What happens when you pair rally-bred Porsche engineering with RUX’s modular, bombproof storage? We rode shotgun with Spencer, one of the few Canadian 911 Dakar owners, to see how he uses the RUX 70L to make every road an invitation—not a limit. Blog is live now. @992_dakar @porschecentrevan @porschecanada 🎥 @anthonybonello
rux.life
Jun 27, 2025Instagram
Your Everyday Carry, Upgraded
rux.life
Jun 27, 2025Meta Ads
With over $125k in backing through Kickstarter in our first week. It’s the Waterproof Tote that finally fits your whole life. Sleek enough for city life, rugged enough for the wild, and truly built to keep your gear dry - this is a premium waterproof carry without compromise. Live now on Kickstarter
rux.life
Jun 26, 2025Instagram
Win a trip to SilverStar Bike Park! 🚵♂️🌲 We’re giving away a trip for FOUR to explore @silverstarbikepark. Spend two days riding hero dirt, drifting berms & spending the long nights of summer apres’ing in the village. Your prize includes bike park tickets for four, 2-nights accommodation, plus $1200 in @smartwool_canada bike gear and $1200 @rux.life storage gear to keep your equipment organized! You’ll also receive $500 in cash and a cocktail package from @thestraitandnarrow. A total prize value of $4500! The Prize: 🌲 2-night stay at @silverstarbikepark plus 2-day bike park tickets for 4. 🌲 $1,200 shopping spree to @smartwool_canada to choose 4 head-to-toe bike kits 🌲 $1,200 in organization gear from @rux.life 🌲$500 cash and a cocktail package from @thestraitandnarrow TO ENTER: 1. Follow @thestraitandnarrow, @silverstarbikepark, @smartwool_canada & @rux.life 2. Tag your adventure buddies (each tag counts as a separate entry) 3. Like and save this post Bonus entries: Share this post to your story and tag us @thestraitandnarrow for 5 additional entries. This contest will run for seven days and will close at 11:59pm on Tuesday, July 1st (AKA Canada Day 🇨🇦). The winner will be contacted by @thestraitandnarrow (ONLY by that account!!). They will share the winner to their stories at noon on the 2nd of July. Fine Print: *Must be legal drinking age. *Open to Canadian residents only. *This contest is not sponsored, endorsed, administered by, or associated with Instagram.
rux.life
Jun 24, 2025Instagram
We want to celebrate our new studio space and YOU are invited to come hangout. SAVE THE DATE Friday, June 27th, 2025 @ 2-8pm 📍 RUX HQ - 39012 Discovery Way, Unit 101 Curious about RUX & how it fits into your scene? Want to see & touch the product? Stop by for a drink, hot dog, and tunes! We’ll have a Rivian SUV, Scout Camper, Wondervan Sprinter as examples, or have a try outfitting yours! Come and meet the RUX team!
rux.life
Jun 24, 2025Instagram
Pack It, Lash It, Chill It
rux.life
Jun 24, 2025Meta Ads
Downhill Day? Pack Like a Pro.
rux.life
Jun 23, 2025Meta Ads
From sandy beaches to mountain passes, @macsiwocha gear had to perform without question. It’s stories like this that drive every design decision we make - real people, real adventures, real demands on our products. Full story live in our bio
rux.life
Jun 20, 2025Instagram
Learn how Jamie uses his new 50L Waterproof Tote bag. Hauling gear to the baseball diamond has never been so easy. Waterproof Tote is live now on @kickstarter
rux.life
Jun 20, 2025Instagram
For the Gear You Can’t Afford to Drop
rux.life
Jun 20, 2025Meta Ads
We’ve got exciting news in tow, just in time for International Surf Day coming up this weekend 🌊 We’re introducing our revamped Surfrider Foundation Canada Membership Program — where protecting the coast comes with sweet and sustainable new perks. Your monthly membership: 🏄♀️ Keeps beaches clean 🏄♀️ Safeguards clean water 🏄♀️ Promotes public beach access for all people 🏄♀️ Eliminates plastic and water pollution To love the beach is to protect it. Become a member today at surfrider.ca/join New Member Perks include: Limited edition “Stand Up For Clean Water” custom tie-dye surf t-shirt @rux.life waterproof bag @yeti reusable coffee mug @anianmfg baseball cap 🎥 @alextaalman Models @genevievekng @_danielraab #SurfriderCanada #InternationalSurfDay #ProtectWhatYouLove #noplanetb #SustainableLiving
rux.life
Jun 19, 2025Instagram
Learn how @tttttttony uses his 15L Waterproof Tote Bag as his office and studio #edc. iPad, cable, pens, notepad, keys and jacket. Secure and ready. Live now on @kickstarter. #edc #totebags #office #ipadbag
rux.life
Jun 18, 2025Instagram
Homepage change from RUX
rux.life
Jun 18, 2025Homepage
WE’RE AT 330% FUNDED! In just 24 hours, 197 incredible backers helped us absolutely crush our funding goal for the RUX Waterproof Tote. Today is the LAST DAY to score early bird pricing. If you want the best deal on our Waterproof Tote Bags, today is your last chance. Live now on Kickstarter with the link in our bio!
rux.life
Jun 17, 2025Instagram
Check out the recording of our new Waterproof Tote Bag #ama. Our campaign is now live on @kickstarter. Link in bio.
rux.life
Jun 17, 2025Instagram
Introducing the all new Waterproof Tote bags. The Waterproof Tote that finally fits your whole life. Sleek enough for city life, rugged enough for the wild, and truly built to keep your gear dry - this is a premium waterproof carry without compromise. Live now on kickstarter with limited early bird rewards. LINK IN BIO
rux.life
Jun 17, 2025Instagram
Introducing that all new Waterproof Tote bags. The Waterproof Tote that finally fits your whole life. Sleek enough for city life, rugged enough for the wild, and truly built to keep your gear dry - this is a premium waterproof carry without compromise. Live now on kickstarter with limited early bird rewards. LINK IN BIO
rux.life
Jun 16, 2025Instagram
Homepage change from RUX
rux.life
Jun 16, 2025Homepage
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