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Ethique | Particl Company Profile

ethique.com

Logo for ethique.com

Ethique

ethique.com

Ethique is classified primarily as a(n)
Beauty Products
company.
2 years of historical data available

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Ethique Overview

Particl's database contains the following information about Ethique:

Revenue
In the most recent 6 months, Ethique has earned an estimated 2.4M in sales revenue from its e-commerce business.
Monitoring
51 Products · 52 SKUs/Variants
Data since
Jun 23, 2023
Popularity
Data types
AI Classified Product Types
Reviews
Ratings
Pricing
E-commerce Sales
Homepages
Instagram posts
Dataset
Online

Ethique's Sales over time

Total earnings of around $2.4M in sales revenue over the last 6 months from its e-commerce business, and over 157K units sold in volume. Just the last full month's sales during Apr 2025 were $203K in revenue.

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Best Selling Product

Of all Ethique products monitored by Particl in the last month, CLARIFYING Shampoo Bar is the best selling, at a price of $17. 51 products are available on the Particl app, and sortable by sales, sentiment, discount, or any other field.

More data is available in the Particl app
ImageNameSales
Product image for CLARIFYING Shampoo Bar
CLARIFYING Shampoo Bar
First seen Jan 17, 2025 ·
$999K999K sold
Product image for SCALP HEALTH Shampoo Bar
SCALP HEALTH Shampoo Bar
First seen Jan 17, 2025 ·
$999K999K sold
Product image for CURL-DEFINING Conditioner Bar
CURL-DEFINING Conditioner Bar
First seen Jan 17, 2025 ·
$999K999K sold
Product image for EVERYDAY SHINE Conditioner Bar
EVERYDAY SHINE Conditioner Bar
First seen Jan 17, 2025 ·
$13K791 sold
Product image for EVERYDAY SHINE Shampoo Bar
EVERYDAY SHINE Shampoo Bar
First seen Jan 17, 2025 ·
$12K724 sold
Product image for VOLUMISING Conditioner Bar
VOLUMISING Conditioner Bar
First seen Jan 17, 2025 ·
$12K677 sold
Product image for CURL-DEFINING Shampoo Bar
CURL-DEFINING Shampoo Bar
First seen Jan 18, 2025 ·
$11K660 sold
Product image for VOLUMISING Shampoo Bar
VOLUMISING Shampoo Bar
First seen Mar 10, 2025 ·
$999K999K sold
Product image for Botanica™ Floral Deodorant Stick
Botanica™ Floral Deodorant Stick
First seen Jun 23, 2023 ·
$999K999K sold
Product image for HYDRATING Conditioner Bar
HYDRATING Conditioner Bar
First seen Mar 10, 2025 ·
$999K999K sold

Similar Competitors

LUSH, by Humankind, The Earthling Co., and more have been identified as similar to Ethique by Particl, based on the types of products they sell, and their online presence.

Product Types

Hair Care is the most common product type of all Ethique products, it made $170K in revenue last month alone.
Ethique operates across broader categories like Personal Care, Health Care, Household Supplies, and more that Particl classifies. Product types are broken down further in the Particl app.

Hair Care

Skin Care

Personal Hygiene

Bath & Body

Home Storage Solutions

17

12

5

4

3

Company Assets

Particl has collected over 25M promotional assets for companies like Ethique. Social channels like website homepage, Instagram, SMS and email marketing are gathered and processed daily to inform Particl's AI.

Homepage from May 12, 2025
Homepage change from Ethique
Instagram from May 10, 2025
Wondering which scalp swipe is for you
Wondering which scalp swipe is for you? Let’s get to the root of it. ✨
Instagram from May 9, 2025
Fragrance Fridays here at Ethique, could you guess your bar on scent alone
Fragrance Fridays here at Ethique, could you guess your bar on scent alone? ✨🪄🧼👃
Instagram from May 8, 2025
A little commotion for our boldest fan base - mothers
A little commotion for our boldest fan base - mothers! ⁠Team Ethique and beyond, Mama knows best and best is us, duh. ⁠ Mom, mum, grandma, aunty, whatever they are to you, we cherish your messages. And ahem, honesty.
Instagram from May 7, 2025
Hair so soft, work so good ✨🧼💌👩‍💻
Hair so soft, work so good ✨🧼💌👩‍💻
Instagram from May 6, 2025
Smells like…
Smells like…. A GIVEAWAY. 🍊🍋🍋‍🟩🍐🥭🍌🥝 We’ve partnered with @scandles___ to bring you candles that look (and smell) good enough to eat. Just like your favourite hair care from us. One lucky winner and their bestie will score: 🍋 A set of fruit-forward, hand poured Scandles (all 4!) 🍐 A matching in zesty scent selection of Ethique (Clarifying, Volumising and Hydrating) 🍊 And we’ll throw in a storage tray and some solid goodies to sweeten the deal - total value $320+ How to enter: • Like this post • Follow @ethiqueworld @scandles___ • Tag a friend (or two!) • Comment your favorite scent memory and why Winners will be DMed Monday 5/12. Good luck! 💆‍♀️🍋🍊🍋‍🟩🍐🧼
Homepage from May 6, 2025
Homepage change from Ethique
Instagram from May 5, 2025
If you’re seeing this on 5/5 this is your sign to try a solid shampoo and conditioner 🧡🔮🕚️
If you’re seeing this on 5/5 this is your sign to try a solid shampoo and conditioner 🧡🔮🕚️
Instagram from May 4, 2025
No urgent care needed, your hair help is here
No urgent care needed, your hair help is here.*⁠ 🩺 Our range is custom-crafted for your hair type and needs. Made to mix and match for your very own tailored wash week routine. Qs about building yours? *Not a doctor. But hair expert? At your service.
Instagram from May 3, 2025
May your weekend be as incredible (and soft
May your weekend be as incredible (and soft! and bouncy!) as Lauryn’s curls 🩵
Instagram from May 2, 2025
Settle something for team Ethique - are you finishing your shampoo or conditioner first
Settle something for team Ethique - are you finishing your shampoo or conditioner first? 💆🧼📊 Sydney Sliver (not her real name, c’mon) on our team is back with another finished shampoo and we want to see yours!
Instagram from May 1, 2025
When we say 50,000 5-star reviews and counting, this is why:

⭐️⁠ Each of our pairings = 8 liquid bottles, good for the environment and your wallet 
⭐️ Tailored-to-you for every hair type and hang up 
⭐️ Clean, high-powered ingredients
When we say 50,000 5-star reviews and counting, this is why: ⭐️⁠ Each of our pairings = 8 liquid bottles, good for the environment and your wallet ⭐️ Tailored-to-you for every hair type and hang up ⭐️ Clean, high-powered ingredients. Ethically-sourced and vegan ⭐️Our bars deliver healthy hair in a swipe and a wow who-knew-bars-could-do-that finish Loving your lengths (and the planet) for the long haul. ✨🌎 ⁠
Homepage from May 1, 2025
Mothers Day Promotion on Shampoo Bars
Homepage change from Ethique
Instagram from Apr 30, 2025
Call us by our name - or your version of
Call us by our name - or your version of. 🤙
Instagram from Apr 30, 2025
Shower time, shampoo hour - it’s a beautiful ritual
Shower time, shampoo hour - it’s a beautiful ritual. And we’re making it a little more divine, with help from our Editorial Director and meditation teacher @asa.yee ✨😌🚿 Save this shower meditation for your next rinse and relax. And thank us later.
Instagram from Apr 29, 2025
Sundays well spent, bring a whole week of content - and then some
Sundays well spent, bring a whole week of content - and then some. We loved bringing a little extra hydration (and post workout shine, the good kind) to Dallas this weekend. Where should we visit next? 🤠💙
Instagram from Apr 27, 2025
And WIN a spot on our PR list, for life
And WIN a spot on our PR list, for life! Yup, you read that right. Small actions = big waves. And to round out Earth Month, we’re shining a light on the changemakers in your community. Celebrating them! Honouring them! In fact, we’ll be featuring those shared to inspire more action - together. We’ll go first. ➡️➡️➡️ TO NOMINATE AN IMPACT ICON IN YOUR COMMUNITY DM or email us with: 📸 Share a snapshot of their handiwork 💌 Why they inspire you (in a few sentences) 📧 Their handle/@ so we can shout about them (as they so deserve) What are you waiting for?! Let’s share the impact love, to create a wave of change. 💗💙✨🧡🧼 Ts & Cs: Entries for Impact Icon close May 15. In no way affiliated with Instagram or Meta.
Instagram from Apr 26, 2025
Forever shaping beauty for good, now with a little extra ✨something✨ 

📍@ultabeauty world
Forever shaping beauty for good, now with a little extra ✨something✨ 📍@ultabeauty world

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