We’re proud to spotlight @happiest_baby’s “Strengthen Your Village” campaign in ISSUE 10—a call to reimagine what support for families can and should look like. For too long, parents have been asked to navigate pregnancy, birth, and postpartum largely on their own. But raising children was never meant to be a solo endeavor. Strong families require strong villages. To help spark that conversation, @happiest_baby invited a group of women (including @noor, @sophfei, @thedreamawake, @bella_fifi, @dominiquedrakeford, @unconsumingmotherhood, @jazmynedrake, @sophia_roe, @itsginabruno, @alexandrafairweather, @lexivuvu, @celia_ellenberg, and @carlycushnie) to reflect on the people who carried them through pregnancy, postpartum, and parenting: the friends, relatives, neighbors, colleagues, and chosen family who showed up when it mattered most. But this campaign isn’t just about celebrating support. It’s about expanding it. As a pediatrician-founded company, @happiest_baby is working to make life-changing postpartum support more accessible to families everywhere, advocating for insurance coverage of SNOO and helping employers provide free SNOO rentals as a family benefit. More than 150 companies already do. Because every parent deserves a village—not just the fortunate few. Help strengthen the village for more families and invite your employer to offer SNOO as a benefit through the link in @happiest_baby’s bio. Small actions can create meaningful change for parents when they need it most. Photography: @sunnyshokrae Creative direction: @theno29 Production: @emilydinowitz