The pursuit of the perfect down is a serious one. Heaps of brands claim to have access to the finest feathers on the market, when in reality, their down may as well have been plucked from an inhabitant of the River Mersey. Putting feathers inside a jacket for insulation might seem like a simple process, but it’s not. There’s so much to consider – fill powers, down/feather ratios, and even the duck’s lifestyle and diet. Creating high-quality down products is an art form you could spend a lifetime getting lost in, and that’s exactly what one Japanese outdoor brand has done… Named after one of the Himalayas’ deadliest peaks – Nanga Parbat, AKA the “Killer Mountain” – Nanga is a brand that is famed for producing down-filled outerwear of the highest quality. And like their namesake, the Japanese outfitter has a taste for uncompromising altitude and tough-as-nails kit. 80 years ago, though, Nanga was not as we know it – the brand’s humble beginnings took place far removed from icy summits. Full story available on the website, in partnership with @sevenstorehq