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Aster & Oak | Particl Company Profile

asterandoak.com

Logo for asterandoak.com

Aster & Oak

asterandoak.com

Aster & Oak is classified primarily as a(n)
Baby & Toddler
company.
2 years of historical data available

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Aster & Oak Overview

Particl's database contains the following information about Aster & Oak:

Revenue
In the most recent 6 months, Aster & Oak has earned an estimated 311K in sales revenue from its e-commerce business.
Monitoring
126 Products · 536 SKUs/Variants
Data since
May 9, 2024
Popularity
Data types
AI Classified Product Types
Reviews
Ratings
Pricing
E-commerce Sales
Instagram posts
Dataset
Online

Aster & Oak's Sales over time

Total earnings of around $311K in sales revenue over the last 6 months from its e-commerce business, and over 12K units sold in volume. Just the last full month's sales during Apr 2025 were $43K in revenue.

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Best Selling Product

Of all Aster & Oak products monitored by Particl in the last month, Little Leaf Sleeping Bag is the best selling, at a price of $40. 126 products are available on the Particl app, and sortable by sales, sentiment, discount, or any other field.

More data is available in the Particl app
ImageNameSales
Product image for Little Leaf Sleeping Bag
Little Leaf Sleeping Bag
First seen Mar 30, 2025 ·
$999K999K sold
Product image for Mushroom Knit Jumper
Mushroom Knit Jumper
First seen Mar 8, 2025 ·
$999K999K sold
Product image for Petal Pointelle Zip Romper
Petal Pointelle Zip Romper
First seen Oct 22, 2024 ·
$999K999K sold
Product image for Cocoa Cable Knit Romper
Cocoa Cable Knit Romper
First seen Mar 8, 2025 ·
$48411 sold
Product image for Fawn Ruffle Dress
Fawn Ruffle Dress
First seen Oct 22, 2024 ·
$45513 sold
Product image for Cocoa Knit Rib Legging
Cocoa Knit Rib Legging
First seen Mar 8, 2025 ·
$34611 sold
Product image for Embroidered Ruffle Top
Embroidered Ruffle Top
First seen Oct 22, 2024 ·
$30814 sold
Product image for Sage Rainbow Stripe Knit Romper
Sage Rainbow Stripe Knit Romper
First seen Oct 22, 2024 ·
$999K999K sold
Product image for Oatmeal Cable Knit Romper
Oatmeal Cable Knit Romper
First seen Oct 22, 2024 ·
$999K999K sold
Product image for Tawny Knit Ruffle Shorts
Tawny Knit Ruffle Shorts
First seen Oct 22, 2024 ·
$999K999K sold

Similar Competitors

Naturebaby, Finn + Emma, Huxbaby, and more have been identified as similar to Aster & Oak by Particl, based on the types of products they sell, and their online presence.

AI-Generated News & Events

Particl's AI-powered platform generates news and events for Aster & Oak based on their promotions, marketing, and Particl's proprietary data. Recently, Aster & Oak has been up to the following:

No significant events detected in the last month

Product Types

One-Pieces is the most common product type of all Aster & Oak products, it made $2.2K in revenue last month alone.
Aster & Oak operates across broader categories like Clothing, Swaddling & Receiving Blankets, Clothing Accessories, and more that Particl classifies. Product types are broken down further in the Particl app.

One-Pieces

Bottoms

Tops

Hats

Swaddling Blankets

Dresses

Bed Sheets

Hair Accessories

Receiving Blankets

18

8

8

6

5

4

4

3

3

Company Assets

Particl has collected over 25M promotional assets for companies like Aster & Oak. Social channels like website homepage, Instagram, SMS and email marketing are gathered and processed daily to inform Particl's AI.

Instagram from May 8, 2025
End of Season Clearance Sale Announcement
Don't forget our End of Season Clearance Sale is on now! Up to a whopping 70% off! . . . . #clearance #clearancefinds #clearancesale #sale #salesalesale #sales #shopnow #babymusthaves #BabyFashion #babyfever
Instagram from May 8, 2025
Crawling closer and closer to the weekend
Crawling closer and closer to the weekend! What exciting plans do you have for the weekend? Let us know below 👇 . . . . . #babyclothes #organiccotton #organiccottonbabyclothes #smallbiz #smallbizlife #australiansmallbiz #sleepingbaby #babylove #babyfashion #babygirl #babyboy #babystyle #babyootd #babyshower #babyshop #babyclothing #babyessentials #momlife #mumlife #dadlife #motherhood #fatherhood #parenting #parenthood #parentingtips #newborn #newmom #newdad #babygift
Instagram from May 7, 2025
Oh Mr Blue Eyes, you have us all swooning over your sweetness 😍😍😍

How amazing are our Beige Plaid Overalls
Oh Mr Blue Eyes, you have us all swooning over your sweetness 😍😍😍 How amazing are our Beige Plaid Overalls. The perfect go to piece for in between seasons 🙌 Available online now . . . #babylove #babyboy #babygirl #babyessentials #babyphotography #babyshower #babysmile #babyfashion #babyoutfit #babybump #newborn #momlife #dadlife #parenting #family #babiesofinstagram #babiesofaustralia #sydneybabies #genderneutral #unisexbabyclothes #newcollection #babystyle #new
Instagram from May 6, 2025
Adorable baby smiles to brighten your day
Adorable baby smiles to brighten your day! . . . . #babysmile #babysmiles #baby #babygirl #BabyStyle #babymusthaves #babygift #BabyFashion #babyclothing #babyclothes #BabyOOTD #babyapparel #babyessentials
Instagram from May 6, 2025
Snug as a bug and toasty warm under our Oatmeal Knit Leaf Blanket 

Made from Organic Cotton and generously sized, this Knit Blanket is designed to last the ages, to pass down to each new baby in the family
Snug as a bug and toasty warm under our Oatmeal Knit Leaf Blanket Made from Organic Cotton and generously sized, this Knit Blanket is designed to last the ages, to pass down to each new baby in the family. Available online now. . . . . . #babyblanket #blanket #babyfever #BabyStyle #babymusthaves #babyessentials
Instagram from May 5, 2025
📣 Did somebody say clearance sale
📣 Did somebody say clearance sale? You bet we did 😱 Shop some of your very favourite Aster & Oak designs for at least 30-70% off 🤑 Shop the collection via our stories and bio! No code needed #rundontwalk 🛍️ . . . . . #clearancesale #clearancefinds #clearance #sale #salesalesale #savenow
Instagram from May 4, 2025
Chunky knits, beautiful florals, and earthy tones are all the bases for our incredible AW25 collection 😍

Mix and match all our different pieces to create your little ones warm and snuggly winter wardrobe
Chunky knits, beautiful florals, and earthy tones are all the bases for our incredible AW25 collection 😍 Mix and match all our different pieces to create your little ones warm and snuggly winter wardrobe. What print are you crushing on this winter? Let us know below 👇 . . . . . #babyclothes #organiccotton #organiccottonbabyclothes #smallbiz #smallbizlife #australiansmallbiz #sleepingbaby #babylove #babyfashion #babygirl #babyboy #babystyle #babyootd #babyshower #babyshop #babyclothing #babyessentials #momlife #mumlife #dadlife #motherhood #fatherhood #parenting #parenthood #parentingtips #newborn #newmom #newdad #babygift .
Instagram from May 4, 2025
Plaid + Smiles = Heart melting perfection 😍 

It seems like you guys are all crushing on our  Beige Plaid Bubble Romper as much as we are
Plaid + Smiles = Heart melting perfection 😍 It seems like you guys are all crushing on our Beige Plaid Bubble Romper as much as we are! Made from soft Organic Cotton Flannel, this adorable Romper also features ruffles with crochet lace Available online now . . . . . #babylove #babyboy #babygirl #babyessentials #babyphotography #babyshower #babysmile #babyfashion #babyoutfit #babybump #newborn #momlife #dadlife #parenting #family #babiesofinstagram #babiesofaustralia #sydneybabies #genderneutral #unisexbabyclothes #newcollection #babystyle #new
Instagram from May 3, 2025
I can never get enough of bodhi in overalls, super soft and cosy, with the cutest snow animal print long sleeve that pairs perfectly @aster_and_oak 🥹
I can never get enough of bodhi in overalls, super soft and cosy, with the cutest snow animal print long sleeve that pairs perfectly @aster_and_oak 🥹 . Do you prefer summer or winter outfits for your little ones ? . #asterandoak #overalls #babiesfashion #babyboysapparel #babieswithstyle #babiesofinstagram #babybodhi #aussiemumssupportingmums #mutualmamas
Instagram from May 3, 2025
Did you know here at A&O HQ we practice what we preach
Did you know here at A&O HQ we practice what we preach? Not only are all our lines made from sustainable 100% GOTS certified Organic Cotton, all our packaging is also free from all plastics 👏 Every order is packed in compostable packaging, and comes to you in a compostable postage bag 🙌 Just our way to make a greener tomorrow 🌾 #greenertomorrow #sustainablefashion #organiccotton
Instagram from May 2, 2025
Friday nights call for early bed times for the babes and Netflix and hot chocolate for this mumma ☕

What's your current binge on Netflix
Friday nights call for early bed times for the babes and Netflix and hot chocolate for this mumma ☕ What's your current binge on Netflix? Let us know below 👇 . . . . #OrganicBabyWear #GOTSBabyClothes #EcoFriendlyBabyFashions #SustainableBabyWear #NaturalBabyClothing #GOTSOrganicCotton #EthicalBabyWear #ConsciousParenting #GreenBabyFashion #HealthyBabyWear #SafeBabyClothing #PureCottonBabyWear #ChemicalFreeBabyWear #NaturalFibers #EcoBabyWardrobe #OrganicBabyEssentials #EcoMom #EcoFriendlyParenting #SustainabilityMatters #OrganicBabyStyle
Instagram from May 1, 2025
Have you seen our NEW Gift Sets yet
Have you seen our NEW Gift Sets yet? These 5 piece sets consist of a Kimono Top, Footed Pants, Knot Hat, Mittens and a 1.0 Tog Rated Sleeping Bag. The perfect baby shower gift! Available online now in 4 different prints. . . . . . #babyshowergift #babyfever #BabyStyle #babymusthaves #babygift #babyessentials #babygirl #babyfashion #babyboy #new #sleepingbaby #gift #giftidea #babyshowerideas
Instagram from May 1, 2025
Living that busy mum life where even the steam from the dishwasher feels like a luxury spa treatment 🤣

Who else is living that busy mum life
Living that busy mum life where even the steam from the dishwasher feels like a luxury spa treatment 🤣 Who else is living that busy mum life? Let us know below what you do for your "me" time #MumLife #NoTimeForMe #mummemes #OrganicCottonLove #kidsthreads #kidsstyle #babyfever #BabyStyle #babymusthaves
Instagram from May 1, 2025
Mother’s Day Giveaway 💜

Calling all new mums (or those who know one) Celebrate your journey with a chance to win amazing prizes this Mother’s Day from @riteaidaustralia and @aster_and_oak 

Prizes:

• 1st Prize (Value: $350): RiteAid gift
Mother’s Day Giveaway 💜 Calling all new mums (or those who know one) Celebrate your journey with a chance to win amazing prizes this Mother’s Day from @riteaidaustralia and @aster_and_oak Prizes: • 1st Prize (Value: $350): RiteAid gift pack, $150 baby clothing voucher from @aster_and_oak and a self care set. • 2nd Prize (Value: $250): One-month supply of breastfeeding essentials, $100 baby clothing voucher from @aster_and_oak and a self-care set. • 3rd Prize (Value: $150): One-month supply of breastfeeding essentials, $50 baby clothing voucher from @aster_and_oak and a self-care set. How to Enter: 1. Follow @riteaidaustralia and @aster_and_oak (On Facebook and Instagram) 2. Share your story in the comments, tell us what being a new mum means to you OR tag a new mum you want to pamper. Winners will be announced on the 12th May. . . . . . #mothersday #mothersday2025 #mothersdayaustralia #mothersdaygiveaway #mothersdaygiveawayaustralia
Instagram from Apr 30, 2025
Have you ever seen a cute rack
Have you ever seen a cute rack? We sure don't think so! Featuring our very adorable Bunny print. What's your favourite style? . . . . #flatlaystack #flatlaylove #flatlayoftheday #flatlaystyle #bunny
Instagram from Apr 29, 2025
Florals + Lace = the sweetest snoozing outfit 😍
Florals + Lace = the sweetest snoozing outfit 😍 . . . #babyfever #babylove #sleeptime #momentslikethese #sweetdreams #bedtime #naptime #sleepyhead #dreamland #sleepybaby #sleepwell #bedtimestories #goodnight #sleepsquad #cozytime #zzz #lightsout #nightynight #snugglebunny #cuddlebuddy #sleepingbeauty #blanketfort #bedtimeroutine #naptime #babydreams #sleeptight #sleepytime #catchingsomezzzs #sweetdreams #dreamingbig
Instagram from Apr 29, 2025
What's better than this little cutie's smile
What's better than this little cutie's smile? The fact that his outfit comes as a 2 piece set! Introducing our NEW Snow Animals Overall Set consists of our GOTS Certified Organic Cotton Overalls and Long Sleeve Tee. Available online now . . . . . #babylove #babyboy #babygirl #babyessentials #babyphotography #babyshower #babysmile #babyfashion #babyoutfit #babybump #newborn #momlife #dadlife #parenting #family #babiesofinstagram #babiesofaustralia #sydneybabies #genderneutral #unisexbabyclothes #newcollection #babystyle #new
Instagram from Apr 29, 2025
Still over here obsessing over the beautiful @aster_and_oak winter collection
Still over here obsessing over the beautiful @aster_and_oak winter collection! Nyra is wearing the Bailey floral flutter playsuit 💐 ad

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