Early mornings. Long days on his feet. High expectations — from himself and everyone counting on him. For Jackson Mitchell (@jacksonrmitchell), doing hard things starts before most people wake up. Training began young, with one clear goal: play college football. That pursuit carried him from youth workouts to becoming a Division I captain at SMU, and eventually into marathons, a 70.3 triathlon, multiple HYROX races, and the 2025 HYROX World Championship. Along the way, the goal evolved — not just to compete, but to explore what’s possible when you commit fully to the work. Training became the place where Jackson tests his limits and sharpens his mindset. Showing up early, pushing himself physically and mentally, and choosing effort before comfort sets the tone for everything else in his life. It’s how he prepares to perform at a high level — whether that’s racing or spending long days in hospitals working in orthopedic medical device sales, supporting surgeons, teams, and patients when it matters most. “No limits. I truly believe that no matter how lofty a goal may seem, if you’re willing to show up every day and put in the work, you can achieve anything you set your mind to. I’ve come to love the process of pursuing the absolute best version of myself — and training is one of the ways I get closer to that version.” Today, Jackson is focused on the Austin International Half Marathon, HYROX DC, and HYROX Houston — with bigger goals on the horizon. No matter the race, the approach stays the same: show up, put in the work, and let consistency do its job. For him, doing hard things is non-negotiable. Hard things make hard things feel easier over time. They reveal potential, build resilience, and force a choice — to be the hero of your story, not the victim. #DoHardThings