A Legacy Cast in Graphite || When one brand, one family, and one mission remain focused on one goal for 50 years, innovation becomes instinct.   In 1975 Orvis shifted manufacturing resources to produce lighter and more efficient fly rods. Under the Perkins family leadership, we made a leap of faith to adopt an emerging technology: Graphite. At the time we had 120 years under our belts building bamboo and fiberglass fly rods in Vermont with several industry innovations to our name including the first vertically hung fly reel. Fast forward to today and we’ve been looking through the windshield since 1975, prioritizing innovation and customer satisfaction with a nod to our heritage at every step of the way.   To celebrate this milestone, we are excited to announce a limited edition 50th anniversary 9’5’’ 4wt Helios D fly rod. We made only 500 of these rods so be sure to visit your local Orvis store or dealer for a chance to own a piece of modern Orvis history.   #ALegacyCastInGraphite #Orvis50yesrsofGraphite #Since1856 #MadeinVT 🎥: @davisfjames

Channel/Medium:
Instagram
onSep 17, 2025
Logo for orvis.com

Orvis

orvis.com

A Legacy Cast in Graphite || When one brand, one family, and one mission remain focused on one goal for 50 years, innovation becomes instinct
Sep 17, 2025, 1:00 PM

Search thousands of other brands for emails, ads, social media posts, and more.


The Particl web app allows you to see how an email or ad campaign affected sales over time.

A Legacy Cast in Graphite || When one brand, one family, and one mission remain focused on one goal for 50 years, innovation becomes instinct

Explore emails, ads, and more

Agencies and marketers can cut through the noise and find the best ads, campaigns, and social media content about Orvis all in one place, completely free. Take it a step further in the Particl app to see how those campaigns are performing.

AI Powered, Real-time Data for Modern Retail Businesses.