The butterfly effect is real. One random happy hour set off a chain reaction that changed everything. Kish met a producer from an Indian reality show — one we’d never heard of. They were looking for people launching crowdfunding projects. We had a sketch for a travel bag. So we said yes. They flew us to China to make our one sample. They paid for our video shoot. While building our Kickstarter page, I saw a tweet from a writer (hi @lizsegran) looking for new travel products. We sent her that one bag. It ended up in Fast Company. That led to a call from Indiegogo. Which led to a $2M crowdfunding raise… and over 10,000 Bento Bags preordered. Last week, we launched a new Bento Bag color. It sold out in 48 hours. All of that — from a coworking space happy hour and a sketch on paper. So if you’re sitting on an idea right now, wondering if it’s worth chasing… Let this be your nudge. Small beginnings → big impact. What if this is your moment? 🦋 Save this story. You never know where your yes might lead. #butterflyeffect #startup #crowdfunding

Channel/Medium:
Instagram
onMay 8, 2025
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Nomad Lane

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The butterfly effect is real
May 8, 2025, 12:41 PM

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