At Persol’s Brera boutique during Milan Design Week 2025, our installation explores the essence of craft as visible intelligence. This collaboration between @crassociati and @persol transforms the window into a living workshop, where one of Persol’s master artisans demonstrates the meticulous process behind each frame. Not merely a display, but a meditation on the enduring value of making. Designed by architect and engineer Carlo Ratti, curator of the Biennale Architettura 2025. #PersolIcons #MilanDesignWeek2025

Channel/Medium:
Instagram
onApr 9, 2025
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Persol Eyewear

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At Persol’s Brera boutique during Milan Design Week 2025, our installation explores the essence of craft as visible intelligence
Apr 9, 2025, 1:00 PM

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At Persol’s Brera boutique during Milan Design Week 2025, our installation explores the essence of craft as visible intelligence

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