Yesterday was a historic moment for women’s sports and we couldn’t be more proud to be one of the founding members of the Mother in Sport Collective (MISC)-the first industry alliance dedicated to architecting a sustainable, equitable future for mothers across every sport. - For far too long, maternity protections have been treated as an afterthought or negotiated contract-by-contract. MISC brings industry brands together to move from individual goodwill to systemic, standardized care. - When mothers have the support they need to thrive, it leads to greater gender equity, improved health outcomes, and a cultural shift that benefits families, workplaces, and communities as a whole. Big thanks to @strava for hosting. 📸 : @lindseysinghavi.photography

Channel/Medium:
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onSep 18, 2026
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GU Energy Labs

guenergy.com

Mother in Sport Collective Announcement
Sep 18, 2026, 12:00 AM

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Mother in Sport Collective Announcement

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