There’s nowhere quite like the British countryside. Rolling hills. Lush streams. Unintelligible farmers. Homebrew cider that’ll turn you blind. Yep, the British countryside is a truly, truly wonderful place. A special place. One brand that shares our profound appreciation for Britain’s beautiful backyard is @feragb, a company whose tagline is ‘A Love Letter To The British Outdoors,‘ and after you take a look at the gear, you can see that the Fera aren’t just in love with Britain’s countryside, they’ve fallen head over heels for it and landed firmly in a pile of the West Country’s finest smelling cow shit. Fera aren’t just admiring Britain’s countryside from afar, though, you can tell they live and breathe it – collared jackets, delectable shirting, heritage labels, hardwearing canvas and a very healthy helping of corduroy. It’s sort of like they’ve distilled all the best bits of Barbour, Filson & Carhartt, brewed them and created a moonshine so strong it’d make even the hardiest of yeomans wince. (In a good way) To find out more about one of the most refreshing outdoor brands we’ve seen in a while, we caught up with founders, Sid & Dec, and chatted about everything from conker tournaments to flyfishing… Full interview on propermag.com