We’re proud to share with you our new look for 2025. In partnership with @giordanacycling . The new design embodies the light hearted approach we take to cycling but also reflects the city we are from. Most notably is the motif pattern, created by @boredom_ca and is derived from the iron gates on parliament hill. This year we’ve slightly restructured. Adding a club tier of close friends and like minded individuals who will represent Passion Project. All while maintaining a core team of 10 dedicated members who will represent us in races and serve a purpose in progressing Passion Project forward. We hope you like the new look as much as we do, and we can’t wait to see you out on the roads this season 🩷 Filmed by @wssm6 and @jamieblades