#DesignOfTheWeek | How did the humble cereal box become a design icon? 🥣 In the 19th century, cereal was sold in plain, unbranded bags - practical, but far from exciting. That changed in 1906, when the Kellogg brothers introduced the first official cereal box, transforming breakfast into a branding battleground. With advances in printing technology, bold colours, playful typefaces and eye-catching illustrations, cereal boxes became miniature works of art. Their distinctive fonts and logos set the standard for brand recognition in the food industry, influencing packaging design across countless products. By the 1950s, they weren’t just packaging - they were interactive experiences, with Kellogg’s even releasing glow-in-the-dark boxes at one point. The introduction of Snap, Crackle, and Pop (1933) and Tony the Tiger (1952) cemented the boxes as pop culture staples, while hidden prizes and toys made them irresistible to children. What’s the most memorable cereal box from your childhood?