We took Vegan PDRN Lip Blur Balm to the streets of Seoul to get the first impressions straight from the source 🇰🇷 Inspired by Korea’s soft-focus lip movement, we wanted to know: what does the future of lip color look like? From matte lip expectations to blurred beauty trends, Seoul gave us their take on our new skincare-powered lip blur. The verdict? Soft, comfortable, blurred, and Seoul-girl approved. ✨ Available glowrecipe.com. @sephora, @sephoracanada and #sephora @kohls