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DIFF Eyewear | Particl Company Profile

diffeyewear.com

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DIFF Eyewear

diffeyewear.com

DIFF Eyewear is classified primarily as a(n)
Apparel & Accessories
company.
4 years of historical data available

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DIFF Eyewear Overview

Particl's database contains the following information about DIFF Eyewear:

Revenue
In the most recent 6 months, DIFF Eyewear has earned an estimated 37M in sales revenue from its e-commerce business.
Monitoring
1.4K Products · 1.6K SKUs/Variants
Data since
Mar 30, 2022
Popularity
Data types
AI Classified Product Types
Reviews
Ratings
Pricing
E-commerce Sales
Homepages
SMS
Instagram posts
Dataset
Online

DIFF Eyewear's Sales over time

Total earnings of around $37M in sales revenue over the last 6 months from its e-commerce business, and over 514K units sold in volume. Just the last full month's sales during Apr 2025 were $5.9M in revenue.

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Best Selling Product

Of all DIFF Eyewear products monitored by Particl in the last month, Becky Ii - Himalayan Tortoise + Taupe Flash Mirror Polarized Sunglasses is the best selling, at a price of $118. 1.4K products are available on the Particl app, and sortable by sales, sentiment, discount, or any other field.

More data is available in the Particl app
ImageNameSales
Product image for Becky Ii - Himalayan Tortoise + Taupe Flash Mirror Polarized Sunglasses
Becky Ii - Himalayan Tortoise + Taupe Flash Mirror Polarized Sunglasses
First seen Mar 17, 2021 ·
$999K999K sold
Product image for Bella - Espresso Tortoise + Grey Gradient + Polarized Sunglasses
Bella - Espresso Tortoise + Grey Gradient + Polarized Sunglasses
First seen Apr 24, 2021 ·
$999K999K sold
Product image for Sandra - Light Pink Crystal + Dusk Gradient Sunglasses
Sandra - Light Pink Crystal + Dusk Gradient Sunglasses
First seen Jan 14, 2023 ·
$999K999K sold
Product image for Bella - Black + Grey + Polarized Sunglasses
Bella - Black + Grey + Polarized Sunglasses
First seen Mar 17, 2021 ·
$147K1.1K sold
Product image for Lens Treatments
Lens Treatments
First seen Oct 30, 2024 ·
$127K4.7K sold
Product image for THE WHITE LOTUS - THAILAND + LIGHT GREEN CRYSTAL + OLIVE GRADIENT SUNGLASSES
THE WHITE LOTUS - THAILAND + LIGHT GREEN CRYSTAL + OLIVE GRADIENT SUNGLASSES
First seen Feb 6, 2025 ·
$114K899 sold
Product image for Gia - Black + Grey Sunglasses
Gia - Black + Grey Sunglasses
First seen Mar 17, 2021 ·
$97K865 sold
Product image for Becky Ii - Cream Tortoise + Pink Mirror Sunglasses
Becky Ii - Cream Tortoise + Pink Mirror Sunglasses
First seen Mar 17, 2021 ·
$999K999K sold
Product image for Becky Ii - Black + Dark Smoke Polarized Sunglasses
Becky Ii - Black + Dark Smoke Polarized Sunglasses
First seen Mar 17, 2021 ·
$999K999K sold
Product image for INDY - ESPRESSO TORTOISE + GREY SUNGLASSES
INDY - ESPRESSO TORTOISE + GREY SUNGLASSES
First seen Feb 1, 2023 ·
$999K999K sold

Similar Competitors

Zenni Optical, Coastal, Ray-Ban, and more have been identified as similar to DIFF Eyewear by Particl, based on the types of products they sell, and their online presence.

Product Types

Sunglasses is the most common product type of all DIFF Eyewear products, it made $4.9M in revenue last month alone.
DIFF Eyewear operates across broader categories like Clothing Accessories, Health Care, Optics, and more that Particl classifies. Product types are broken down further in the Particl app.

Sunglasses

Vision Care

Optical Lenses

Professional Cosmetic Bags

Computer Accessories

Winter Sports

Underwear & Socks

913

371

13

5

5

4

4

Company Assets

Particl has collected over 25M promotional assets for companies like DIFF Eyewear. Social channels like website homepage, Instagram, SMS and email marketing are gathered and processed daily to inform Particl's AI.

Homepage from Jul 3, 2026
Homepage change from DIFF Eyewear
SMS from Jul 2, 2026
Thu, Jul 2 at 6:59 PM
DIFF: The 4TH OF JULY SALE is hot hot hot! Shop 50% OFF to stock up on sunnies for the summer -> https://diff.pscrpt.io/aTUDh2/JWOlIs2 .
Delivered
4th of July Sale Announcement
Instagram from Jul 2, 2026
50% Off 4th of July Sale on Glasses
Got new and better glasses on your mind? 👀 Get them now with 50% off during our 4th of July Sale ❤️🤍💙 *exclusions apply
SMS from Jul 2, 2026
Thu, Jul 2 at 10:45 AM
DIFF: Do you have your summer sunnies? Shop 50% OFF, including faves like BELLA & JORDAN in the 4TH OF JULY SALE -> https://diff.pscrpt.io/aTUmPD/JWOlIsB .
Delivered
Summer Sunnies Promotion
Instagram from Jul 2, 2026
How are you making your July a little more refreshing? 👀 Save this post for when you want a summe...
How are you making your July a little more refreshing? 👀 Save this post for when you want a summer reset reminder 🩵☀️
Instagram from Jul 1, 2026
Let’s celebrate ❤️🤍💙 Save 50% during our big 4th of July Sale! 🎆✨ Exclusions apply
Let’s celebrate ❤️🤍💙 Save 50% during our big 4th of July Sale! 🎆✨ Exclusions apply
SMS from Jul 1, 2026
Wed, Jul 1 at 7:49 PM
DIFF: Take an EXTRA 10% OFF our 50-80% OFF sale. Coupon auto-applies @ checkout. Tap To Activate-> https://diff.pscrpt.io/aTQju3/JWOlIsO .
Delivered
Extra 10% Off on Sale Items
SMS from Jul 1, 2026
Wed, Jul 1 at 10:30 AM
DIFF: SUMMER SAVINGS are here! Shop 50% OFF sunnies and glasses in the 4TH OF JULY SALE -> https://diff.pscrpt.io/aTHKDN/JWOlIsO .
Delivered
DIFF: Summer Savings - 4th of July Sale
SMS from Jun 30, 2026
Tue, Jun 30 at 5:51 PM
DIFF: Kick off your July with 50% OFF savings in our big 4TH OF JULY SALE -> https://diff.pscrpt.io/aTuKjf/JWOlIsx .
Delivered
50% OFF 4TH OF JULY SALE Announcement
Instagram from Jun 30, 2026
Calling all Dreamy Summer Girls ✨ Your softest summer starts now. Shop the For Love & Lemons x DI...
Calling all Dreamy Summer Girls ✨ Your softest summer starts now. Shop the For Love & Lemons x DIFF collection during our 4th of July Sale and enjoy 50% OFF 🍋
SMS from Jun 30, 2026
Tue, Jun 30 at 11:00 AM
DIFF: 50% OFF for the 4TH OF JULY starts RIGHT NOW! Shop hot summer savings -> https://diff.pscrpt.io/aTsh53/JWOlIsi .
Delivered
50% OFF 4TH OF JULY Sale Announcement
Instagram from Jun 29, 2026
So aesthetic ✨ So dreamy ☁️ So softly summer ☀️ We’re obsessed with For Love & Lemons x DIFF 🍋
So aesthetic ✨ So dreamy ☁️ So softly summer ☀️ We’re obsessed with For Love & Lemons x DIFF 🍋
SMS from Jun 29, 2026
Mon, Jun 29 at 5:51 PM
DIFF: Attn VIPs! Get 60% OFF select styles RIGHT NOW! Shop our 4th of July Sale EARLY! Coupon auto-applies @ checkout -> https://diff.pscrpt.io/aTs96T/JWOlIs5 .
Delivered
60% OFF Select Styles for 4th of July Sale
SMS from Jun 29, 2026
Mon, Jun 29 at 11:04 AM
DIFF There's a BEST SELLER for everyone! Glam IMANIS, classic BELLAS, modern JORDANS... Find your faves -> https://diff.pscrpt.io/aSkRam/JWOlIsr .
Delivered
DIFF There's a BEST SELLER for everyone
Instagram from Jun 29, 2026
Matcha, sunny mornings, and new sunnies from For Love & Lemons x DIFF 🍋 That’s the perfect summer...
Matcha, sunny mornings, and new sunnies from For Love & Lemons x DIFF 🍋 That’s the perfect summer day 🌞
SMS from Jun 28, 2026
Sun, Jun 28 at 5:50 PM
DIFF: Tonight! Take 50% OFF almost ANY style! Coupon auto-applies @ checkout. Tap To Activate-> https://diff.pscrpt.io/aThKnL/JWOlIsY .
Delivered
50% Off Tonight Promotion
SMS from Jun 28, 2026
Sun, Jun 28 at 11:00 AM
DIFF Cool girls deserve cool shades. The CHARLEY is perfect 50/50 of classic and contemporary. Soak up the chic -> https://diff.pscrpt.io/aSkQkb/JWOlIsp .
Delivered
DIFF Cool girls deserve cool shades
Instagram from Jun 27, 2026
😎 GIVEAWAY 😎 It may be National Sunglasses Day, but you wear your sunnies all year round! And sin...
😎 GIVEAWAY 😎 It may be National Sunglasses Day, but you wear your sunnies all year round! And since it’s always sunglasses day in our hearts, we want to share the love with a chance to win a year’s worth of DIFF sunnies! 🫶⁠ ⁠ One lucky winner will receive a $1,500 DIFF gift card to keep their sunnie collection stocked all year long 😎⁠ ⁠ Here’s how to enter:⁠ ☀️ Follow @diffeyewear ⁠ ☀️ Like, repost, and save this post ⁠ ☀️ Tag your summer bestie in the comments ⁠ Bonus entry: Share this post to your story and tag @diffeyewear.⁠ ⁠ 🤎 Giveaway ends 7/4. Winner will be contacted via DM.

Better Data with AI

Particl AI tracks sales, inventory, pricing, assortment, and sentiment across all of e-commerce. Quickly identify profitable opportunities in the market.

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Explore emails, ads, and more

Agencies and marketers can cut through the noise and find the best ads, campaigns, and social media content about DIFF Eyewear all in one place. Take it a step further in the Particl app to see how those campaigns are performing.

Frequently asked questions

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