Adorable and functional, the Miffy Baggu Standard Tote Bag Set features three patterns of Miffy among her favorite things: flowers, cherries, and of course, friends. Baggu was founded by designer Emily Sugihara, her mother Joan, and designer Ellen Vanderlaan in 2007 because they wanted a reusable bag that was functional, affordable, durable and nice-looking. Their first product was the Standard Baggu — based on the construction of a plastic shopping bag, made from 100% recycled ripstop nylon, and built to hold 2-3 times as much as a disposable grocery bag.

Channel/Medium:
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onMay 17, 2025
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The Museum of Modern Art

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Adorable and functional, the Miffy Baggu Standard Tote Bag Set features three patterns of Miffy among her favorite things: flowers, cherries, and of course, friends
May 17, 2025, 8:20 PM

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Adorable and functional, the Miffy Baggu Standard Tote Bag Set features three patterns of Miffy among her favorite things: flowers, cherries, and of course, friends

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