The power is real, and it’s ours. 🖤 By 2026, Black consumers are projected to have $2.1 trillion in buying power, a reminder that every purchase is a chance to uplift our communities, support Black-owned businesses, and invest in brands that reflect our culture and values. At Bask & Lather, we see you, we thank you, and we celebrate the impact of your choices every single day. ✨