Three years ago on 4/20 we launched @drinkabrez and since then we’ve driven over $90 million in revenue across 500k+ DTC customers and 10k+ retail doors. We generated $1.2M in our first 8 months, scaled to $28M in 2024, and $47M in 2025. It’s been an incredible journey of rapid growth. Like many others in the functional / hemp beverage space, we hit cash flow challenges late last year. Regulatory uncertainty led to a significant capital investment falling through in November, which created real pressure. We weren’t able to meet all of our payment obligations as timely as we hold ourselves to, and communications fell behind in places. These were mistakes of speed that I fully own and that we have been systematically resolving. We’ve learned a lot through these challenges, restructured quickly, and are now regaining strong momentum. That being said, the foundation, brand, and impact we’ve built is remarkable. BRĒZ is now in @target, @sprouts, @heb, @wegmans, @albertsons, @freshthyme, @totalwine, @circlekstores + many more - with several of the largest national retailers launching within weeks. DTC is thriving with 500k+ loyal customers who love choosing the best version of themselves. We’ve built a true platform brand with 10 SKUs delivering real, noticeably pleasant effects across categories and mood states. The opportunity ahead is substantial. I’ve learned humbly that partnering with the right people, in the right way, at the right time - while creating significant upside for everyone - is how you turn a strong brand into a category-defining one. That’s exactly why we are raising capital now. If you’re interested or know someone who would be a great fit — please email Aaron@drinkbrez.com and CC Brent at brent@npcapitaladvisors.com. We’re still here, still building, grateful and more determined than ever. ❤️‍🔥 Thank you all for supporting us each step of the way. -Aaron Founder, BRĒZ & Lucyd

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onMay 12, 2026
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Three years ago on 4/20 we launched @drinkabrez and since then we’ve driven over $90 million in r...
May 12, 2026, 10:46 PM

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