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Blueland | Particl Company Profile

blueland.com

Logo for blueland.com

Blueland

blueland.com

Blueland is classified primarily as a(n)
Home & Garden
company.
3 years of historical data available

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Blueland Overview

Particl's database contains the following information about Blueland:

Revenue
In the most recent 6 months, Blueland has earned an estimated 5.6M in sales revenue from its e-commerce business.
Monitoring
36 Products · 101 SKUs/Variants
Data since
Mar 23, 2022
Popularity
Data types
AI Classified Product Types
Reviews
Ratings
Pricing
E-commerce Sales
Homepages
Instagram posts
Dataset
Online

Blueland's Sales over time

Total earnings of around $5.6M in sales revenue over the last 6 months from its e-commerce business, and over 339K units sold in volume. Just the last full month's sales during Apr 2025 were $582K in revenue.

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Best Selling Product

Of all Blueland products monitored by Particl in the last month, Oxi Laundry Booster Refills is the best selling, at a price of $48.4. 36 products are available on the Particl app, and sortable by sales, sentiment, discount, or any other field.

More data is available in the Particl app
ImageNameSales
Product image for Oxi Laundry Booster Refills
Oxi Laundry Booster Refills
First seen Mar 23, 2022 ·
$999K999K sold
Product image for Dishwasher & Laundry Detergent Duo
Dishwasher & Laundry Detergent Duo
First seen Nov 9, 2023 ·
$999K999K sold
Product image for Tablet Trio
Tablet Trio
First seen Jan 30, 2024 ·
$999K999K sold
Product image for Dishwasher Detergent & Toilet Bowl Cleaner Duo
Dishwasher Detergent & Toilet Bowl Cleaner Duo
First seen Jan 30, 2024 ·
$28K643 sold
Product image for Dish Duo
Dish Duo
First seen Mar 23, 2022 ·
$26K672 sold
Product image for Body Wash Refills
Body Wash Refills
First seen May 4, 2022 ·
$23K728 sold
Product image for Hand Soap Pump
Hand Soap Pump
First seen Mar 23, 2022 ·
$19K7.4K sold
Product image for Scrub Sponge
Scrub Sponge
First seen Mar 23, 2022 ·
$999K999K sold
Product image for Cloud Cloth
Cloud Cloth
First seen Mar 23, 2022 ·
$999K999K sold
Product image for Laundry Detergent & Toilet Bowl Cleaner Duo
Laundry Detergent & Toilet Bowl Cleaner Duo
First seen Mar 27, 2024 ·
$999K999K sold

Similar Competitors

Cleancult, Seventh Generation, ECOS by Earth Friendly Products, and more have been identified as similar to Blueland by Particl, based on the types of products they sell, and their online presence.

AI-Generated News & Events

Particl's AI-powered platform generates news and events for Blueland based on their promotions, marketing, and Particl's proprietary data. Recently, Blueland has been up to the following:

No significant events detected in the last month

Product Types

Home Care Products is the most common product type of all Blueland products, it made $481K in revenue last month alone.
Blueland operates across broader categories like Household Supplies, Personal Care, Kitchen & Dining, and more that Particl classifies. Product types are broken down further in the Particl app.

Home Care Products

Bath & Body

Cleaning Equipment

Household Chemicals

14

6

6

4

Company Assets

Particl has collected over 25M promotional assets for companies like Blueland. Social channels like website homepage, Instagram, SMS and email marketing are gathered and processed daily to inform Particl's AI.

Homepage from May 10, 2025
Homepage change from Blueland
Instagram from May 9, 2025
Weekly reset with Teddy bear and @blueland products - formulas free of plastics, from parabens, phosphates, ammonia, VOCs, chlorine bleach, or phthalates
Weekly reset with Teddy bear and @blueland products - formulas free of plastics, from parabens, phosphates, ammonia, VOCs, chlorine bleach, or phthalates! #bluelandpartner
Instagram from May 7, 2025
We made a NEW scent for you ✨Our Fresh Dew laundry detergent tablets smell like crisp rain and soft cotton
We made a NEW scent for you ✨Our Fresh Dew laundry detergent tablets smell like crisp rain and soft cotton. New scent, same powerful, 100% plastic-free clean 🫧🧺
Instagram from May 6, 2025
It’s happening
It’s happening!! Six years in the making, you can now shop @blueland at @target! From day one, our mission has been making the sustainable, safer-for-your-family choice the easiest one to make, so this feels like a HUGE leap forward. We’ve been trying to “go mass” for almost as long as Blueland’s been around—starting when Noah was just a baby and before Colin was even born—so it’s incredibly surreal to finally be within 10 miles of 80% of the U.S. population, now at 1800+ stores nationwide. Head to Target and pick up our plastic-free formulas now! 🫧💙
Homepage from May 6, 2025
Promotional Homepage for Sustainable Cleaning Products
Homepage change from Blueland
Instagram from May 5, 2025
Getting the blanky is the hard part 🥷🏼BLUELAND makes the🫧cleaning part easy since it checks all the boxes: clean ingredients ✅, actually works ✅, safe on the skin ✅ #bluelandpartner
Getting the blanky is the hard part 🥷🏼BLUELAND makes the🫧cleaning part easy since it checks all the boxes: clean ingredients ✅, actually works ✅, safe on the skin ✅ #bluelandpartner
Instagram from May 2, 2025
They’re our Avengers 🫡
They’re our Avengers 🫡
Instagram from Apr 30, 2025
We learned from the best 🧼 Who is your cleaning role model
We learned from the best 🧼 Who is your cleaning role model?
Instagram from Apr 29, 2025
On today’s edition of “microplastics are everywhere
On today’s edition of “microplastics are everywhere....” 🫠
Instagram from Apr 28, 2025
What Mom-Clean means to @spaiji 💙 Tell us what it means to you below
What Mom-Clean means to @spaiji 💙 Tell us what it means to you below!👇
Homepage from Apr 25, 2025
Homepage Promotion Overview
Homepage change from Blueland

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