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🎉 It’s GIVEAWAY time.. and this one’s all about YOU. 🎉 Hair looking good is great. You feeling good? Even better. 💆‍♀️✨ We’re giving away the full Goldie Locks® ritual plus 30 days of @headspace because self-care isn’t a luxury, it’s part of the job. To enter: 🧴 Follow us 🧘‍♀️ Like this post 💛 Tag someone who holds space for you Because when you take care of yourself first, your clients reap the rewards. Giveaway ends 5.12.25. 🤍

When your husband becomes your assistant and the shampoo bowl becomes your happy place 🧖‍♀️✨ This isn’t just a wash… it’s a full-blown emotional reset. We’re talking salon-grade products 🧴, pro technique ✂️, and a very serious commitment to peace and quiet 🤫 Luxury hair care is the plan. Everyone else? Kindly… don’t.

Deserted island, but make it luxury. 🏝️🌞 We asked a few hair pros: If you could only bring 3 Goldie Locks® products to a deserted island… what’s making the cut? The answers? Hydration, heat protection, and enough serum to open a duty-free. Some packed for survival. Others packed like they were headed to a beach club. Either way, the hair’s handled. 😉

POV: You give your husband one simple job for Mother’s Day… and he turns the salon into a rom-com. This year, our founder @itsmckenzieturley and friends celebrated womanhood the only way that made sense: by letting the men take over the wash bowls (surprisingly decent), handle the Goldie products (mostly fine), and attempt blowouts (the effort was there). There was water *not* in ears, a minor blow dry spray incident, and a lot of laughter. Here’s to all the incredible women out there.. your strength, love, and magic deserve to be celebrated every day. 🤍✨🌸

The right steps, in the right order.. because chaos may be great for art, but not for hair care routines. Slide into science-backed results with the Goldie Locks® Signature System: 🧴 Cleanse smart: Our Signature Shampoo clears buildup without stripping that precious moisture barrier. 🧴 Condition like you mean it: Our Signature Conditioner smooths, hydrates, and plays nice with extensions. 💆‍♀️ Mask with a mission: Our targeted Signature Hair Mask bonds to damaged areas like it’s got a sixth sense for breakage. And while the mask is doing its thing? So should you. 🛁 Take 10. Breathe. Reset. This May, we’ve partnered with @headspace to help hair pros like you build mental wellness right into the service, not separate from it. ✨ With any Goldie Locks® purchase, you’ll get a FREE month of @headspace, your nervous system deserves a little VIP treatment, too. 🧠 But heads up: limited codes available! You can’t pour from an empty bottle... unless it’s shampoo. Then we recommend a refill. ✨

My doll baby with the beautiful hair. . . Is your little diva also rockin’ a mane that just won’t quit? Sometimes all it takes is a few strategic foils and a fab layered trim to turn that wild hair into a flawlessly blended, age-appropriate masterpiece! Her shampoo/conditioner/leave in/ serum? @getgoldielocks available here @the.novello.kc Text # in bio to get your mini booked just in time for summer! 📸 @jessesalterphotography Cut/Color/Makeup/Hairstyling by @carleejo.locks.kc #hairkc #hair #salonkc #kcsalon #hairdresser #stylistkc #kcsalon #salonkc #oligo #beautycraft #behindthechair #beautylaunchpad #modernsalon #amerıcansalon

Wash day secrets? Unlocked. 🧼✨ This pro keeps it simple (and luxe): Goldie Locks® Signature Duo for the perfect cleanse and condition combo.. think balanced, shiny, ready-for-anything hair. When things get a little too dry? The Signature Hydrating Mask comes in clutch with major moisture and serious cuticle-sealing magic. Basically, if smooth, shiny, healthy hair is the goal… this is the blueprint.

You can’t pour from an empty shampoo bottle.. just like you can’t show up fully for your clients if you’re running on fumes. Mental clarity, like great hair, starts with taking care of what’s underneath. 💆‍♀️ Inspired by wise words from Headspace’s Andy Puddicombe, here’s your gentle reminder: self-awareness fuels confidence, and confidence unlocks your full potential.. both behind the chair and beyond it. So breathe deep, check in with yourself, and maybe light a Goldie candle while you’re at it.🕯️ ✨ In honor of Mental Health Awareness Month, we’ve partnered with @headspace to gift a free month of mindfulness with any Goldie Locks® purchase this May. Limited codes available. 💛

✨ GOLDEN GIVEAWAY ALERT✨ Beauty Craft x Goldie Locks is celebrating BIG—Beauty Craft’s brand-new Appleton, WI store opens May 19! 🎉 And we’re gifting 40 lucky salon pros with a Goldie Locks Discovery Kit to shine in style. Appleton stylists, this one’s for you! Here’s how to enter: ⭐ Follow @beautycraft_1928 and @getgoldielocks ⭐ Like this post ⭐ Share this post to your story ⭐ Tag 3 stylist friends 📩 Winners will receive a DM from @beautycraft_1928 by May 18 with a unique code! 🏡 Redeem in person at our Appleton, WI store during opening week (May 19-23) Bonus? ☕ Enjoy coffee on us all week with our @getgoldielocks Coffee Corner! Let’s make this grand opening golden! ✨💛 📍 New Appleton Store: 3404-3456 WEST COLLEGE AVE, APPLETON, WI 54914 #GoldieLocksGiveaway #BeautyCraft #GoldieLocks #AppletonSalonPros #goldielockshaircare #appletonhair #appletonhairstylist

When your client thinks you’re just recommending a luxury hair care line 💁‍♀️💎, but really, you’re trying to change their life strand by strand 🧖‍♀️✨. Because nothing says “I love you” like clinically tested, sulfate-free formulas and a little emotional support ❤️‍🩹.

When your client says they “don’t really use heat”… but they’ve got a Dyson and a death grip on that round brush. 🫠🔥 @erincaltabiano’s go-to client gift? Goldie Locks® Blow Dry Spray. Why? Because most people think they’re protecting their hair. Spoiler: they’re not. ✔️ Thermal protection up to 450° ✔️ Cuts down blowdry time (less heat, less damage) ✔️ Smells like a luxury vacation ✔️ Style lasts longer ✔️ Extension-safe (because that hair is an investment, not a suggestion) ✔️ Can even be used mid-week for a refresh without rewashing It’s the MVP client gift.. and the gentle nudge they didn’t know they needed. 😉

Pros, you show up every day with strength, care, and dedication, often putting others before yourself. This May, we want to take a moment to give back to you. With any Goldie Locks® purchase, you’ll receive a free month of @headspace because your mental health deserves the same care and attention you give to everyone else. It’s a small gesture of gratitude for all that you do, seen and unseen. 🤍✨ *offer valid May 2025 while supplies last. Limit one per customer.

It’s GIVEAWAY time, babes! ✨ We’ve teamed up with our friends at @getgoldielocks to celebrate Stylist Appreciation Day in the best way we know how—by giving back to YOU, the magic-makers behind every transformation. 💇‍♀️ One lucky stylist will win a $400 Babe Hair gift card AND the Ultimate Hydration Bundle from Goldie Locks®—featuring their Liter Size Signature Shampoo and Conditioner, Leave-In Conditioner, Signature Hair Serum, and Signature Hair Mask (a $429 value!) Here’s how to enter: ⭐ Follow @getgoldielocks + @babe_hair ⭐ Like + save this post ⭐ Tag your salon bestie (unlimited entries!) ✨ BONUS ENTRIES: Share on stories + tag us for 5 bonus entries 💖 . . . . official stuff: US residents only. Giveaway ends 5/7 at 11:59 PM EST and the winner will be selected 5/8. Must be 18 years or older + a licensed stylist. One winner will be randomly selected via DM. Winners will ONLY be contacted by @babe_hair + @getgoldielocks. Any other accounts attempting to contact you are not affiliated with us. We will never ask winners to click any external links or provide credit card information. Please do not give out information to accounts that you suspect may be spam or impersonator accounts. This giveaway is not affiliated with Instagram.*

Goldie Guide: Vacation-Proof Your Hair ✈️☀️ Because your hair deserves a stress-free getaway too. No frizz, no brass, no regrets. Just hydrated, healthy locks that can handle any climate. Where’s your Goldie going next? Drop your vacation spot in the comments! 🏝️✨

Packing like a pro.. because your client’s headed on vacation, not into a hair emergency. ✈️💛 @shelbyslayshair’s travel kit essentials: ✔️ Travel-size Signature Duo (luxury in TSA-approved sizes) ✔️ Flexible Hold Hairspray that actually holds ✔️ Dry Shampoo Powder because washing daily on vacation? Not the move. ✔️ Flyaway Fix Stick for slick-back styles and windy day rescues Because nothing ruins vacay vibes like hotel shampoo.

Moms (in every form) do the most.. so the least we can do? Make sure their hair feels as strong, radiant, and loved as they are. 💛✨ For the moms, the mother figures, the ones we miss, and the ones hoping to be.. this day holds a lot. A little luxury hair care won’t change the world, but it might make someone’s day feel a little softer, shinier, and more cared for. Give the gift of great hair. They deserve it. 💐

Because of Stylists, We Know Better. 💛 Before Goldie Locks®, how many clients sacrificed their length, battled brittle ends, or gave up on extensions altogether? The truth? Too many. But it’s thanks to the dedication, the problem-solving, and the pure passion of stylists like you that a brand like Goldie Locks® could be born with formulas designed to solve the problems you’ve faced behind the chair. ❌ Not all products are extension-safe. ❌ Protein overload? It’s a real thing and a real pain. ❌ More product doesn’t always mean better results. Stylists, you are the reason our formulas exist. You asked for better, and we listened. Because we’re not just a brand for pros, we are a brand by pros. And we’re proud to walk this path with you. Happy Stylist Appreciation Day! Here’s to the aha moments that sparked change. 💫 Tag a stylist who deserves a little extra love this week. 👇