Still reeling from the incredible moment yesterday when WUKA officially launched in Tesco Extra! 🙌 After seven years of hard work, perseverance, and continuous effort, it’s a huge victory to see our period underwear now on the shelves in nearly every Tesco Extra across the UK! 🏅 Starting this business wasn’t easy. I’ll be the first to admit, there were plenty of times when we heard “no,” but as any entrepreneur knows, one “no” doesn’t mean never. It’s all about persistence, persistence, persistence. 🗣️💪 It’s about continuously sharing your story, showing how you’re different, and making noise until the world starts to listen. From changing laws to creating a brand that stands for inclusivity and sustainability, this moment feels like a massive win. Thank you to everyone who has been part of this journey and supported us along the way. We couldn’t have done it without you! 🚀 #WUKA #TescoLaunch #PeriodUnderwear #WUKAinTesco #TescoExtra #SustainablePeriodCare #MenstrualHealth #PeriodPride #PeriodPositive #WUKAJourney #EcoFriendlyPeriods #GameChanger #WomenInBusiness #PersistencePaysOff #tesco