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Skratch Labs | Particl Company Profile

skratchlabs.com

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Skratch Labs

skratchlabs.com

Skratch Labs is classified primarily as a(n)
Health Products
company.
4 years of historical data available

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Skratch Labs Overview

Particl's database contains the following information about Skratch Labs:

Revenue
In the most recent 6 months, Skratch Labs has earned an estimated 9.1M in sales revenue from its e-commerce business.
Monitoring
53 Products · 253 SKUs/Variants
Data since
Jan 8, 2022
Popularity
Data types
AI Classified Product Types
Reviews
Ratings
Pricing
E-commerce Sales
Homepages
Emails
Instagram posts
Dataset
Online

Skratch Labs's Sales over time

Total earnings of around $9.1M in sales revenue over the last 6 months from its e-commerce business, and over 373K units sold in volume. Just the last full month's sales during Apr 2025 were $2.6M in revenue.

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Best Selling Product

Of all Skratch Labs products monitored by Particl in the last month, Sport Hydration Drink Mix is the best selling, at a price of $28.37. 53 products are available on the Particl app, and sortable by sales, sentiment, discount, or any other field.

More data is available in the Particl app
ImageNameSales
Product image for Sport Hydration Drink Mix
Sport Hydration Drink Mix
First seen Mar 26, 2021
$999K999K sold
Product image for Sport Energy Chews
Sport Energy Chews
First seen Mar 26, 2021
$999K999K sold
Product image for Fuel Sample Pack
Fuel Sample Pack
First seen Mar 29, 2025
$999K999K sold
Product image for Sport Recovery Drink Mix
Sport Recovery Drink Mix
First seen Mar 26, 2021
$171K4.5K sold
Product image for Energy Bar Sport Fuel
Energy Bar Sport Fuel
First seen Feb 9, 2023
$168K6.7K sold
Product image for Sport Superfuel Drink Mix
Sport Superfuel Drink Mix
First seen Mar 26, 2021
$131K3.8K sold
Product image for Sport Hydration + Bottle
Sport Hydration + Bottle
First seen Mar 8, 2025
$78K2.6K sold
Product image for hydration everyday drink mix
hydration everyday drink mix
First seen Mar 26, 2024
$999K999K sold
Product image for Recovery + Blender Bottle
Recovery + Blender Bottle
First seen Mar 8, 2025
$999K999K sold
Product image for Skratch 22 oz Specialized Water Bottle
Skratch 22 oz Specialized Water Bottle
First seen May 21, 2024
$999K999K sold

Similar Competitors

Clif Bar, Tailwindnutrition, Nuun Hydration, and more have been identified as similar to Skratch Labs by Particl, based on the types of products they sell, and their online presence.

Product Types

Energy & Sports Drinks is the most common product type of all Skratch Labs products, it made $1.5M in revenue last month alone.
Skratch Labs operates across broader categories like Beverages, Food Items, Athletics, and more that Particl classifies. Product types are broken down further in the Particl app.

Camping & Hiking

Energy & Sports Drinks

Tops

Cycling

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6

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Company Assets

Particl has collected over 25M promotional assets for companies like Skratch Labs. Social channels like website homepage, Instagram, SMS and email marketing are gathered and processed daily to inform Particl's AI.

Homepage from May 10, 2025
Homepage change from Skratch Labs
Email from May 8, 2025
Explore Our Fueling Products for Optimal Performance
Explore Our Fueling Products for Optimal Performance
Instagram from May 7, 2025
Ever start your ride loving your drink… and end the day dreaming of plain water and a bag of chips
Ever start your ride loving your drink… and end the day dreaming of plain water and a bag of chips? Yeah, we’ve been there 🥴 Turns out, flavor fatigue is real — especially on the long days. That’s why we keep our drink mixes intentionally subtle. Easy on your gut, and your taste buds. Because not all rides end craving something sweet. Sometimes, it’s savory. Or something that doesn’t make your mouth revolt at hour six. If you’ve felt this shift mid-effort, you’re not alone and we’ve got solutions. From muted hydration to rice cakes that taste like pizza or a breakfast burrito, we’re here for every craving, every mile. 👉 Hit the link in bio to explore our hydration lineup or check out the Feed Zone cookbooks for salty ride snacks.
Instagram from Apr 30, 2025
Flavor fatigue hits hardest when athletes need fuel the most—during the final stages of training or competition
Flavor fatigue hits hardest when athletes need fuel the most—during the final stages of training or competition. It’s not just boredom; it’s sensory overload. The flavors become too intense, leading to palate fatigue, loss of appetite, and even aversion to nutrition. 😵‍💫 In his early days on the pro tour, Skratch founder Dr. Allen Lim noticed how high-volume fueling with little variety led to real discomfort. Athletes described it as background noise for the taste buds—constant, overwhelming, and impossible to ignore. Our solution? Great taste with a lighter touch. We created products that are flavorful but not overpowering, using real ingredients without artificial colors or extras. They taste good, rinse clean, and won’t wear you out. Even the mechanics noticed: bikes were easier to clean, and athletes kept fueling without hitting the flavor wall. 🚴‍♀️🍋
Email from Apr 30, 2025
Discover Fresh Flavors with Skratch Labs
Discover Fresh Flavors with Skratch Labs
Instagram from Apr 29, 2025
Progress doesn’t always make headlines
Progress doesn’t always make headlines. Sometimes it’s a medal you can hold. Most times it’s a moment only you understand. Sometimes it’s a choice, a quiet belief that tomorrow’s story starts today. This weekend reminded us that sport is never just about the results. It’s about the fight you bring when no one’s watching. Whether through victory or defeat we are excited because either way we learn. It’s not just the wins. It’s the work. We are Skratch Labs Racing. 🏁 Alexis Magner made it three in a row at Athens Twilight — a historic win, right in front of a hometown crowd. 💥Heather Fischer took the win in Greenville, sprinted to 4th in Athens, and pulled on the Speedweek Leader’s Jersey. 🏔️Reid Burrows ran steady with the lead group through 78 miles at Canyons 100M before making the call to step off course. Strength isn’t always about finishing, sometimes it’s knowing when to choose yourself. 📸 #2 @dylanjtanner
Instagram from Apr 28, 2025
💥Ever wonder why you’re cramping
💥Ever wonder why you’re cramping? 🤔 Well, unfortunately, it’s not as simple as just “drink more water” or “eat a banana.” Cramping is multifactorial, and Dr. Allen Lim, PhD in Exercise Physiology and founder of Skratch Labs, is here to explain why hydration is part of the solution—but it’s definitely not the whole answer 💧 ✅Bonus Tip: Stick around for Dr. Lim’s quick trick for getting rid of cramps😝
Email from Apr 25, 2025
Two Skratch Staples, One Bottle
Two Skratch Staples, One Bottle
Instagram from Apr 23, 2025
Hot take from @skratchlabs @allenskratch Nutrition isn’t absolute
Hot take from @skratchlabs @allenskratch Nutrition isn’t absolute. What works for one athlete might not work for you—and that’s a good thing.⁠ ⁠ In this episode of Your Diet Sucks, Dr. Allen Lim, founder of Skratch Labs breaks down one of the biggest myths in sports nutrition: that there’s one “right” amount of carbs per hour.⁠ ⁠ Instead? Think of fueling as a chance to do some “me-search”—get curious, experiment, and find your own sweet spot.⁠ ⁠ 🎧 Full convo in the latest ep—link in bio! ⁠ ✨ Wanna try Skratch? Use code YDSAMPLE at checkout for a free sample pack!⁠
Instagram from Apr 22, 2025
Pro cyclist Heather Fischer stopped by the Skratch Labs Cafe to build her own rice bowl—and let’s just say she’s a pro at bike handling skills but not at knife handling skills
Pro cyclist Heather Fischer stopped by the Skratch Labs Cafe to build her own rice bowl—and let’s just say she’s a pro at bike handling skills but not at knife handling skills.🔪 Come try it at the Skratch Labs Cafe—cucumbers may vary🥒
Instagram from Apr 17, 2025
Performance isn’t just built on training blocks and watts
Performance isn’t just built on training blocks and watts.⚡️ You can’t shortcut it. Heather builds her body—and her meals—the same way: Patience, practice, and purpose. 🚴‍♀️ Up next: Athen Twilight Criterium ( @athenstwilight )
Email from Apr 16, 2025
Skratch Labs Email Promotion for Prize Pack
Skratch Labs Email Promotion for Prize Pack
Instagram from Apr 16, 2025
Are you smarter than a 5th grader
Are you smarter than a 5th grader? 🧠🥐Answer wisely—your next PR could depend on it. Vote in our story polls by 12pm Thursday, April 17, 2025 for a chance to win a bag of Super High-Carb💥 To boost your fuel IQ, check out our blog in the link in bio🔗
Instagram from Apr 15, 2025
Course records broken
Course records broken. New titles earned. And feelings that don’t fit into words 🏆 Adam Peterman ( @adampeterman_ ) showed up steady and strong to break the course record at Gorge Waterfalls 100k💥 Haley Batten ( @haley.batten ) dug deep to take the win in both the Sea Otter Classic Gravel and the Fuego XL—two brutal back-to-back days that demanded everything 💪 And Tara Fraga ( @t.jibs ) climbed, descended, and fought her way to 1st at Yakima Skyline 50k, setting a new course record in the process 🏔️ These aren’t just wins—they’re proof of what’s possible when you lead with grit, soul, and a whole lot of carbs ⛽️ Let’s keep going. 📸: @gpowersfilm and @gwilliees
Instagram from Apr 10, 2025
We’re proud to be the official chew, bar, and hydration mix sponsor of the 2025 Leadville Race Series
We’re proud to be the official chew, bar, and hydration mix sponsor of the 2025 Leadville Race Series. To celebrate what’s ahead, we took a look back — at the grit, history, and raw human effort that defines this race. This short film captures key moments from the 2024 Life Time Leadville Trail 100 Run presented by La Sportiva, along with a few powerful stories from athletes who dug deep. Plus: a glimpse into the race’s legendary roots, and what it means to fuel for 100 miles at altitude. 🎬 Film Production: Connor Tieulie & Felipe Tapia Nordenflycht 📲 Watch the full video — link in bio
Homepage from Apr 10, 2025
Homepage change from Skratch Labs

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