Wooj | Particl Company Profile

Squiggle Lamp ~ debuting at @jonald.dudd next week 💫

Okay, what do we think about this? I had a goofy idea last week about a "double bag" lamp - modeled on two paper bags stacked together. IMO it turned out a more elegant than I was expecting. This one's a lil guy, but I plan on making a larger version. Excited as I'm getting back into prototyping some new designs, which has been something I've been missing for a while!

We released the CS.01 - Arcas a year ago! This was always my favorite lamp, but when we first released it in 2023, its components and assembly time necessitated a much higher price point than the rest of our products. After a year of letting it haunt me, l spent a weekend redesigning the base to make it more affordable, while keeping the most interesting part of the design - the custom coded mesh shade. A year later, it's our top seller. I'm so glad you love it as much as I do.

Right as Wooj was taking off - I got fired! At the time, we had just moved into a lovely, light filled studio, just 20 minutes from my apartment. A huge improvement over the closet of my apartment. We were feeling like a real studio, a real business. But a real studio space meant paying real rent. We’d also hired a few people and all of a sudden, we had real overhead! Times were tough. We almost went out of business because we hadn’t accurately forecasted how much we would be paying every month. But we asked our community for help, and you all saaved the day, turning one of our worst months into our best. But there were still challenges ahead. We spent months working on the Arcas lamp; still my favorite design - and launched it to … crickets. We sold so few of them that it felt like a waste of time - even though the design itself was gorgeous (imo) - a totally random weekend project later, I had designed a new base for the Arcas shade - and turned it into the CS.01, a product less than half the price, but with all the same elegance of the original. After years of being the “Wavy Lamp” company, the CS.01 became our new bestseller. Soon enough, we outgrew our little studio and it was time to move. But it was going to be a big risk.

Squiggle Lamp ~ our first large format design. We're so excited to present this during New York design week!⁠ ⁠ #3dprinted #lightingdesign #uniquelighting

We make 15,000 lamps a year – here's how we do it.

We make 15,000 lamps a year – here's how we do it.

CS.01 – Arcas ~ our bestselling lamp. What color should we release it in next?

The Wavy Lamp started Wooj around four years ago – and since then we've built over 20,000 of them!

Over 50,000 lamps later, it's hard to believe this started with one broken one!

We're always glad when people ask about what we're doing to be more sustainable – since our lamps are made of plastic, it's a fair question. And it keeps us honest and pushing to do better! We're not perfect, but we do make a concerted effort to reduce our waste stream in a variety of ways. ⁠