The beauty of raw denim lies in its ability to evolve uniquely with each wearer, telling a story through its fades that reflect personal lifestyles and experiences. These fades develop in a variety of ways, each carrying its own character and charm. Generally, they can be categorized into two distinct styles: • High-Contrast Fades: Sharp, dynamic transitions—perfectly crafted with Japanese denim. • Vintage Fades: Subtle, timeless wear inspired by classic Americana. Why Weight Matters: • Lightweight (10-12oz): Softer fades, everyday comfort. • Middleweight (13-15oz): Balanced fading and durability. • Heavyweight (16oz+): Bold, dramatic fades with deeper indigo exposure. 💡 Pro Tip: Heavier denim (16oz+) creates sharper fades with pronounced whiskers and honeycombs, while lightweight options (10-12oz) offer softer, understated fades for everyday wear. Find your perfect pair and start your fade journey today! #details #selvedge #selvedgedenim #japaneseselvedge #madeinamerica🇺🇸 #rugged #ruggedstyle #americanbuilt #workwear #craftsmanship