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The Indian Ethnic Co. - IN | Particl Company Profile

theindianethnicco.com

Logo for theindianethnicco.com

The Indian Ethnic Co. - IN

theindianethnicco.com

The Indian Ethnic Co. - IN is classified primarily as a(n)
Apparel & Accessories
company.
2 years of historical data available

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The Indian Ethnic Co. - IN Overview

Particl's database contains the following information about The Indian Ethnic Co. - IN:

Revenue
In the most recent 6 months, The Indian Ethnic Co. - IN has earned an estimated 481M in sales revenue from its e-commerce business.
Monitoring
737 Products · 6.4K SKUs/Variants
Data since
May 7, 2024
Popularity
Data types
AI Classified Product Types
Pricing
E-commerce Sales
Instagram posts
Homepages
Emails
Dataset
Online

The Indian Ethnic Co. - IN's Sales over time

Total earnings of around $481M in sales revenue over the last 6 months from its e-commerce business, and over 74K units sold in volume. Just the last full month's sales during Jun 2026 were $55M in revenue.

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Best Selling Product

Of all The Indian Ethnic Co. - IN products monitored by Particl in the last month, Shinat Block Printed Cotton Kali Kurta is the best selling, at a price of $4425. 737 products are available on the Particl app, and sortable by sales, sentiment, discount, or any other field.

More data is available in the Particl app
ImageNameSales
Product image for Shinat Block Printed Cotton Kali Kurta
Shinat Block Printed Cotton Kali Kurta
First seen Oct 22, 2024 ·
$999K999K sold
Product image for Zesha Dabu Slub Cotton Embroidered Kurta
Zesha Dabu Slub Cotton Embroidered Kurta
First seen May 5, 2024 ·
$999K999K sold
Product image for Lyla Sky Blue Hand Block Print Slub Cotton Straight Short Top with Hand Embroidery
Lyla Sky Blue Hand Block Print Slub Cotton Straight Short Top with Hand Embroidery
First seen Feb 9, 2025 ·
$999K999K sold
Product image for Trusha Dabu Cotton Dress
Trusha Dabu Cotton Dress
First seen May 5, 2024 ·
$506K90 sold
Product image for Falak Mustard Hand Block Print Slub Cotton A Line Dress
Falak Mustard Hand Block Print Slub Cotton A Line Dress
First seen Feb 9, 2025 ·
$484K86 sold
Product image for Jinal Slub Cotton Indigo Kurta
Jinal Slub Cotton Indigo Kurta
First seen May 5, 2024 ·
$466K111 sold
Product image for Eaira Dabu Slub Cotton Hand Embroidered Kali Kurta
Eaira Dabu Slub Cotton Hand Embroidered Kali Kurta
First seen May 5, 2024 ·
$426K71 sold
Product image for Navya Green Dabu Slub Cotton Straight Short Top with Embroidery
Navya Green Dabu Slub Cotton Straight Short Top with Embroidery
First seen Nov 9, 2024 ·
$999K999K sold
Product image for Jaipur Ajrakh Cotton Red Kali Kurta
Jaipur Ajrakh Cotton Red Kali Kurta
First seen Oct 22, 2024 ·
$999K999K sold
Product image for Fariyah Sky Blue Hand Block Print Slub Cotton A Line Dress
Fariyah Sky Blue Hand Block Print Slub Cotton A Line Dress
First seen Feb 9, 2025 ·
$999K999K sold

Similar Competitors

Kalkifashion, Saree, Cbazaar.com, and more have been identified as similar to The Indian Ethnic Co. - IN by Particl, based on the types of products they sell, and their online presence.

AI-Generated News & Events

Particl's AI-powered platform generates news and events for The Indian Ethnic Co. - IN based on their promotions, marketing, and Particl's proprietary data. Recently, The Indian Ethnic Co. - IN has been up to the following:

No significant events detected in the last month

Product Types

Traditional & Cultural Wear is the most common product type of all The Indian Ethnic Co. - IN products, it made $18M in revenue last month alone.
The Indian Ethnic Co. - IN operates across broader categories like Clothing, Clothing Accessories, Decor, and more that Particl classifies. Product types are broken down further in the Particl app.

Traditional & Cultural Wear

Dresses

Tops

Bottoms

Scarves

Suits

Underwear & Socks

One-Pieces

222

151

126

87

52

27

11

4

Company Assets

Particl has collected over 25M promotional assets for companies like The Indian Ethnic Co. - IN. Social channels like website homepage, Instagram, SMS and email marketing are gathered and processed daily to inform Particl's AI.

Instagram from Jul 31, 2026
Introducing the Sakhi Collection
Sakhi : Inside the Design Room Now live. [ Sakhi,New Collection, The Indian Ethnic Co, Ajrakh block printing, Made in India, Textile Stories, Handcrafted, Cotton, Artisanal, Timeless Style, Pichwai ]
Homepage from Jul 31, 2026
Homepage change from The Indian Ethnic Co.
Instagram from Jul 30, 2026
Quietly adorned, beautifully crafted.
Quietly adorned, beautifully crafted. [ Sakhi, New Collection, The Indian Ethnic Co, Ajrakh block printing, Made in India, Textile Stories, Handcrafted, Cotton, Artisanal, Timeless Style, Pichwai ]
Instagram from Jul 30, 2026
Launch of Sakhi - New Collection Announcement
Some beauty is only revealed in togetherness. 𝘚𝘢𝘬𝘩𝘪 is now live. [ Sakhi,New Collection, The Indian Ethnic Co, Ajrakh block printing, Made in India, Textile Stories, Handcrafted, Cotton, Artisanal, Timeless Style, Pichwai ]
Instagram from Jul 29, 2026
Handcrafted Indian Ethnic Collection Launch
Inspired by the quiet beauty of Pichwai and Indian miniature paintings, Sakhi brings together handcrafted Ajrakh, graceful silhouettes, and breathable cotton made for moments that stay with you. [ Sakhi, New Collection, The Indian Ethnic Co, Ajrakh block printing, Made in India, Textile Stories, Handcrafted, Cotton, Artisanal, Timeless Style, Pichwai ]
Instagram from Jul 29, 2026
Launch of Sakhi Collection
Made for moments that linger. 𝘚𝘢𝘬𝘩𝘪 is now live. [ Sakhi,New Collection, The Indian Ethnic Co, Ajrakh block printing, Made in India, Textile Stories, Handcrafted, Cotton, Artisanal, Timeless Style, Pichwai ]
Instagram from Jul 29, 2026
Introducing the Sakhi Collection by The Indian Ethnic Co
@theindianethnicco has a way of making everyday dressing feel a little more special. Getting ready has become one of my favourite little rituals. Brushing my hair, putting on a tiny bindi, reaching for my silver jewellery... it’s those few quiet minutes before the day begins that I enjoy the most. This time, I’m wearing the Tahira Black Ajrakh Cotton A-Line Kurta, Prita Black Stripes Ajrakh Cotton Narrow Pants, and the Black Solid Kota Doria Cotton Dupatta from their newest collection, Sakhi. The outfit is handcrafted by skilled Indian artisans, and honestly, it feels exactly like something I’d pick for myself. Made in soft, breathable cotton, it’s comfortable enough to wear all day and one of those outfits you can keep reaching for. I paired it with a stack of bangles, my red Kolhapuris, a red handbag. I think that’s what I love most about Indian wear. You don’t need to do too much. Just a well-made outfit, a few favourite accessories, and you’re ready for the day. 🤍 . . Outfit : @theindianethnicco . Jewellery : earrings @thevaido , necklace @creyons_ Handbag : @shopmiriofficial . . #KaaliBindi #GRWM #TheIndianEthnicCo #AajKaFitcheck #Ajrakh

The Indian Ethnic Co, Sakhi Collection, Ajrakh Cotton Kurta, Ajrakh Co-ord Set, Handcrafted Indian Wear, Cotton Kurta Set, Kota Doria Dupatta, Slow Fashion India, Sustainable Fashion, Indian Artisan Craft, GRWM, Get Ready With Me, Aaj Ka Fitcheck, Kaali Bindi, Black Kurta Set, Everyday Ethnic Wear, Comfortable Ethnic Wear, Silver Jewellery Styling, Ajrakh Print, Indian Ethnic Fashion
Instagram from Jul 28, 2026
Announcement of New Collection Launch: Sakhi
The story behind the beautiful green. 𝘚𝘢𝘬𝘩𝘪 launching tomorrow. [ Sakhi, Coming Soon, New Collection, The Indian Ethnic Co, Ajrakh block printing, Made in India, Textile Stories, Handcrafted, Cotton, Artisanal, Timeless Style, Pichwai ]
Instagram from Jul 28, 2026
Got to wear this before it officially launches tomorrow, and I already know it’s going to be a fa...
Got to wear this before it officially launches tomorrow, and I already know it’s going to be a favourite. 🤍 Handcrafted in soft, breathable cotton with beautiful Pichwai-inspired handblock prints, it’s one of those outfits that feels as good as it looks. And the best part? It’s available from XS to 6XL. Can’t wait for you all to see the full collection tomorrow. ✨
Instagram from Jul 28, 2026
Sakhi Collection Announcement
Every garment begins long before it is worn. In every thread, every stitch and every measured detail lives the quiet work of many hands. This is the making of Sakhi. [ Sakhi, Coming Soon, New Collection, The Indian Ethnic Co, Ajrakh block printing, Made in India, Textile Stories, Handcrafted, Cotton, Artisanal, Timeless Style, Pichwai ]
Email from Jul 28, 2026
SAKHI Product Drop Announcement Email
SAKHI Product Drop Announcement Email
Instagram from Jul 28, 2026
Introducing The Palette of Sakhi - Upcoming New Collection
The Palette of Sakhi [ Coming Soon, New Collection, The Indian Ethnic Co, Ajrakh block printing, Made in India, Textile Stories, Handcrafted, Cotton, Artisanal, Indian Archive, Miniature Painting, ]
Homepage from Jul 28, 2026
Homepage change from The Indian Ethnic Co.
Instagram from Jul 27, 2026
Upcoming Launch of Monsoon Collection
My kind of monsoon dressing: light fabrics, easy silhouettes, and lots of cotton. 🌧️ And the best part? It’s launching soon. 🤍 @theindianethnicco

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