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House Of Lashes | Particl Company Profile

houseoflashes.com

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House Of Lashes

houseoflashes.com

House Of Lashes is classified primarily as a(n)
Beauty Products
company.
3 years of historical data available

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House Of Lashes Overview

Particl's database contains the following information about House Of Lashes:

Revenue
In the most recent 6 months, House Of Lashes has earned an estimated 1.7M in sales revenue from its e-commerce business.
Monitoring
86 Products · 255 SKUs/Variants
Data since
Mar 13, 2023
Popularity
Data types
AI Classified Product Types
Pricing
E-commerce Sales
Homepages
Instagram posts
Dataset
Online

House Of Lashes's Sales over time

Total earnings of around $1.7M in sales revenue over the last 6 months from its e-commerce business, and over 123K units sold in volume. Just the last full month's sales during Apr 2025 were $140K in revenue.

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Free trial available.

Best Selling Product

Of all House Of Lashes products monitored by Particl in the last month, Iconic® is the best selling, at a price of $21. 86 products are available on the Particl app, and sortable by sales, sentiment, discount, or any other field.

More data is available in the Particl app
ImageNameSales
Product image for Iconic®
Iconic®
First seen May 16, 2021
$999K999K sold
Product image for Iconic® Lite
Iconic® Lite
First seen May 16, 2021
$999K999K sold
Product image for HOL® CLEAR Lash Glue
HOL® CLEAR Lash Glue
First seen May 16, 2021
$999K999K sold
Product image for Wing It Mini
Wing It Mini
First seen May 15, 2021
$6.8K418 sold
Product image for HOL® DARK Lash Glue
HOL® DARK Lash Glue
First seen May 16, 2021
$6.5K647 sold
Product image for Iconic® Mini
Iconic® Mini
First seen May 16, 2021
$5.2K315 sold
Product image for Tigress®
Tigress®
First seen Feb 15, 2024
$4.4K268 sold
Product image for Kitty Cat®
Kitty Cat®
First seen Feb 15, 2024
$999K999K sold
Product image for Good Karma®
Good Karma®
First seen Sep 30, 2021
$999K999K sold
Product image for Iconic® Luxe
Iconic® Luxe
First seen May 16, 2021
$999K999K sold

Similar Competitors

Lilly Lashes, Ardell, Ulta Beauty, MAC Cosmetics, Velour, Eylure, and more have been identified as similar to House Of Lashes by Particl, based on the types of products they sell, and their online presence.

AI-Generated News & Events

Particl's AI-powered platform generates news and events for House Of Lashes based on their promotions, marketing, and Particl's proprietary data. Recently, House Of Lashes has been up to the following:

No significant events detected in the last month

Product Types

Cosmetics is the most common product type of all House Of Lashes products, it made $139K in revenue last month alone.
House Of Lashes operates across broader categories like Personal Care, Handbags, Wallets & Cases, Health Care, and more that Particl classifies. Product types are broken down further in the Particl app.

Cosmetics

72

Company Assets

Particl has collected over 25M promotional assets for companies like House Of Lashes. Social channels like website homepage, Instagram, SMS and email marketing are gathered and processed daily to inform Particl's AI.

Homepage from Jul 3, 2026
Homepage change from House Of Lashes
Instagram from Jul 2, 2026
POV: 4th of July weekend ready! ☀️✨ Poolside, lashes on, plans loading.⁠
POV: 4th of July weekend ready! ☀️✨ Poolside, lashes on, plans loading.⁠ ⁠ Comment below with your first summer plan 👇
Instagram from Jul 2, 2026
Euphoria Dreams Sale - Up to 60% Off
This is what Euphoria dreams are made of 🌙 Gisella Demi + rhinestones for the most ethereal look you've ever seen. Both applied with our Clear Lash Glue 💎 @jaimieeliz⁠ ⁠ ✨ Grab Gisella Demi before the Online Warehouse Sale ends, and save up to 60% off lashes, accessories, and more!
Homepage from Jul 2, 2026
Homepage Sale Promotion
Homepage change from House Of Lashes
Homepage from Jul 1, 2026
Homepage Sale Announcement
Homepage change from House Of Lashes
Instagram from Jul 1, 2026
Celebrating the End of Pride Month with Glam
The perfect way to close out Pride Month 🏳️‍🌈✨ @matt_lars served the most flawless rainbow eye look and we are completely obsessed. Every color blending so beautifully, finished off with Gisella Demi for that perfect flutter 💕⁠ ⁠ We are so honored to be part of moments like this. Thank you to the community for letting us be part of your glam magic all month long ✨
Instagram from Jun 30, 2026
Celebrating Pride Month: Creativity and Community
This Pride Month, we're celebrating the ones who create from the heart 🏳️‍🌈 ⁠ ⁠ Meet Karol Rodriguez (@karolscorner), a pro MUA and proud New Yorker whose love of beauty stems from their love of people and their unique features. ⁠ ⁠ They give a shoutout to Qween Jean (@qween_jean), a Tony Award winning costume designer and powerhouse advocate for the community. ⁠ ⁠ Karol's message to the community: create for the love of creating, not for the feedback. Push your artistry, play, and let go of overthinking it. ✨
Instagram from Jun 28, 2026
Major Online Warehouse Sale - Up to 60% Off!
Half lash, full magic 🪄 Gisella Demi completely elevates your glam, with no trimming needed 🌟⁠ ⁠ Online Warehouse Sale Alert! Save up to 60% on all your favorites ✨ Shop now before it's too late.⁠ ⁠
Homepage from Jun 28, 2026
Up to 60% Off Online Warehouse Sale
Homepage change from House Of Lashes
Instagram from Jun 27, 2026
Which lash for your summer plans? Wedding guest, pool day, festival, brunch, date night ☀️✨ We ma...
Which lash for your summer plans? Wedding guest, pool day, festival, brunch, date night ☀️✨ We mapped out the perfect lash for every plan on your calendar. ⁠ ⁠ Comment your summer plans below and find your match 👇
Instagram from Jun 26, 2026
Celebrating Pride Month with Jacinda Pender
This Pride Month, we're celebrating the ones who remind us that beauty is self-discovery. 🏳️‍🌈�⁠ ⁠ Meet Jacinda Pender. @adultsdrink⁠ ⁠ Jacinda is a multifaceted artist and content creator with a deep passion for makeup, hair and lifestyle. For Jacinda, beauty has always been more than a look. It is a way to uncover new parts of yourself, shapeshift freely, and show up as your most authentic self.⁠ ⁠ Message to the community: be unapologetically yourself, take up space, and let that authenticity pour into the work and art that you do. ✨
Instagram from Jun 26, 2026
Introducing the New Marigold Eyelashes for Summer
Bold, dramatic and completely unforgettable ✨ @lindababyyyyyyyyyyy in Marigold for the ultimate summer lash drama. Sign us up! ☀️
Instagram from Jun 25, 2026
Soft, pretty and purrr-fect for summer 🌸 @anahi.imperial in Purrr giving us the dreamiest pink gl...
Soft, pretty and purrr-fect for summer 🌸 @anahi.imperial in Purrr giving us the dreamiest pink glam moment and we cannot get enough ✨
Instagram from Jun 21, 2026
This is what fairy summer dreams are made of 🧚 @alyssappperez in Heavenly Lite = pure magic ✨
This is what fairy summer dreams are made of 🧚 @alyssappperez in Heavenly Lite = pure magic ✨
Homepage from Jun 21, 2026
Homepage Promotion Highlighting Free Shipping and New Collaborations
Homepage change from House Of Lashes
Instagram from Jun 19, 2026
Pride Spotlight: @thebrandonligons 🌈✨
Pride Spotlight: @thebrandonligons 🌈✨ From self-taught glam to creating a community through beauty, Brandon’s story is all about confidence, creativity, and doing what you love out loud. Their message is one we’re carrying with us: live in the moment, enjoy the small wins, and always stay true to yourself. 🤍 #HouseOfLashes #PrideSpotlight #PrideMonth #BrandonLigons #MakeupArtist #BeautyCreator #LGBTQCreator #MakeupInspo #CreativeBeauty #Pride
Instagram from Jun 18, 2026
Promoting The Muse Lashes for Weddings
Soft, romantic, and made for every wedding moment. 🤍 The Muse adds the perfect fluttery finish, giving just enough drama while keeping the look timeless and effortless. From the bride walking down the aisle to the guest dancing all night, this lash brings an elevated, elegant touch to any glam. Wear it for the vows, the photos, and every celebration in between. ✨ #HouseOfLashes #TheMuse #BridalMakeup #WeddingMakeup #WeddingGuestMakeup #BridalGlam #SoftGlam #LashLook #FalseLashes #MakeupInspo
Instagram from Jun 17, 2026
How many pairs of House of Lashes can you hold? 👀
How many pairs of House of Lashes can you hold? 👀 Whether it’s a full glam night out, a soft everyday moment, or a last-minute touch-up, House of Lashes is always part of the essentials lineup. #HouseOfLashes #HOLFam #GirlGrip #BeautyBagEssentials #FalseLashes #LashLovers #LashObsessed #MakeupEssentials #EverydayGlam #BeautyFavorites #LashGoals #MakeupRoutine

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