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DIFF Eyewear | Particl Company Profile

diffeyewear.com

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DIFF Eyewear

diffeyewear.com

DIFF Eyewear is classified primarily as a(n)
Apparel & Accessories
company.
3 years of historical data available

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DIFF Eyewear Overview

Particl's database contains the following information about DIFF Eyewear:

Revenue
In the most recent 6 months, DIFF Eyewear has earned an estimated 37M in sales revenue from its e-commerce business.
Monitoring
1.4K Products · 1.6K SKUs/Variants
Data since
Mar 30, 2022
Popularity
Data types
AI Classified Product Types
Reviews
Ratings
Pricing
E-commerce Sales
Homepages
Instagram posts
Dataset
Online

DIFF Eyewear's Sales over time

Total earnings of around $37M in sales revenue over the last 6 months from its e-commerce business, and over 514K units sold in volume. Just the last full month's sales during Apr 2025 were $5.9M in revenue.

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Best Selling Product

Of all DIFF Eyewear products monitored by Particl in the last month, Becky Ii - Himalayan Tortoise + Taupe Flash Mirror Polarized Sunglasses is the best selling, at a price of $118. 1.4K products are available on the Particl app, and sortable by sales, sentiment, discount, or any other field.

More data is available in the Particl app
ImageNameSales
Product image for Becky Ii - Himalayan Tortoise + Taupe Flash Mirror Polarized Sunglasses
Becky Ii - Himalayan Tortoise + Taupe Flash Mirror Polarized Sunglasses
First seen Mar 17, 2021 ·
$999K999K sold
Product image for Bella - Espresso Tortoise + Grey Gradient + Polarized Sunglasses
Bella - Espresso Tortoise + Grey Gradient + Polarized Sunglasses
First seen Apr 24, 2021 ·
$999K999K sold
Product image for Sandra - Light Pink Crystal + Dusk Gradient Sunglasses
Sandra - Light Pink Crystal + Dusk Gradient Sunglasses
First seen Jan 14, 2023 ·
$999K999K sold
Product image for Bella - Black + Grey + Polarized Sunglasses
Bella - Black + Grey + Polarized Sunglasses
First seen Mar 17, 2021 ·
$147K1.1K sold
Product image for Lens Treatments
Lens Treatments
First seen Oct 30, 2024 ·
$127K4.7K sold
Product image for THE WHITE LOTUS - THAILAND + LIGHT GREEN CRYSTAL + OLIVE GRADIENT SUNGLASSES
THE WHITE LOTUS - THAILAND + LIGHT GREEN CRYSTAL + OLIVE GRADIENT SUNGLASSES
First seen Feb 6, 2025 ·
$114K899 sold
Product image for Gia - Black + Grey Sunglasses
Gia - Black + Grey Sunglasses
First seen Mar 17, 2021 ·
$97K865 sold
Product image for Becky Ii - Cream Tortoise + Pink Mirror Sunglasses
Becky Ii - Cream Tortoise + Pink Mirror Sunglasses
First seen Mar 17, 2021 ·
$999K999K sold
Product image for Becky Ii - Black + Dark Smoke Polarized Sunglasses
Becky Ii - Black + Dark Smoke Polarized Sunglasses
First seen Mar 17, 2021 ·
$999K999K sold
Product image for INDY - ESPRESSO TORTOISE + GREY SUNGLASSES
INDY - ESPRESSO TORTOISE + GREY SUNGLASSES
First seen Feb 1, 2023 ·
$999K999K sold

Similar Competitors

Zenni Optical, Coastal, Ray-Ban, and more have been identified as similar to DIFF Eyewear by Particl, based on the types of products they sell, and their online presence.

Product Types

Sunglasses is the most common product type of all DIFF Eyewear products, it made $4.9M in revenue last month alone.
DIFF Eyewear operates across broader categories like Clothing Accessories, Health Care, Optics, and more that Particl classifies. Product types are broken down further in the Particl app.

Sunglasses

Vision Care

Optical Lenses

Professional Cosmetic Bags

Computer Accessories

Winter Sports

Underwear & Socks

913

371

13

5

5

4

4

Company Assets

Particl has collected over 25M promotional assets for companies like DIFF Eyewear. Social channels like website homepage, Instagram, SMS and email marketing are gathered and processed daily to inform Particl's AI.

Homepage from May 9, 2025
Homepage change from DIFF Eyewear
Instagram from May 8, 2025
⁠Run in them
⁠Run in them. Brunch in them. Repeat. SPIKE is the moment. Link in bio to shop 💜⁠ ⁠ 📹️: @destyneelace
Instagram from May 8, 2025
Introducing NEW SPIKE Shield Shades from DIFF Sport
Built for movement, made for style. ✨ The NEW stars of DIFF Sport are here: sleek SPIKE shield shades 🏃‍♀️ Flex on the track and stun on the street in the lightweight and edgy new sunnies 💜 Shop at the link in bio now!
Instagram from May 8, 2025
⁠Spring mornings call for iced matcha… and afternoons call for pink INDY 💗💚 Who would you sip matcha + twin in sunnies with
⁠Spring mornings call for iced matcha… and afternoons call for pink INDY 💗💚 Who would you sip matcha + twin in sunnies with? 👯‍♀️☕💗 Tag them below ⁠ ⁠ 📹️: @siri_niph
Instagram from May 7, 2025
⁠Fierce from every angle
⁠Fierce from every angle. 🐾 Tap into your wild side with the INDY animal brown frame.⁠ ⁠ 📸: @shelbyhunstad
Instagram from May 7, 2025
Make Mom's day with something she really wants - cute sunnies she'll actually use 🫶 Find the perfect pair for every mother figure at our link in bio 💐
Make Mom's day with something she really wants - cute sunnies she'll actually use 🫶 Find the perfect pair for every mother figure at our link in bio 💐
Instagram from May 6, 2025
It's gala season ❤️ For us, the answer to every "Who are you wearing
It's gala season ❤️ For us, the answer to every "Who are you wearing?" is always "DIFF sunnies, of course" 😎
Instagram from May 6, 2025
You wouldn’t skip SPF on your skin
You wouldn’t skip SPF on your skin... so why skip it for your eyes? 👀🧴☀️⁠ UV rays don’t stop at your cheekbones. DIFF sunnies help block harmful rays, fight eye strain, and protect your vision long-term. Think of them as your daily eye SPF 💅🕶️⁠ ⁠ ⁠ 📹️: @lilyisdoingthings wearing BELLA
Homepage from May 6, 2025
Homepage Promotional Banner
Homepage change from DIFF Eyewear
Instagram from May 5, 2025
Sunnies, sun, and something to sip on 😎🌞🍹 That's our Cinco de Mayo mood
Sunnies, sun, and something to sip on 😎🌞🍹 That's our Cinco de Mayo mood!
Homepage from May 5, 2025
Homepage Promotion: Spin to Win!
Homepage change from DIFF Eyewear
Instagram from May 4, 2025
This is your sign to stop scrolling 👆 @amandaevonne in the DASH SHIELD frame
This is your sign to stop scrolling 👆 @amandaevonne in the DASH SHIELD frame. Sleek, effortless, and It Girl approved ✨️
Instagram from May 4, 2025
May the 4th be with you
May the 4th be with you! 🫶 Choose your STAR WARS™️ fave... And swipe to see which DIFF frame the galaxy assigned you! ⭐️ Tap the link in bio to shop the full STAR WARS | DIFF collection - including NEW DIFF Sport styles!
Instagram from May 4, 2025
Some looks you wear once
Some looks you wear once. ALESSANDRA? You wear on repeat.⁠ (trust us, we can’t get enough either.) 😎✨️⁠ ⁠ 📹️: @itsrobinma
Instagram from May 3, 2025
Yes, we need options
Yes, we need options. No, we will not apologize 😅 especially when it comes to sunnies. Tag someone who’s the ultimate overpacker 👀⬇️
Instagram from May 3, 2025
Derby Day essentials: A great hat, killer heels, and the perfect pair of DIFF sunnies 🐎 Shea’s in BELLA and BECKY II—which one’s your pick
Derby Day essentials: A great hat, killer heels, and the perfect pair of DIFF sunnies 🐎 Shea’s in BELLA and BECKY II—which one’s your pick?⁠ ⁠ 📸: @shealeparoux
Instagram from May 3, 2025
We're in our matcha era 🍵 with the soothing and fashion-forward new COOL MATCHA line 💚 Earthy greens, airy blue touches, and always refreshing 🍃 Shop the fresh new hue now at the link in bio
We're in our matcha era 🍵 with the soothing and fashion-forward new COOL MATCHA line 💚 Earthy greens, airy blue touches, and always refreshing 🍃 Shop the fresh new hue now at the link in bio!
Instagram from May 2, 2025
Need gift ideas this Mother's Day
Need gift ideas this Mother's Day? We got you covered, for every type of mother figure! 🫶⁠ ⁠ 📸: @minimally_her

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