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oVertone Color | Particl Company Profile

overtone.co

Logo for overtone.co

oVertone Color

overtone.co

oVertone Color is classified primarily as a(n)
Beauty Products
company.
a year of historical data available

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oVertone Color Overview

Particl's database contains the following information about oVertone Color:

Revenue
In the most recent 6 months, oVertone Color has earned an estimated 4.6M in sales revenue from its e-commerce business.
Monitoring
147 Products · 247 SKUs/Variants
Data since
Feb 4, 2024
Popularity
Data types
AI Classified Product Types
Reviews
Ratings
Pricing
E-commerce Sales
Homepages
Instagram posts
Emails
Dataset
Online

oVertone Color's Sales over time

Total earnings of around $4.6M in sales revenue over the last 6 months from its e-commerce business, and over 231K units sold in volume. Just the last full month's sales during Apr 2025 were $802K in revenue.

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Best Selling Product

Of all oVertone Color products monitored by Particl in the last month, Twilight Titanium Color Depositing Treatment Mask is the best selling, at a price of $22.5. 147 products are available on the Particl app, and sortable by sales, sentiment, discount, or any other field.

More data is available in the Particl app
ImageNameSales
Product image for Twilight Titanium Color Depositing Treatment Mask
Twilight Titanium Color Depositing Treatment Mask
First seen Mar 23, 2022 ·
$999K999K sold
Product image for Coloring Conditioner Sample Size (2 oz)
Coloring Conditioner Sample Size (2 oz)
First seen Mar 23, 2022 ·
$999K999K sold
Product image for Cherry Chestnut Color Depositing Treatment Mask
Cherry Chestnut Color Depositing Treatment Mask
First seen Nov 9, 2024 ·
$999K999K sold
Product image for Royal Plum Color Depositing Treatment Mask
Royal Plum Color Depositing Treatment Mask
First seen Mar 23, 2022 ·
$27K905 sold
Product image for Ruby Red Healthy Color Duo
Ruby Red Healthy Color Duo
First seen Mar 23, 2022 ·
$25K529 sold
Product image for Royal Plum Healthy Color Duo
Royal Plum Healthy Color Duo
First seen Mar 23, 2022 ·
$24K566 sold
Product image for Raspberry Pink Healthy Color Duo
Raspberry Pink Healthy Color Duo
First seen Mar 23, 2022 ·
$23K511 sold
Product image for Cherry Chestnut Healthy Color Duo
Cherry Chestnut Healthy Color Duo
First seen Jan 16, 2025 ·
$999K999K sold
Product image for Espresso Brown Color Depositing Treatment Mask
Espresso Brown Color Depositing Treatment Mask
First seen Mar 23, 2022 ·
$999K999K sold
Product image for Espresso Brown Healthy Color Duo
Espresso Brown Healthy Color Duo
First seen Mar 23, 2022 ·
$999K999K sold

Similar Competitors

Good Dye Young, Lime Crime, Madison Reed, and more have been identified as similar to oVertone Color by Particl, based on the types of products they sell, and their online presence.

Product Types

Hair Care is the most common product type of all oVertone Color products, it made $786K in revenue last month alone.
oVertone Color operates across broader categories like Personal Care, Health Care, Household Supplies, and more that Particl classifies. Product types are broken down further in the Particl app.

Hair Care

Hair Styling

125

4

Company Assets

Particl has collected over 25M promotional assets for companies like oVertone Color. Social channels like website homepage, Instagram, SMS and email marketing are gathered and processed daily to inform Particl's AI.

Homepage from May 9, 2025
Homepage Promotions - Bundle and Save
Homepage change from oVertone Color
Instagram from May 8, 2025
Met Gala looks but make them Overtone coded 🎨✨ #OvertoneColor #MetGala
Met Gala looks but make them Overtone coded 🎨✨ #OvertoneColor #MetGala
Email from May 8, 2025
Email Promotion for Daily Conditioner Discount
Email Promotion for Daily Conditioner Discount
Homepage from May 8, 2025
Homepage change from oVertone Color
Instagram from May 7, 2025
@gigiepiiic used our Espresso Brown Color Depositing Mask to cover her grays—and the result
@gigiepiiic used our Espresso Brown Color Depositing Mask to cover her grays—and the result? A flawless finish and a major confidence boost ☕✨ Because feeling good starts with loving your hair! 💖 #OvertoneColor #EspressoBrown #GrayCoverage⁠
Homepage from May 7, 2025
Elevate Your Hue Homepage Promotion
Homepage change from oVertone Color
Email from May 6, 2025
Final Call: 15% Off SITEWIDE - Limited Time Offer
Final Call: 15% Off SITEWIDE - Limited Time Offer
Homepage from May 6, 2025
15% Off Color Celebration Promotion
Homepage change from oVertone Color
Instagram from May 5, 2025
@kenziecakes just dropped the boldest combo—Black Velvet base with Vibrant Teal money pieces
@kenziecakes just dropped the boldest combo—Black Velvet base with Vibrant Teal money pieces? Say less. 🖤💙 A fun, unexpected mix that’s giving edgy + electric in the best way. #VibrantTeal #BlackVelvet #OvertoneColor
Email from May 5, 2025
24-Hour Color Fiesta Sale - 15% Off Everything
24-Hour Color Fiesta Sale - 15% Off Everything
Homepage from May 5, 2025
Homepage change from oVertone Color
Instagram from May 4, 2025
Desert Rose (formerly Rose Gold) is your go-to for popping those highlights this spring 🌸✨ A soft, glowy shade that gives your hair that fresh-season refresh
Instagram Post
Homepage from May 4, 2025
Homepage change from oVertone Color
Instagram from May 3, 2025
@limonbella in Pastel Pink and full diva mode 💅💖 Soft shade, strong energy—this look is doing the most in the best way
@limonbella in Pastel Pink and full diva mode 💅💖 Soft shade, strong energy—this look is doing the most in the best way. #PastelPink #OvertoneColor
Email from May 3, 2025
Summer Hair Essentials Promotion
Summer Hair Essentials Promotion
Homepage from May 3, 2025
Homepage change from oVertone Color

Better Data with AI

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