grounded and durable twill fabrics of American workwear.