As we get closer to Halloween, we wanted to give you an early look at something we’ve been working on. For the past few months, our team has been developing a special Chucky collection that will officially release on Halloween day. The goal was to capture that feeling of late-night horror marathons, old VHS covers, and the cult classics that defined October for so many of us growing up. The graphics and color palette pull directly from Chucky’s original era, mixing 80s nostalgia with our modern street perspective. While the full collection drops on Halloween, we’ve already begun releasing a series of Halloween-inspired pieces across the site that set the tone for what’s coming. Tees, hoodies, and accessories built around the same world of Chucky, horror, and mischief. This is your chance to get ahead before the chaos hits at the end of the month. A small preview of what’s to come and a reminder that Halloween doesn’t start on the 31st. It starts now.