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Baby Tula | Particl Company Profile

babytula.com

Logo for babytula.com

Baby Tula

babytula.com

Baby Tula is classified primarily as a(n)
Baby & Toddler
company.
3 years of historical data available

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Baby Tula Overview

Particl's database contains the following information about Baby Tula:

Revenue
In the most recent 6 months, Baby Tula has earned an estimated 4.1M in sales revenue from its e-commerce business.
Monitoring
499 Products · 648 SKUs/Variants
Data since
May 31, 2022
Popularity
Data types
AI Classified Product Types
Reviews
Ratings
Pricing
E-commerce Sales
Homepages
Instagram posts
Dataset
Online

Baby Tula's Sales over time

Total earnings of around $4.1M in sales revenue last month from its e-commerce business, and over 29K units sold in volume.

All in the Particl app.
No credit card required.

Best Selling Product

Of all Baby Tula products monitored by Particl in the last month, Sand - Linen Explore Baby Carrier is the best selling, at a price of $219. 499 products are available on the Particl app, and sortable by sales, sentiment, discount, or any other field.

More data is available in the Particl app
ImageNameSales
Product image for Sand - Linen Explore Baby Carrier
Sand - Linen Explore Baby Carrier
First seen Sep 17, 2024 ·
$999K999K sold
Product image for Spruce - Linen Explore Baby Carrier
Spruce - Linen Explore Baby Carrier
First seen Sep 17, 2024 ·
$999K999K sold
Product image for Beyond - Mesh Explore Baby Carrier
Beyond - Mesh Explore Baby Carrier
First seen Sep 17, 2024 ·
$999K999K sold
Product image for Land Before Tula - Mesh Explore Baby Carrier
Land Before Tula - Mesh Explore Baby Carrier
First seen Sep 17, 2024 ·
$14K64 sold
Product image for Mojave - Mesh Explore Baby Carrier
Mojave - Mesh Explore Baby Carrier
First seen Sep 17, 2024 ·
$12K71 sold
Product image for Dove - Linen Explore Baby Carrier
Dove - Linen Explore Baby Carrier
First seen Sep 17, 2024 ·
$12K56 sold
Product image for Urbanista - Mesh Explore Baby Carrier
Urbanista - Mesh Explore Baby Carrier
First seen Sep 17, 2024 ·
$11K48 sold
Product image for Seedling - Cotton Explore Baby Carrier
Seedling - Cotton Explore Baby Carrier
First seen Sep 17, 2024 ·
$999K999K sold
Product image for Daisy Chain - Mesh Explore Baby Carrier
Daisy Chain - Mesh Explore Baby Carrier
First seen Sep 17, 2024 ·
$999K999K sold
Product image for Obsidian - Hemp Free-To-Grow Baby Carrier
Obsidian - Hemp Free-To-Grow Baby Carrier
First seen Aug 18, 2022 ·
$999K999K sold

Similar Competitors

LLLbaby, Manduca-baby-carrier, Boba Inc., and more have been identified as similar to Baby Tula by Particl, based on the types of products they sell, and their online presence.

Product Types

Baby Carrier Accessories is the most common product type of all Baby Tula products, it made $21K in revenue last month alone.
Baby Tula operates across broader categories like Baby Transport, Nursing & Feeding, Clothing, and more that Particl classifies. Product types are broken down further in the Particl app.

Baby Carrier Accessories

Baby Carrier Accessories

Swaddling Blankets

Bed Throws

Breastfeeding Supplies

Toy Vehicles

Receiving Blankets

Car Seat Accessories

26

9

8

7

5

4

4

3

Company Assets

Particl has collected over 25M promotional assets for companies like Baby Tula. Social channels like website homepage, Instagram, SMS and email marketing are gathered and processed daily to inform Particl's AI.

Homepage from May 9, 2025
Homepage change from Baby Tula
Instagram from May 8, 2025
Introducing Fresh Strawberry Mesh Print
FRESH NEW PRINT! Strawberry is here, and in MESH! Shop this sweet print now. 🍓
Instagram from May 6, 2025
Queen of the Irish goodbye
Queen of the Irish goodbye
Instagram from May 6, 2025
🇺🇸 The ULTIMATE Mother’s Day Giveaway 🇺🇸

To celebrate Mother’s Day for our followers in the US, we have joined together with some amazing brands to bring you the ULTIMATE giveaway bundle with a combined total of $879 🤩

What you’ll win:
⭐
🇺🇸 The ULTIMATE Mother’s Day Giveaway 🇺🇸 To celebrate Mother’s Day for our followers in the US, we have joined together with some amazing brands to bring you the ULTIMATE giveaway bundle with a combined total of $879 🤩 What you’ll win: ⭐ A Round Pimpernel Playmat in Mineral Blue from @totterandtumble + @morrisandco (worth $215) ⭐ Mother Tucker Postpartum Leggings (worth $80) + The Postpartum Recovery Deluxe Kit (worth $150) from @bellybandit ⭐ The Explore Baby Carrier (worth $219) from @babytula ⭐ A gift card worth $215 from @lucydarlingshop How to enter: 1️⃣ Like this post 2️⃣ Follow @totterandtumble @bellybandit @babytula + @lucydarlingshop 3️⃣ Tag a Mom or Mommy to be who would love to win this too BONUS ENTRY: Share on stories and tag us so we can see! Terms + Conditions: This competition runs from 10am PST Tuesday 6th May 2025 until 9am PST Tuesday 13th May. The winner will be announced within 48 hours of the competition ending by @totterandtumble only. Prizes are only valid for US Folllowers.
Homepage from May 6, 2025
Homepage Promotion for Baby Carriers
Homepage change from Baby Tula
Instagram from May 5, 2025
You deserve to look this cute for Mother's Day
You deserve to look this cute for Mother's Day. Our Mother's Day SITEWIDE sale is going on now. Save 25% off everything with code MOM-25 at checkout.
Instagram from May 4, 2025
“Just need a baby and we’re set
“Just need a baby and we’re set!!” @daniellehaft
Instagram from May 3, 2025
This is what dreams are made of
This is what dreams are made of. @yulissaaguirre rocking our Toddler carrier in Europe.
Instagram from May 2, 2025
Did you know you can wash your ring slings to break them in
Did you know you can wash your ring slings to break them in? We like to wrap the rings with socks to keep them from being noisy. Throw in some shoes or dryer balls to help move the fabric around! #tulatipsandtricks #tularingslings
Instagram from Apr 30, 2025
✨ Pre-Mother’s Day Giveaway – Over $2,200 in Prizes
✨ Pre-Mother’s Day Giveaway – Over $2,200 in Prizes! ✨ Let’s be honest—Mother’s Day always seems to be about everyone but the mom. Your MIL, your own mom, and every other amazing woman in your life. And if you’re the one coordinating, hosting, and making the plans, it can feel like just another thing on your to-do list. That’s why we’re teaming up with some incredible brands to bring you a Pre-Mother’s Day Giveaway designed just for YOU—because you deserve this. 💖 We’ve partnered with @JoinAuggie, @AhimsaHomeUSA, @nunonalife, @BabyTula, @Hatchgal, @kudostobaby, @purastainless, @qeepsake, @tinyorganics, @ergobaby, @drmorgancutlip, @shopsorette, @nurture_and and @monicaandandy to create the ultimate prize package filled with parent and baby essentials you’ll love. How to Enter: 👉 Head to the link in our bio to enter (or comment “GIVEAWAY” and we’ll send you the link) + like this post + tag a mom friend in the comments! 👉 Complete bonus incentives for extra entries! (Details on the giveaway page) One lucky winner will receive: An amazing bundle of curated goodies valued at over $2,200—because you deserve this! 🎁 Ahimsa: 1 Mindful Mealtime Set + 4 Purposeful Plates ($156 value) 🎁 Nunona: Gift card ($150 value) 🎁 Baby Tula:Tula Lite ($89 value) 🎁 HATCH: Digital Gift Card ($200 value) 🎁 Kudos: 3 month supply of Kudos 100% cotton-lined diapers ($264 value) 🎁 Pura Stainless: Family Bundle ($125 value) 🎁 Qeepsake: Premium Qeepsake Membership ($100 value) 🎁 Tiny Organics: A month's worth of Tiny meals ($150 value) 🎁 Ergobaby: Omni Deluxe Carrier ($219 value) 🎁 Dr. Morgan Cutlip: A Better Share, Love Your Kids Without Losing Yourself ($50 value) 🎁 Sorette: Gift Card ($150 value) 🎁 Monica + Andy: Gift Card ($150 value) 🎁 Nurture&: Gift Card ($300 value) 🎁 Auggie: Gift Card ($150 value) Don’t miss your chance to treat yourself (or tag a mom friend who really deserves it too)! 💕 Rules: ✨ Eligibility: Open to U.S. citizens, 18+ ✨ Entry Period: Wednesday, April 30, 2025 - Saturday, May 3, 2025, 11:59 PM ET ✨ Winner Announced: May 3rd via the Auggie app and email Disclaimer: This giveaway isn’t sponsored by any social media platform.
Instagram from Apr 29, 2025
ad | I loved the @babytula carriers for all my baby‘s journey until now
ad | I loved the @babytula carriers for all my baby‘s journey until now! The Baby Tula carriers are made of good, breathable fabrics. it feels really comfortable for me and my baby and I can move just free! I love love all the different fabrics, prints and looks, so I know I can choose whatever is my unique style and there is something for everyone and all situations 🙌🙌🙌 As our babies are growing, we’re now using the Baby Tula Toddler carriers here. Even my 3 year old older daughter still fits in it and she loves it. it can be used from 81 cm height and my feeling was that it makes the kids weight a lot lighter. We love it! Thanks to these mom superstars dancing with me: @sofie_baila @beyunaa @melisaoneal Dancing together made my day! Beat by @floindacity Choreo / concept @maikemohr #babytula #distinctlyyou #babydance #exploremore #momdance #babycarrier #babycarrierdance
Instagram from Apr 28, 2025
@mbereznicka styling our Mesh carrier in the color ‘Urbanista’🖤
@mbereznicka styling our Mesh carrier in the color ‘Urbanista’🖤
Instagram from Apr 26, 2025
Hand woven exclusively for our Signature collection
Hand woven exclusively for our Signature collection. Luxuriously soft and extremely comfortable. ‘Old school’ print, coming soon.
Instagram from Apr 25, 2025
"Have been using this since she was 2 and we’re still going strong
"Have been using this since she was 2 and we’re still going strong! So easy to get on and distributes her weight evenly! We use it traveling, on walks, in the grocery store, airport—everywhere!" @jesskeys_
Instagram from Apr 24, 2025
WRAPS are on our mind these days
WRAPS are on our mind these days! ✨ Newborn ready, comfy, and super cute. Shop Tula Stretchy Wraps.
Instagram from Apr 23, 2025
Taking your baby to your favorite record store/cafe is something to look forward to, trust us
Taking your baby to your favorite record store/cafe is something to look forward to, trust us. 🥹
Instagram from Apr 21, 2025
🎉 Mother's Day Sweepstakes Alert
🎉 Mother's Day Sweepstakes Alert! 🎉 We’ve partnered with @ergobaby, @babytula, @bellybandit, and @myjulyskin to celebrate mothers (and the ones who love them) with the ultimate Mother’s Day Sweepstakes! 💐 One Grand Prize winner will receive: 📚 A hardcover copy of The Motherload by Sarah Hoover 📚 A paperback copy of The 5 Principles of Parenting by Dr. Aliza Pressman 📚 A paperback copy of Bumpin’ by Leslie Schrock ✨ A Belly Bandit Postpartum Deluxe Recovery Kit ✨ An Ergobaby Evolve Bouncer ✨ A Tula Baby Explore Carrier ✨ A My July Serenity Now Body Butter ✨ A My July Gold Mine Face Oil 📅 Entries open from 4/21 to 5/5! Enter now for a chance to treat yourself or a special mom in your life to this amazing prize bundle! 💕 Head to the link below to enter. Good luck! ✨ https://www.simonandschuster.com/p/simon-element-mothers-day-sweeps #MothersDaySweepstakes #Giveaway #TheMotherload #ParentingBooks #MotherhoodEssentials #CelebrateMoms
Instagram from Apr 20, 2025
Weekend mode
Weekend mode. @olgilisi

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