FOCUS ON THE SKILLS, NOT THE TROPHIES Everyone wants the fucking medal. Nobody wants the scars. But it’s the scars that make you. Not the podium. Not the applause. Not the plastic bullshit on the shelf. Trophies fade. Skills don’t. You don’t rise to the occasion — you fall to the level of your training. So stop jerking off to your past wins. They don’t mean shit tomorrow. Grind today like you’ve won nothing. Sharpen the blade. Build the reps. Master the craft. This is grown man territory. No shortcuts. No fantasies. Just discipline, obsession, and relentless execution. Win through skill. Win through mindset. Win when the lights are off and nobody’s watching. Everything else is noise #GoFurther #WeGoHome
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Jun 7, 2025Instagram
D-Day, June 6th, 1944 On this day, 81 years ago, the world watched as warriors stormed the beaches of Normandy—knowing full well the cost, but going anyway. They were young, but not naive. Brave, but not bulletproof. They jumped from the sky, landed from the sea, and crawled through hell—side by side—because freedom demanded it. The sand ran red, the air shook with gunfire, and still they pushed forward. Not for glory, not for recognition, but for each other. For the man to their left and right. For a world that needed saving. Today, we don’t just remember their sacrifice—we honor it with how we live. With courage, with duty, with grit. To the heroes of D-Day—you showed us what it means to face the impossible and go anyway. We carry your legacy forward. We remember. We honor. We go further. #DDAY #WeGoHome
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Jun 6, 2025Instagram
Hero Friday Tribute: Staff Sergeant Edwardo Loredo Today we honor the life and sacrifice of U.S. Army Staff Sergeant Edwardo Loredo—an American warrior who gave everything for his team, his family, and his country. A member of the elite 2nd Battalion, 508th Parachute Infantry Regiment, 4th Brigade Combat Team, 82nd Airborne Division, SSG Loredo lived the creed of a paratrooper—serving with unwavering resolve, unmatched courage, and relentless commitment. On June 24th, 2010, in Jelewar, Afghanistan, SSG Loredo was killed in action when his unit was attacked by an IED. At just 34 years old, he left behind a legacy of leadership and valor—survived by his wife, First Sergeant Jennifer Loredo, his daughter Laura Isabelle, stepdaughter Alexis, and son Edwardo Enrique. His sacrifice is not just a name etched in stone, but a reminder of what true duty, honor, and brotherhood look like. This isn’t just another Friday. This is Hero Friday. A day to honor warriors like Loredo who made the ultimate sacrifice so others could live free. When you train today—go all in. No excuses. Dig deep. Carry the weight. Because freedom has a name. And today, it’s Edwardo Loredo. Go Further. We Go Home—for those who couldn’t. #HeroFriday #WeGoHome #GoFurther
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Jun 6, 2025Instagram
Forge ahead For Time (Wear a weight vest if advanced): • 50 Air Squats (warm-up round) • 5 Rounds: • 10 Back Squats (185/125 lb or 70-75% of 1RM) • 20 Jump Squats (Bodyweight) • 30 Walking Lunges (15 each leg, bodyweight or DBs 35/20 lb) • Rest 60 seconds between rounds ⸻ Finisher: EMOM 6 (Every Minute on the Minute for 6 Minutes) Minute 1: Max Goblet Squats (53/35 lb KB) Minute 2: Max Wall Balls (20/14 lb) Alternate for 3 rounds — push your pace, count total reps. #GOFURTHER #WeGoHome
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Jun 5, 2025Instagram
Tomorrow we drop the long-awaited Oversized Collection — paired with our newest Flags. VIPs get first access Thursday. Public release hits Friday. This drop’s been in the works for a minute — premium fit, raw edge design, and made to move. They will go fast, so don’t sleep. Go Further. #WeGoHome #GoFurther
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Jun 4, 2025Instagram
Hope Is for Amateurs. We’re Professionals. Hope is a weakness disguised as optimism. It’s what people cling to when they’re unprepared—when the work wasn’t done, when the reps weren’t put in, when the edge got dull and no one noticed until it was too late. We don’t deal in hope. We deal in readiness. In reps, sweat, blood, and precision. This life isn’t about if the moment comes. It’s about when. And when it does, there’s no pause, no prep time, no second take. You either own that moment or it owns you. The ones who hope are usually the ones who haven’t trained since the academy. Now the call drops, the nightmare scenario hits, and they’re standing there—wide-eyed, heart racing—hoping they make it through. Hoping their instincts won’t fail them. Hoping today isn’t the day their luck runs dry. That’s not us. We train for the moment. Every damn day. We build muscle memory that doesn’t flinch. We sharpen the mind to cut through panic. We grind so when hell opens up, we move without thinking—we execute. There’s no place for hope here. Train ruthless. Fight flawless. Finish the job. GO FURTHER #WeGoHome #GoFurther
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Jun 4, 2025Instagram
“Iron Sermon” Because every rep preaches discipline. Part 1: Strength Pyramid (Build & Burn) Bench Press: • 10 reps @ 50% 1RM • 8 reps @ 60% • 6 reps @ 70% • 4 reps @ 80% • 2 reps @ 90% • Then back down the pyramid: • 4 reps @ 80% • 6 reps @ 70% • 8 reps @ 60% • 10 reps @ 50% Rest 90 seconds between sets ⸻ Part 2: Bench Cluster (Explosive Power) 4 Rounds for Quality: • 5 Bench Press @ 75% (rest 15 sec) • 3 Bench Press @ 80% (rest 15 sec) • 2 Bench Press @ 85% Rest 2 min between rounds ⸻ Finisher: “Chest to the Fire” 3 Rounds for Time: • 10 Dumbbell Bench Press (moderate-heavy) • 15 Push-Ups • 10 Plyo Push-Ups (or explosive claps) • 20 Calorie Row Cap: 10 min #GoFurther #WeGoHome
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Jun 3, 2025Instagram
Didn’t Wake Up to Be Fucking Average You didn’t wake up today to coast. You didn’t drag yourself out of bed to play small, stay quiet, or settle for “good enough.” That’s not why you’re here. Average is packed with excuses, comfort zones, and people too scared to bet on themselves. That’s not you. You’ve got fire in your gut, scars that tell stories, and goals that won’t wait for the stars to align. You’re built for more—and you know it. So cut the hesitation. Kill the doubt. Stop waiting for perfect timing or permission. You weren’t made to blend in. You were made to break limits, raise the bar, and leave a mark. Every second you choose to show up hard, to push when it sucks, to stay locked in when others fold—that’s you separating from the pack. You didn’t wake up to be fucking average. Go further. #WeGoHome #GOFURTHER
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Jun 2, 2025Instagram
Jack Reynolds was a child molester who molested over 300 victims before going to prison. The #1 thing he would look for to determine if he was going to pursue the child was if there was a father that could be a threat. If the father was a threat, he would not pursue the child. Fathers, Husbands, or Men in charge of the house. Are you a threat? Are you the leader of your home that is physically and mentally prepared to take action when action is required or would you be the man that is taken advantage of, taken control of, and ran over. It’s not only important to set the example for your child but for others that are watching your family. It’s better to make it known that if you mess with me or mine you’ll have hell to pay. That we are prepared to take action. That we will be a threat to those who try to take advantage of the soft, the weak, and the unprepared! It’s better to be the warrior in a garden than the gardener in the war.
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Jun 2, 2025Instagram
I am a former Police Officer who enlisted at 28 to become a member of the 75th Ranger Regiment. Same unit @trungbnguyen and @the_flyinghawaiian served in. Thankfully I was selected, and during that first enlistment I later graduated from Ranger School and did a couple rotations to AFG. Prior to all of that, I was a Graduate Assistant strength coach at a D1 university. I was nothing special…just starting out...then one day I realized I wanted to experience more life prior to just getting others ready for their endeavors. It was an awesome experience that shaped me well beyond just strength and conditioning. In hindsight, right or not, I just didn’t think I was good enough to coach those gifted athletes. I had done nothing in my life yet. Now at 40 I certainly got to experience some “life” Police work grows you up fast...entering the SOF community in your late twenties is interesting as well. Some of that life came with a few orthopedic surgeries, one being a total hip replacement from a rough parachute landing. Some of that life came with the stress of seeing what you see in this kind of work. It is all part of the package. That “life” made me better and would only improve me as a coach. I still love strength and conditioning, and always kept educating myself on the subject. It is an honor to be able to program for populations that are often underappreciated, underpaid, and when they’re performing under stress...when it’s their Super Bowl... it typically isn’t in front of cheering crowds complemented with multimillion dollar contracts. With that said...if you’re in this line of work... You chose to be here. Train. Train your tactics. Train your mind. Train your fitness. Iron Engine: Relentless Conditioning, Strength, and Work Capacity. 13 Weeks. A few hours a week of commitment. Zero excuses. I bring not only sound strength and conditioning principles to our programming but also my professional experience as well. Join us tomorrow on the @trainheroic for our next phase. Your next phase. Longer article @wegohome #gofurther #tacticalstrengthandconditioning #tactical #firefighters #firstresponders #wegohome
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Jun 1, 2025Instagram
This isn’t for speed. This is for suffering. Earn every rep. Rest only when necessary. Move with intention. Fight through discomfort. Finish what you started. ⸻ PART 1 – GUT CHECK Ruck 2 miles @ 14–15 min/mile At the 1-mile mark: • 50 Ruck Squats • 30 Ruck Push-ups • 20 Ruck Overhead Presses Push the pace. Squats and presses are loaded. Earn your second mile. ⸻ PART 2 – INTERVALS FROM HELL 5 Rounds (Rest 60 seconds between rounds) • 200m Ruck Sprint • 10 Burpees (no ruck) • 10 Ruck Thrusters • 10 Ruck Bent-Over Rows This phase tests explosiveness and lungs. No pacing here—attack each round. ⸻ PART 3 – THE SLOG Ruck 1.5 miles @ 12–13 min/mile At every 0.5 miles: • 20 Ruck Lunges (10/leg) • 20 Ruck Sit-ups • 10 Ruck High Pulls Stay mentally locked in. The ruck gets heavier as you go. That’s the point. ⸻ PART 4 – GRINDER FINISHER 10 Min AMRAP (no ruck) • 10 Push-ups • 10 Air Squats • 10 Mountain Climbers (each leg) No coasting. Your body’s smoked—now test your will. G O F U R T H E R #WeGoHome #GoFurther
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Jun 1, 2025Instagram
The world doesn’t owe you a damn thing. You want more? Be more. Do more. Risk more. The ones who win—really win—aren’t waiting for perfect timing or anyone’s permission. They’re the ones who say fuck it, stare fear in the face, and move. Risk isn’t reckless. It’s necessary. Playing it safe is just a quiet way to die with your potential still sealed shut. You want a legacy? Then stop worshipping comfort. Growth is savage. It breaks you. But every scar you earn is proof you showed up and refused to fold. Winners bleed. Winners fall. But they get back up and keep swinging. Because the pain of failure is temporary—the pain of regret lasts forever. You want the crown? Walk through the fire and earn it. No excuses. No shortcuts. So bet on yourself. Take the shot. Build the thing. Let the world talk while you build your empire. Those who risk, win. GO FURTHER. #WeGoHome #GOFURTHER
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May 31, 2025Instagram
Hero Friday: Commander Trond André Bolle Today, we honor Norwegian Special Operations Commander Trond André Bolle—a warrior of rare grit, who gave everything on June 27, 2010, killed by an IED while leading combat operations in Faryab, Afghanistan. Trond wasn’t just a soldier—he was a leader, a legend, a man who earned the War Cross with Sword for his fearless actions in the field. It was the first time that medal was awarded post-WWII. That says everything. He left behind his wife, Bjørg, and two sons, Odin and Håkon. And he left behind a standard of toughness, loyalty, and courage most only talk about. We don’t take that lightly. We train hard today—because that’s how Trond lived. Go further. #HeroFriday #WeGoHome #GoFurther
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May 30, 2025Instagram
Two formulas. One mission—unleash your potential. 🔥 Project Apex was built to elevate T levels, pack on lean muscle, and reignite that primal fire most men let die. It’s not just a testosterone booster—it’s the apex of what a daily edge should feel like. Clinically backed ingredients. Maximum potency. No fluff. 🌪️ Tropical Storm V2 is your all-in-one superfood defense. Greens, reds, adaptogens, probiotics, and antioxidants. It fuels your gut, boosts immunity, and sharpens mental clarity—so your engine runs clean while you train like hell. These two together? It’s not just about performance. It’s about domination—in the gym, in your career, in life. You’re not average. Fuel accordingly. 🩸 Go Further. #WeGoHome #ProjectApex #TropicalStormV2 #BuiltDifferent #NoExcuses @ronintactics
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May 29, 2025Instagram
Iron will 4 Rounds • 12 Double KB Front Squats (moderate-heavy) • 10 KB Renegade Rows (5 each side) • 8 KB Push Press (each arm) • 6 KB Snatch (each arm) • 200m KB Farmer’s Carry (1 KB each hand, heavy) Rest 90 seconds between rounds. Focus on unbroken effort. ⸻ Finisher: “Burn It In” 3 Rounds, no rest: • 20 KB Swings • 15 Goblet Squats • 10 KB Russian Twists (each side) • Max Push-Ups to failure No timer. No quit. Just max effort. ⸻ Instructions • Choose KB weights that challenge your form but don’t break it. This is about control under stress. • On the carries, keep your shoulders back and core braced like you’re walking into a fight. • Snatches should be explosive but tight—drive with the hips, don’t muscle it. Go Further #WeGoHome #GoFurther
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May 29, 2025Instagram
Complacency is a quiet motherfucker. It doesn’t show up with sirens. It doesn’t punch you in the face. It whispers—“You’re good enough.” “Take a break.” “You’ve made it.” That’s the lie. Because while you’re sitting still, someone else is moving. Someone hungrier, sharper, more pissed off about wasting potential. The second you think you’ve done enough, you start dying a little. Maybe not on the outside. But inside? Fire fades. Edges dull. Discipline slips. You become a softer version of who you were supposed to be. Success doesn’t mean shit if you coast. Wins rot. Comfort is a slow bleed. You don’t get stronger by standing still. You don’t build legacy by cruising. You don’t leave a mark by living safe. If you’re not chasing growth, you’re waiting to be replaced. So stay sharp. Stay ruthless. Stay uncomfortable. Keep building, breaking, fixing, pushing. Earn your place every day. Complacency kills. Go further. #WeGoHome #GoFurther
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May 28, 2025Instagram
For those who seek to go further #GOFURTHER #WeGoHome
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May 27, 2025Instagram
“Redline” Format: 6 Rounds (Work:Rest ratio = 1:1) Wear a weight vest if you’re about that life. Each Round: • 400m sprint at 90-95% effort • Rest 1:30 (active recovery — walk or slow jog) After Round 6 — Finisher: • 800m run at 85% pace (no stopping, find your rhythm and hold it) • Into: 50 air squats for time Goal: Hit every sprint with consistent intensity. If your first and last 400m times are drastically different, you’re not pacing or pushing right. The 800m finisher is your mental test — get comfortable being uncomfortable. #GOFURTHER #WeGoHome
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May 27, 2025Instagram
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