Calling all wool pioneers! The Innovation In Wool Awards are now open for entries. At Selvedge, we honour wool not just for its deep-rooted history, but for its extraordinary potential in both textiles and sustainability. Search our archives and you’ll find hundreds of inspiring stories dedicated to this remarkable fibre. You might even spot a few familiar ovine faces in our carousel - straight from the pages of past issues. Naturally renewable, biodegradable, breathable, and endlessly versatile, wool is a fibre that works with nature, not against it. From fashion to insulation, interiors to aquaculture - the future of wool is wide open. So, if you're working with wool in a new, exciting, or unexpected way, this is your moment. With up to £30,000 in prize money available, the awards seek commercially-ready projects that: – Use British wool – Support British manufacturing – Add value to wool producers – Offer real-world impact and scale Entries close 20 July 2025. Visit the Innovation in Wool website to submit your entry. Let’s celebrate the sheep, the shepherds, and the future shapers of wool. - @innovationwoolawards @ campaignforwool #InnovationInWool #Wool #SelvedgeMagazine #TextileInnovation #Sheep #SheepFarming #SustainableTextiles #FarmToFibre #FarmToFashion #SustainableFibre #NaturalFibres #Felting #Knitting Weaving #FeltedTextiles #KnittedTextiles #WovenTextiles #NaturalFibreFuture #CampaignForWool #WoolAwards