Illuminated brunette or Cali Brunette? Whatever it’s called, I am loving The Present Time from @davinesnorthamerica - a demi-permanent color line that uses naturally derived ingredients like regenerative organic coconut oil. Thank you @jehnnafoster @studio201nyc for always nailing it exactly how I pictured and creating my custom formulas the past 5 years. I’m ready to step into summer with hair that feels as healthy and shiny as it looks. #ad #sustainablebeauty