Meet @whoisumi. UMI is a multidimensional artist living in Los Angeles. Instead of playing with dolls growing up, she played the piano and guitar all before she was seven years old. “In high school, I could already see my future and knew I’d have regrets if I took the traditional route,” she says. “So I chose to take the path less traveled — for myself.” UMI is currently performing on tour, blending elements of R&B, neo-soul, and pop. She carries a guitar and journal wherever she goes. “Whenever I feel a feeling that’s important or feels like someone must feel this way, I write it out,” she reveals. “Even if you have never heard my song, it can transport you somewhere you’ve been before.” ___ We followed UMI around Los Angeles for the day, as part of our series celebrating creators within the Gap community. Exploring creatives in their element — with a strong point of view, and a strong sense of style. Shot by @maddyrotman

Channel/Medium:
Instagram
onJul 6, 2026
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Meet @whoisumi.
Jul 6, 2026, 4:00 PM

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