New Goodness from us by MarieDenee Megababe’s COLDIES Sold Out Before You Even Heard About Them. The Founder Told Us Why. There are two kinds of people. People who pretend they’re handling the heat......and people who have absolutely considered moving into the grocery store’s freezer aisle. When @Megababe launched COLDIES, they sold out before many of us even knew they existed. Naturally, we had questions. So we sat down with founder @KatieSturino to talk about the scorching New York street corner that inspired them, why “just deal with it” was never an acceptable answer, and how this conversation grew beyond summer into menopause, hormones, medications, and the everyday discomfort so many people quietly navigate. It’s one of those interviews that starts with a product and ends with a much bigger conversation about designing for real life. Read the full interview at The Curvy Fashionista, then tell us: What’s your non-negotiable summer survival essential?