Thinking MU | Particl Company Profile

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Multiple realities of the brown striped set.

In a world where everything gets judged, be the version you like best. Or be all of them at once — flaws, quirks, and all.

When nothing is as it seems, the possibilities are endless. 06.05.25 8:00 PM WIDE THE LENS SS25 — New Launch

OUR INDIAN CRAFT At Thinking MU, we design all our prints in-house — each one is unique, and you won’t find it anywhere else. Our factory in India plays a key role in bringing these creations to life. It’s here where part of the artisanal processes take place, using fabrics sourced locally from the region. These include traditional techniques such as hand-printing, dyeing, and finishing — all carried out with care, precision, and a deep respect for the craft. This close connection between design and production allows us to maintain the authenticity of each piece, reduce our environmental impact, and support local communities with meaningful work. Photos by @pepperezguarro

OUR INDIAN HOME The people in our factory in India are like family to us; we’ve grown together, and we’re still growing. Pepe and Harendra turned what was once a small social project into a factory that now employs over 200 people. Where it all began: Harendra, comes from a humble family in India. Thanks to his brother — a tailor who paid for his education — Harendra became the first in his family to attend university and graduate as an engineer. Years later, he met Pepe and, since then, they’ve grown side by side, sharing a common vision: sustainability, quality, fair trade and genuine commitment. Our Indian factory now supports over 200 families, offering full medical coverage, educational scholarships, and real opportunities. Pepe travels to India twice a year to follow the process closely and visit the team. He always stays at Harendra’s home — by now, they’re like family. “Growth matters — but growing right means everything.” - Harendra Photos by @pepperezguarro

OUR INDIAN BONDS At Thinking MU, nothing is left to chance — everything has a purpose. This commitment extends to our production processes, where our factories are located in the same countries where the fabrics we use originate, making our processes much more sustainable. We have a very close relationship with our suppliers; we’re one big family spread across the world. We’ve been working with India for over 10 years, building strong bonds and taking care of every little detail along the way. Pepe Barguñó, Founder and Creative Director of TM, and Harendra, Owner of ITMS Sourcing (our Indian fabric supplier), have grown Thinking MU hand in hand, and the brand has seen them grow as well — both professionally and personally. “Thinking MU is life for us. An opportunity to protect and stand up for what we all believe in” – Harendra and Pepe. Photos by @pepperezguarro

You never know how many pairs of bermudas you might need.

Are we seeing blurry, or is it just the Blurry Top?

A view from above and the Marygold patched flowers.

A close-up of the Elise top.

The basic essentials for the modern explorer.

Everything flows, adapts, and transforms constantly—and so do we.

Already on vacation. Holidays start in the Mediterranean.

Photographer @aralereartesv from a bold black mini to relaxed stripes.

Spring-Summer ‘25 ready to go.