Weekend styling schedule: slick backs + super defined curls* with the @BREAD hair-gel. *Crunch-free, of course.
breadbeautysupply.com
Apr 26, 2025Instagram
Meet Milan @itsmilan__ , Freelance Creative, NYC. Breadlette since 2024. Pixie curls, done in no time. Soft, sculpted and still safe for bleached hair. Available online and in-store at a @ultabeauty near you ☁️
breadbeautysupply.com
Apr 24, 2025Instagram
Soft. Shaped or Sculpted. For curls, coils, and everything in between. How are you styling with hair-foam right now?
breadbeautysupply.com
Apr 17, 2025Instagram
This is what using hair-oil looks like. Lightweight softness. Glossy shine. A clean finish. It’s just a simple step that makes your whole style come together.
breadbeautysupply.com
Apr 16, 2025Instagram
Feels familiar. Looks a little different. Still warm. Still BREAD. We’d love to know how it’s feeling to you. Are you liking the change so far? ✨✨ Tell us in the comments.
breadbeautysupply.com
Apr 15, 2025Instagram
Meet Isabella. Category: curls. They're doing exactly what they need to. Soft in all the right places, defined where it counts. She’s wearing hair-gel, a flexible hold that creates an effortless look yet shapes each curl. Trying to decide what your next hairstyle might be? Let us know, we’ll help you choose on our stories
breadbeautysupply.com
Apr 11, 2025Instagram
hair-foam. Soft hold, no crunch, and made to move with your hair, not against it. For waves, curls, and coils. If you’ve used it, you already know. if you haven’t, here’s what it looks like when it works. Now’s the time to add hair foam to your roster—up to 20% off during the @sephora Savings Event. Ends April 14th.
breadbeautysupply.com
Apr 11, 2025Instagram
Before the campaign. Before the final cut. This is what it looked like to build BREAD, but new. For us, it’s never just about hair. It’s about the world around it. The people who shape it. The stories we carry through it. (And BREAD. Lots of BREAD.) This is how it all came to life. Rooted in the moments you’ve shared with us and the ones we’ve shared with each other. If you look closely, you’ll spot a couple of our best sellers in the mix. hair-foam. hair-oil. Easy and essential. Just like BREAD.
breadbeautysupply.com
Apr 9, 2025Instagram
The hairstyle of the season? We’re betting on a timeless pixie cut. That’s why we’re giving away 100 free pixie transformations across the United States (to start) with the best stylists in your city — styled with the BREAD hair-foam, of course. Whether you’re ready to transform your natural hair or get an undetectable pixie wig, we’re calling on our global community in NYC, the DMV, LA, and Atlanta to go short with us. Share this post to your stories, tag us and tell your friends 2025 is the year of the pixie. #BREADpixie
breadbeautysupply.com
Apr 8, 2025Instagram
On our moodboard: something about a pixie cut that feels warm and fresh just like BREAD. Have you tried going short yet, or are you still thinking about taking the leap? We've heard a pixie might just be the style of the season. 📸: @evssofficial @naomisharon @wunmibello
breadbeautysupply.com
Apr 7, 2025Instagram
Bread Beauty Supply Community Initiative Announcement
breadbeautysupply.com
Apr 7, 2025Email
Give. Receive. Repeat. ‘Everybody Eats’. Caring for our hair goes hand in hand with caring for our community. Through our new community initiative, Everybody Eats, we'll be donating $25,000 to food-based non-profits across the US, UK, and Australia throughout the year. We are also pledging $25,000 to feed the creative careers of people in our community of Global Breadheads.
breadbeautysupply.com
Apr 5, 2025Instagram
BREAD, but new. A Love Like Ours is a world imagined by BREAD—born from the quiet, tender moments shared when two people get ready together. The glances, the gestures, the unspoken ease. For us, hair isn’t just the final step in getting dressed—it’s the finishing touch that holds it all together. It’s worth the time. The care. The love. Our first-ever campaign, starring @foggieraw + @solelamalila VIDEO Director: Tega Alexander - @tegaalexander Production House: Haus of Indigo - @haus.ofindigo Executive Producers: Olamide Olowe @olamideaolowe x Tega Alexander @tegaalexander Production Assistant: Mauve Norman @mauvethemathematician AC: Joel DBW Rosenberg @dbw_cam DOP: Fola Abatan @folaabatan Gaffer: Joey-Philippe Dali @jonah_dali STILLS Photographer: Gold Owolabi - @golld.au Gaffer: Teriq Roberts - @LondonLighting1 Stylist: Solidad Nwakibu @solidaddy Styling Assistant: Yewande Biala - @yewande_biala Hair: Rufina Stuart @Reformedhair MUA: Bibi Azari @bb.glossy MUA Assist: Taisha Sherwood @taishamakeup
breadbeautysupply.com
Apr 3, 2025Instagram
First things first, a preview of our first-ever brand film, your first look into the new BREAD world. Same time tomorrow for the full story?
breadbeautysupply.com
Apr 2, 2025Instagram
Exciting Changes Coming to BREAD
breadbeautysupply.com
Apr 2, 2025Email
Hi. Maeva here. Founder of BREAD. It’s been a minute, and I have some news. But first, take a short walk down memory lane with me? When I launched BREAD back in 2020, I wanted to create a movement that would re-wire the way brands talked about textured and curly hair. From the products to the brand world and the community we would create. The category felt stagnant and left behind. It felt like nobody actually cared about the product and brand experience we were getting. We were relegated to a back wall of old school formulas that were very ‘same same’, and brand and buying experiences that felt like an afterthought. I wanted to change that. I wanted the same level of care for textured and curly folks that everyone else was getting in every other category of beauty. BREAD was our answer. Since then the world, and the beauty industry, have changed a lot - and it’s time for our evolution, too. If you’re new to BREAD - hi! We think you’ll love it here. If you’ve known us for a while, you’ll still feel the same BREAD you know and love, but amped up and an extra touch better. It’s fresh and warm. It’s bread. I’m excited for you to watch this new era take shape and to hear what you think. I’m equally excited to share more on who we’re working with to make it happen. More on that soon. At its core, BREAD has always been about love. It’s been a love letter from us to you, you to yourself, and hopefully shared with loved ones. This is a big step for us, and I can’t lie - I’m nervous. But we think it’s the right step for the future of BREAD. With love, Maeva (Founder @ BREAD)
breadbeautysupply.com
Apr 2, 2025Instagram
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