Since July 1, we’ve been putting our new Activewear Collection to the ultimate test—exclusively with our friends at @barrys. From spin cycles to sprints in the legendary Red Room, we’ve been sweating it out alongside the fiercest fitness crowd we know. 💪 But this wasn’t just any launch—it was a prelaunch with purpose. We’ve been sampling across NYC studios, hosting Run x Lift: Get Fresh AF with The Laundress classes to show what next-level clean really smells like, and gifting curated post-class bundles (right when the “how do I wash this?” moment hits). NYC, there’s still time! Join us today through July 31 and score your own Laundress set to stay fresh AF. This is just the beginning… more to sweat about soon! 🎾👀